Transcript Slide 1

Appreciative Inquiry: Unleashing
the Potential at Nielsen Media
Local Products
APPRECIATIVE INQUIRY
What problems are
you having?
What is working
around here?
SELECTIVE ATTENTION
What we focus on
becomes our
reality.
Positive Image = Positive Action
For as he thinks within himself, so he
is.
-- Proverbs 23:7
A vivid imagination compels the whole
body to obey it.
-- Aristotle
Imagination is more important than
knowledge.
-- Einstein
WHAT CAN HAPPEN WITH AI?
WE CAN
Change Images into
Possibilities
Change Intentions
into Reality
Change Belief into
Practice
Assumptions of Appreciative
Inquiry
In every society, organization, or
group, something works
What we focus on becomes our reality
Reality is created in the moment, and
there are multiple realities
The act of asking questions of an
organization or group influences the
group in some way
More Assumptions of AI
People have more confidence and
comfort to journey to the future (the
unknown) when they carry forward
parts of the past (the known
If we carry parts of the past forward,
they should be what is best about the
past
It is important to value differences
The language we use creates our reality
Problem Solving
VS Appreciative Inquiry
“ Felt Need ”
Identification of Problem
Analysis of Causes
Appreciate
Valuing the Best of “What Is”
Envision “What Might Be”
Analysis of Possible Solutions
Innovate “What Will Be”
Action Planning - Treatment
Integrate “into What is”
Basic Assumption:
CHANGE is a problem to be
solved
Basic Assumption:
CHANGE is a solution to be
embraced
The 4-D Cycle
DISCOVER
Evaluate
The best of what is
Appreciate
DESTINY
DREAM
Make it happen
Empower, learn,
adjust, improvise
stabilize
What might be
Dialogue
Envision
DESIGN
Describe the Ideal
Co-construct – Involve everyone
Plan – Train – Set Goals - Act
Two Quotes by Thoreau
If one advances confidently in the
direction of his dreams, and endeavors
to live the life which he has imagined, he
will meet with a success unexpected in
common hours.
Go confidently in the direction of your
dreams! Live the life you’ve imagined
The Process
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Day and a half with Senior Leaders
• Dreams, vision, interviews with employees
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Group coaching using weekly reflection forms
with Senior Leaders (8 weeks)
Experiential Learning (EL) activities with
management leaders (17 people)
Group coaching using weekly reflections forms
with management team
Development of principles
EL with next level down
Management continues to reinforce learnings
Local Products: What we wanted
Strategic targets: well defined,
communicated, and shared
 All ONE team with shared leadership
 To know where and how decisions
are made
 How to have good conversations
 To know and understand how we
work together
 Everyone happy and successful
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The Ideal Culture
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Alignment across teams; harmony
Improved trust and respect; no fear to be
vulnerable
Effective communication
Everyone focused on the shared goal with
shared accomplishment
Learning organization; opportunity to make
mistakes
Resources given to what is important rather
than what is urgent
Time to fix what we have and celebrate
success
Agile/XP is how we do business—consistency,
fun, innovation
Best Experiences of Working
Together
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“You heard me even if you disagreed with me”
We challenged issues and assignments together
in order to form a collaborative plan
“When I needed information, you took the time
to give it”.
You trusted us when we said, “Trust us, we’ll fix
it”. . . And we did.
Meetings where everyone shares information,
comes together and roles out as a unit.
Recognizing the tough position someone else is in
and acknowledging it.
Every action we make or
question we ask is generative:
we cannot not have an impact.
LET THE
ACTION
BEGIN . . .
What did we do?
Chaos Toss
 Speedball
 Matrix Walk
 Blindfold Walk
 Trust Vee
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What did we learn about leadership?
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Knowledgeable
Honest and trustworthy
Open and caring
Good listener and communicator
Shares big picture
Supports others in stretching
Thoughtful
Inclusive
Follows through, dependable
Focused, dedicated
What did we learn about Feedback &
Reflection?
Schedule time for reflection during
projects.
 Communicate & adopt successful
practices.
 Act on area of improvement
 Use one another as sounding boards
 Share and diffuse
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What did we learn about qualities
that will help us relate?
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Courage and consideration
Self-assured, empowered, visionary
Open to new ideas
Reflect while maintaining momentum
Enthusiastic
Integrity, honesty, knowledgeable
Values diversity, supportive
What would I do if I wasn’t afraid?
What did we discover about
decision-making?
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Share information
Listen
We can make quick decisions
Trust
Brainstorming balance
Think big picture
Who needs what and who needs to know?
