Companies that Care
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Transcript Companies that Care
Supporting people today; Sustaining society tomorrow
Honor Roll Webinar
Facilitated by
Marci Koblenz
President, Center for Companies That Care
Cynthia Cobb
Honor Roll Chair, Board of Directors
© Center for Companies That Care, 2007
www.companies-that-care.org
Agenda for Honor Roll Webinar
• What is Center for
Companies That Care
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Mission
Components
What makes us unique
10 Characteristics
• Recommendations for
completing the application
• Honor Roll recognition
• Examples of 10
Characteristics
• Honor Roll Application
sections and deadlines
• Evaluation process
© Center for Companies That Care, 2007
www.companies-that-care.org
Center for Companies That Care
The Center for Companies That Care is a national, notfor-profit organization founded in 2002 to
enhance the well-being of employees and communities
We encourage, celebrate, and educate all size employers to sustain
their communities and provide a work environment in which
employees thrive
© Center for Companies That Care, 2007
www.companies-that-care.org
But, What Does Center for Companies That Care Do?
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Education
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Best Practices Road Show
Virtual Book Club
Community Symposium
Honor Roll Network
Social Responsibility Certificate with
Loyola Business School
Recognition
Action
– Community Involvement
• CAREDAYS
• Aim High: Urban High School Mentoring
Initiative
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Code of Conduct
– 10 Characteristics
Businesses participate via membership in
Community of Caring
© Center for Companies That Care, 2007
www.companies-that-care.org
CAREDAYS08: Terrific Tales
A national initiative, sponsored by Center
for Companies That Care, to promote
literacy by providing books to underresourced classroom libraries around the
country
© Center for Companies That Care, 2007
www.companies-that-care.org
Aim High
• Center for Companies That Care is engaging the business
community to increase college graduation rates among
low-income, urban youth by partnering business mentors
and sponsors with Chicago public high school students
– Current college graduation rate is 6%
– Goal: 100% of students in the program will attend and graduate from
college
• How businesses can get involved…
– Sponsor a student
– Mentor a student
• Teams of 3-5 employees per student
• For more information
– www.companies-that-care.org/education
© Center for Companies That Care, 2007
www.companies-that-care.org
Why Do We Do What We Do?
• All employers become Companies That Care
• Win-Win-Win
– Businesses are sustained and grow.
– People and communities are sustained and grow.
© Center for Companies That Care, 2007
www.companies-that-care.org
Companies That Care…
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10 Characteristics
Sustain a work environment founded on dignity and respect for all employees
Make employees feel their jobs are important
Cultivate the full potential of all employees
Encourage individual pursuit of work/life balance
Enable the well-being of individuals and their families through compensation,
benefits, policies and practices
Develop great leaders, at all levels, who excel at managing people as well as
results
Appreciate and recognize the contributions of people who work there
Establish and communicate standards for ethical behavior and integrity
Get involved in community endeavors and/or public policy
Consider the human toll when making business decisions
© Center for Companies That Care, 2007
www.companies-that-care.org
Center for Companies That Care is Unique
• Defined the standard for organizational caring (10
Characteristics)
• Only organization focused on both the external
community and the internal work environment
• Organization facilitates collaborations among
employers to maximize strength in numbers
– For learning
– For community action
– For public policy advocacy
• Honor Roll is unlimited – any organization that meets
the criteria can be listed on the Honor Roll
© Center for Companies That Care, 2007
www.companies-that-care.org
Why Be on a List?
