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Global Value Chains and Upgrading: China and Mexico Compared Gary Gereffi Duke University [email protected] “Globalización, Conocimiento y Desarrollo desde la perspectiva mexicana” Universidad Nacional Autónoma de México (UNAM), México, DF, México 15-17 de marzo, 2006 5 Themes • Global value chains & industrial upgrading • Industrial diversification in Mexico & China • Comparing industrial upgrading trajectories in Mexico and China • Why is Mexico losing U.S. market share to China? • Can Mexico be competitive with China? Global Value Chains • Industrialization takes place in a global context (“national” industries outmoded) • GVCs focus on the organization of entire industries: raw materials-production-retail • GVCs can be fragmented or consolidated • Who drives the chain? (power of lead firms – producer-driven vs. buyer-driven) • Upgrading by countries within GVCs is possible, but not guaranteed Forms of industrial upgrading • Product upgrading (new, better products) • Process upgrading (more efficient, cheaper) • Functional upgrading (new roles in GVCs) – assembly – “full package” (OEM) – original design manufacturing (ODM) – original brand manufacturing (OBM) • Inter-sectoral upgrading (new industries) – Primary products to manufacturing to services – Labor-intensive to capital- & knowledge-intensive Comparing Industrial Upgrading Trajectories: Mexico vs. China Mexico’s Industrialization since 1985 • Export oriented (mainly to U.S. market) • Highly diversified • Shifting emphasis from primary product exports & intermediate goods to manufactures • Within manufacturing, medium-tech and hightech exports are displacing low-tech exports Table 1: Mexico’s Top 10 Exports to the U.S. Market, 1985-2004 1985 Rank SITC Product 2004* 1995 Value % SITC Product (US$ millions) 1 33 Petroleum 7,981 48.0 77 2 71 Power generating machinery 1,018 6.1 78 3 77 Electrical machinery & appliances 956 5.7 76 4 76 Telecommunications & sound recording apparatus 665 4.0 33 5 05 Vegetables & fruit 628 3.8 6 07 457 7 78 Coffee, Tea, Cocoa, Spices Road Vehicles 8 03 9 10 Electrical machinery & appliances Road vehicles Value % SITC (US$ millions) 11,507 16.7 78 Product Road vehicles Value (US$ millions) 26,147 % 16.8 10,683 15.5 33 Petroleum 19,697 12.6 Telecommunications & sound recording apparatus Petroleum 7,691 11.1 77 Electrical machinery & appliances 19,130 12.3 6,633 9.6 76 Telecommunications & sound recording apparatus 17,553 11.3 71 Power generating machinery 3,406 4.9 75 7,729 5.0 2.7 84 Apparel 2,869 4.2 84 Office machines & automatic data processing equipment Apparel 6,945 4.5 426 2.6 89 2,713 3.9 71 4.0 378 2.3 05 2,491 3.6 74 Power generating machinery General industrial machinery & parts 6,310 Fish, crustaceans, molluscs Miscellaneous manufactured articles Vegetables & fruit 5,866 3.8 68 Non-ferrous Metals 335 2.0 75 2,146 3.1 87 3.3 Miscellaneous manufactured articles 332 2.0 74 1,707 2.5 82 Professional, scientific & controling instruments Furniture and parts thereof 5,083 89 Office machines & automatic data processing equipment General industrial machinery & parts 4,317 2.8 Top 10 Products (2-digit level) 13,176 79.2 51,846 75.1 118,777 76.2 Total Exports to U.S. Market 16,631 100.0 69,043 100 155,846 100 Note: SITC refers to Standard International Trade Classification categories. Source: World Trade Analyzer, based on United Nations trade data. *2004: USITC U.S. General Imports - http://dataweb.usitc.gov Graph 1: Composition of Mexico’s Exports to the U.S. Market, 1985-2003 Mexico Exports to USA Market 70 Primary Products Resource Based Manufactures Low Tech Manufactures Medium Tech Manufactures High Tech Manufactures 60 % Export Market 50 40 30 20 10 0 Total Exports US $B 1985 16.6 1987 10.1 13.9 1989 14.6 Source: World Trade Analyzer. 