• Completing application enables self-assessment and
look at the “big picture”
• Attraction
• Free publicity
• Recognition and pride in accomplishment
• Establishes an internal standard to continue to meet
• Enhanced reputation
© Center for Companies That Care, 2007
www.companies-that-care.org
What’s Unique about this List
• Inclusive
– Goal is to highlight all caring companies and motivate others to become
Companies That Care
• Easy to complete
– Only takes 8-12 hours
– No need to submit supplemental materials, other than survey results
• More than just a list
– Honor Roll companies provide leadership to other caring organizations
– Honor Roll Network
• Focus on being a Company That Cares, not being on a list
– 1-year grace period if “slip”
• Feedback from Companies That Care provided to each applicant
© Center for Companies That Care, 2007
www.companies-that-care.org
Application Basics
• Any employer may apply
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Publicly-held or privately owned
For-profit or nonprofit
Also open to government, academic, and healthcare institutions
No size limitations, no revenue requirements
• Application may be requested on Companies That Care website
(www.companies-that-care.org/honorroll)
• Submit completed application via email by November 1
• Honor Roll announced on Companies That Care Day
– March 19, 2009
– Honor Roll companies will be notified by February 15
© Center for Companies That Care, 2007
www.companies-that-care.org
Sections of Honor Roll Application
• Organization information
• Paragraph about why your
organization is one that
cares
• 10 Characteristics
– Self-rating
– Description of practices
• 3 organizational goals for
coming year
• Statement of Commitment
© Center for Companies That Care, 2007
• With application, also submit
via e-mail:
– Employee attitude survey
questions
• With application, also submit
via mail:
– Signed Statement of
Commitment
– Processing fee
www.companies-that-care.org
Employee Survey
• If applicant administers an employee survey,
– Applicant submits survey questions in Excel
– Center for Companies That Care sorts survey questions by 10
Characteristics
• Request data for specific questions that fall within Characteristics
– Applicant provides raw survey data for each selected question
– Center for Companies That Care analyzes survey data by Characteristic
– Applicant may choose to administer Companies That Care survey instead
• If applicant does not administer an employee survey
– Applicant’s employees complete Companies That Care’s survey online
– Cost varies depending upon organizational size; customization also
available
© Center for Companies That Care, 2007
www.companies-that-care.org
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Costs
Time
– 8-12 hours
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Processing Fee
– $500
– Includes annual membership in Community of Caring ($250)
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Marketing Fee
– Organizations named to the Honor Roll pay $2500 for extensive public recognition:
• Marketing collateral materials and templates
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Honor Roll seal
We Made It poster artwork
Honor Roll plaque
Honor Roll banners and posters
Template press release
Advertisements placed in major national media
Press releases
Pitching to media – national and local markets
Preparation of materials for media
Personalized media interviews about each company
Development and publication of Best Practices of Honor Roll Organizations book
Honor Roll Recognition Event with Executive track
Nothing Else
© Center for Companies That Care, 2007
www.companies-that-care.org
Evaluation Process
• Rigorous review process
• Qualitative: Two-tier evaluation of the written application
– Center for Companies That Care staff
– Member of the Honor Roll Independent Review Panel
• Quantitative: Review of relevant employee attitude survey data
– Survey questions organized by 10 Characteristics
– 75% overall favorable response is Honor Roll threshold
• Media search for relevant news about the organization
• Telephone interview to discuss application, if needed
• Final decision considers both the written application and survey
results
© Center for Companies That Care, 2007
www.companies-that-care.org
XYZ Company
100%
90%
Honor Roll
80%
70%
Honorable Mention
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75%
60%
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40%
30%
Needs significant improvement
20%
10%
0%
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© Center for Companies That Care, 2007
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10 Characteristics of Companies That Care
10 Indicators Avg.
www.companies-that-care.org
Common Questions
• Do we have to do all 10 Characteristics to make the
Honor Roll?
• What if we are stronger in some of the 10
Characteristics than in others?
• How are the survey results used? Our survey results
are confidential.
• Some things could go under several Characteristics;
how do I choose?
• I’m not sure we can sustain being on the Honor Roll
and we wouldn’t want the embarrassment of falling
off; what should we do?
© Center for Companies That Care, 2007
www.companies-that-care.org
Recommendations for Completing
Application
Making something easy even easier
© Center for Companies That Care, 2007
www.companies-that-care.org
Best Practices for Application
• Develop a strategy to collect information for
application
• Bring everyone with input together at one time
• Create database of policies and programs for future
use
• Cut and paste from other applications
• Include evidence for each characteristic (anecdotal
and quantitative)
– Describing values without practices is not sufficient
• Save application for future
© Center for Companies That Care, 2007
www.companies-that-care.org
Resources
• Center for Companies That Care
– Call or email us with questions
– [email protected]
– 312/661-1010
• Honor Roll liaisons
– Representatives from Honor Roll organizations
– Debbie Slayden, Virginia Commonwealth University Health
System, [email protected]
– Sarah Andzulis, Nationwide Insurance, [email protected]
• 2008 Best Practices book
– www.companies-that-care.org/givingstore
© Center for Companies That Care, 2007
www.companies-that-care.org
Honor Roll Recognition
• Names of Honor Roll companies posted on Companies That Care
website (www.companies-that-care.org)
• Press release sent to national and local media by Companies
That Care
• Individual recipients may also contact media
– Marci Koblenz and Cynthia Cobb will do interviews on behalf of
individual companies
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Ad placed in major, national media (e.g., Wall Street Journal)
Honor Roll seal for use on website and marketing materials
“Camera-ready” artwork for “We Made It” poster
Celebration trinkets available at Companies That Care e-store
Annual recognition event for Honor Roll recipients
– April or May, 2009
• Honor Roll recipients hold internal celebrations, too
© Center for Companies That Care, 2007
www.companies-that-care.org
Honor Roll Seal
© Center for Companies That Care, 2007
www.companies-that-care.org
Wall Street Journal ad
© Center for Companies That Care, 2007
www.companies-that-care.org
Honor Roll Certificate
© Center for Companies That Care, 2007
www.companies-that-care.org
“We Made It” Poster
© Center for Companies That Care, 2007
www.companies-that-care.org
Best Practices Book
© Center for Companies That Care, 2007
www.companies-that-care.org
10 Characteristics
© Center for Companies That Care, 2007
www.companies-that-care.org
Examples of 10 Characteristics
• Sustain a work
environment founded
on dignity and respect
for all employees
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Trust
Collegiality
2-way communication
Zero-tolerance
Fairness
– Diversity initiatives and
successes
© Center for Companies That Care, 2007
• Make employees feel
their jobs are important
– Understand how job fits
into larger organization
– Feel job is valuable to
organization
– Employee meetings
– Employees’ ability to
suggest/implement
improvements
www.companies-that-care.org
Examples of 10 Characteristics
• Cultivate the full
potential of all
employees
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Training
Diversity initiatives
Mentoring
Resources to do job
Empowerment
Development and growth
opportunities
© Center for Companies That Care, 2007
• Encourage individual
pursuit of work/life
balance
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Flexibility
Workload
Supportive culture
Time off
Management support
Programs to make life
easier
www.companies-that-care.org
Examples of 10 Characteristics
• Enable the well-being of
individuals and their
families through
compensation, benefits,
policies and practices
– Benefits
• Types
• Who is covered
• Cost
– Compensation
– Job security
– Supportive programs
© Center for Companies That Care, 2007
• Develop great leaders,
at all levels, who excel
at managing people as
well as results
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Teambuilding
Training
Performance expectations
Accountability
Recognition
www.companies-that-care.org
Examples of 10 Characteristics
• Appreciate and
recognize the
contributions of people
who work there
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Performance evaluation
Recognition programs
Praise
Sense of appreciation
Alignment with values
© Center for Companies That Care, 2007
• Establish and
communicate standards
for ethical behavior and
integrity
– Ethical standards
– Communication and
training
– Protocols for breach of
ethics
– Perceptions of integrity
www.companies-that-care.org
Examples of 10 Characteristics
• Get involved in
community endeavors
and/or public policy
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Community service
Volunteerism
Financial contributions
Time off
Leadership
© Center for Companies That Care, 2007
• Consider the human toll
when making business
decisions
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By example
Decision-making processes
Restructuring
Crises
Economic challenges
www.companies-that-care.org
Companies That Care 2008 Honor Roll
AAA Mid-Atlantic
Ace Hardware Corporation
ADP
AmTrust Bank
Baxter Credit Union
Bon Secours Richmond Health System
Bright Horizons Family Solutions
California Independent System Operator
CarMax, Inc.
CB Richard Ellis Group, Inc.
CHAN Healthcare Auditors
Convergint Technologies LLC
Delnor Health System
Deloitte LLP
Enterprise Fleet Management
General Growth Properties, Inc.
Grand View Hospital – Sellersville, PA
Grant Thornton LLP
Johnson Financial Group, Inc.
Kimpton Hotels and Restaurants
KPMG LLP
© Center for Companies That Care, 2007
Lake Forest Graduate School of Management
McKinley, Inc.
Mountain America Credit Union
Nationwide Insurance
NRI Relocation, Inc.
Office Depot, Inc.
Opto Technology, Inc.
PJM Interconnection
Rush University Medical Center
Sherman Health Systems
Talecris Biotherapeutics
TAP Pharmaceutical Products Inc.
The Care of Trees
The Golden Credit Union
Triangle Printers Inc.
Umpqua Bank
University HealthSystem Consortium
Virginia Commonwealth University Health
System
WellStar Health System
Wheels Inc.
www.companies-that-care.org
Subsequent Year Application
• Application sections
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Basic information
Significant company news and impact
10 Characteristics
11th Characteristic – continuous improvement
Best Characteristic and Key Learnings
Accomplishments for previous year’s goals
Goals for next year
Statement of Commitment
• Due December 1
© Center for Companies That Care, 2007
www.companies-that-care.org
Bonnie Dayan Memorial Award
Criteria
• Demonstrates commitment to Companies That Care’s mission
• Works to make his/her company a company that cares
• Continually raises the bar and further enhances programs and
practices for employees and service to communities
• Communicates his/her company’s involvement with Companies
That Care internally and externally
• Promotes Companies That Care to other companies
• Recommends other caring employers to Companies That Care
• Currently an employee of an Honor Roll company
Awardees
• One nominee per Honor Roll employer who is a local role model
for caring
• One honoree at the Center for Companies That Care level
© Center for Companies That Care, 2007
www.companies-that-care.org
Thank you!
www.companies-that-care.org
312/661-1010
© Center for Companies That Care, 2007
www.companies-that-care.org