17.8 1991 20.4 20.1 1993 38.9 44.4 1995 54.4 69.0 1997 83.2 95.9 1999 104.6 122.6 2001 149.0 142.7 2003 146.3 150.8 China’s Industrialization since 1995 • Sustained & diversified export dynamism • Decline of low-tech manufactured exports • Increase in medium-tech and high technology manufactured exports • China’s science & education policy emphasizes high-tech parks & ICTs • Business services weak outside of big firms Graph 2: Composition of China’s Exports to the U.S. Market, 1985-2003 70 60 50 % Export Market Primary Products Resource Based Manufactures 40 Low Tech Manufactures Medium Tech Manufactures High Tech Manufactures 30 20 10 0 Total Exports US $B 1985 1987 1989 1991 1993 1995 1997 1999 2001 2003 2.4 3.1 4.7 6.8 18.4 26.1 35.6 47.6 64.3 106 Source: World Trade Analyzer. Mexico vs. China • Head-to-head competition in U.S. market • China is world’s leading exporter of many manufactures, esp. consumer goods • China and Mexico are typically among the top three exporters to the U.S. market in many product categories • China is moving ahead of Mexico with dominant market shares in the United States, especially in 2000-2005 period Table 2. Top 50 US Imports in which Mexico and/or China hold 20% or more of the US market, 2004 Table 3. Mexico's and China's Competing Exports to the United States, 2000-2005 Main Competitors in the US Market for Automatic Data Processing Machines and Units (SITC 752) 45.0 40.0 35.0 Share of US Market 30.0 China Malaysia Mexico Singapore Taiwan 25.0 20.0 15.0 10.0 5.0 0.0 2000 2001 2002 Year 2003 2004 Main Competitors in the US Market for Telecommunications Equipments and Parts (SITC 764) 30.0 25.0 Share of US Market 20.0 China South Korea Mexico Malaysia Canada 15.0 10.0 5.0 0.0 2000 2001 2002 Year 2003 2004 Main Competitors in the US Markets for Furniture and Parts (SITC 821) 45.0 40.0 35.0 Share of US Market 30.0 China Canada Mexico Italy Taiwan 25.0 20.0 15.0 10.0 5.0 0.0 2000 2001 2002 Year 2003 2004 Main Competitors in the US Market for Articles of Apparel and Clothing (SITC 84) 20.0 18.0 16.0 Share of US Market 14.0 12.0 China Mexico Hong Kong Honduras Viet Nam 10.0 8.0 6.0 4.0 2.0 0.0 2000 2001 2002 Year 2003 2004 Why is China gaining U.S. market share over Mexico? • China is a lower-cost producer overall (labor costs lower, but not transport & tariffs) • China has huge scale economies • China has a coherent and multidimensional upgrading strategy – diversify and add high value activities • China is using direct foreign investment to promote “fast learning” in new industries • China uses access to its domestic market to attract TNCs and promote knowledge spillovers China’s Supply Chain Cities in Apparel Source: David Barboza, “In roaring China, sweaters are west of socks city,” New York Times, Dec. 24, 2004. How can Mexico compete with China? • Take advantage of proximity to U.S. market (e.g., quicker time to market; large & heavy goods; made-to-order customized products) • Eliminate comparative disadvantages (bureaucracy; low productivity; poor utilities & transport infrastructure; education) • Move into high-value activities within GVCs (e.g., R&D, design, engineering, business services) • Use domestic market as an asset Conclusions • There is a globalization paradox – The dramatic expansion of production capabilities reflected in global outsourcing creates heightened anxieties in both developed and developing countries regarding sustainable development • The global economy is concentrated at the top and fragmented at the bottom – Thus, the real opportunities to move up in value chains are concentrated in a small number of developing economies • Development strategies need to be more balanced and decentralized – “Free trade” is not a development strategy – Industrial policies are being implemented at subnational level – Regional markets supplement national ones, and can reduce the pressures from global competition • Labor and environmental standards matter – As much of the world’s apparel production becomes concentrated in China, pressures to follow “ethical sourcing” procedures will intensify – China will need to upgrade its labor standards and working conditions, or it will be embroiled in continuous battles with NGOs and social activists Thank you for your attention!