What did we discover about
Learning?
Align and move forward together in
one direction
 Open communication
 Address the issues that call to be
addressed: courage and compassion
 Focus on learning
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What did we learn about
Communication?
Facilitate conversations
 Listen for details
 Push for clarity
 Speak up, inquire, ask back
 Assign a point person
 Persist, especially on close issues
 Be curious; inquire into assumptions
 Ask probing questions
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What did we learn about
Relationships?
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Support each other
Have fun, laugh, celebrate
Communicate
Unified front, no turf only trust
Golden rule
Row in the same direction
Stretch outside the comfort zone
Passion coupled with mutual respect
Integrity, honesty and courage to speak
and hear each person’s perspective
What did we learn about strategy?
Generate a shared vision
 Schedule reflections: where are we
with regards to strategy?
 Stop and ensure we are pursuing
what is important and not just what
is urgent.
 Be strategic
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What did we learn about trust?
Delivers on commitments
 Good interpersonal skills
 Positive attitude
 Dependable
 Listens
 Addresses tough issues with
consideration
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What did we learn about customer
communication?
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Proactive
Timely
Clear
Speak the client’s language
Accuracy
Relevance, value, insight
Includes what NMR is doing, when and
why
Creating Principles to
Live BY
The group met for two half days and
discussed and came to consensus on
the principles that would guide their
actions.
“What we focus on becomes our
reality”
LPMG Principle
We are the connectors who see the big
picture and ask the right questions to
delight our clients with “wow”
products and services. We boldly
expect to reach our highest dreams.
It’s about delighted clients.
IT Principle
We develop and maintain mutual
respect across our teams, focusing
on trust, honesty and a shared
vision for success which encourages
open communication, awareness
and appreciation of individual
styles, opportunities to contribute
in all ways and allows positive
controversy so that everyone
arrives at a shared vision.
Reflections . . .
My vision for who I am and how I relate when I am at
my best on this team
Shifting the way you relate
Personal Leadership Goal(s) for this week
1.
2.
3.
Changing the language of
engagement
Reflection-on-Action this Week
Shining examples of living my vision in meeting my
goals this week. (Please be specific in offering an
example of you actually living your vision. See
yourself in a situation where you were achieving “the
dream”).
Challenges I faced this week in fully living my goals;
questions I have.
How those challenges would be experienced if I were
living my vision.
What needs to be done to achieve that experience?
What I most appreciate about myself and my
colleagues this week.
Is there a pressing concern for next week?
Catching My Team
Share one story of catching your team working at
their best and living their shared principles. [Let
them know you are highlighting this story this week!]
Getting to know one another
at a deeper level
Listening to be influenced,
asking back to understand
Looking for the good stuff
and asking the difficult
questions
IT Weekly Reflections
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Everyone filled out Reflection Forms in advance
Weekly conference call w/Dr. Pam
Initially 2 groups, but team later combined into 1
Difficult issues surfaced that typically remain
unspoken (at least publicly)
Management team stepped up and transitioned to
next level of effective working relationships
When are we at
our best?
Discovering Our
Metaphor
The Marriage Principle
We think strategically, staying up in the
strategic area without jumping into detail.
We do a good job of communicating the
vision. We are talking together now like
never before: honest, open, trusting,
respecting. We want to pass it on to the
rest of the group. We are passionate about
what we do; we have a sense of urgency
and commitment and we say what we’ll do
and do what we say!
The Marriage Metaphor
We complement one another—we each have
talents and strengths and we leverage them
Our products are our children—we
want them to
be the best, taking time to feed them and help them grow
We value differences—respecting and trusting our
partner to do the right thing
Even when we disagree we support one
another
We present a common front—united outside Local
Products
Its okay to take separate vacations—trust the
time apart; we don’t have to be in everything.
We have fun
Swiss Army Knife metaphor
LP Purpose: Meeting
client needs
The SAk Symbol:
The four directions of
client need:
Timeliness
Profitability
Quality
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Innovation
The Meaning of LP SAk
Large locking blade
Small locking blade
Scissors
Flathead Screwdriver
Phillips Screwdriver
Hole Punch
Nail File
Key Chain
Bottle Opener
Tweezers
Toothpick
Corkscrew
On the cutting edge, sharp
Cutting to the truth
Cut through red tape; KIS
Innovative linear thinking
Innovative nonlinear thinking
Willingness to adjust, flexible
Conflict resolution, smooth
Staying connected, teamwork
Staying open
Pluck out the best ideas
Clearing obstacles, feedback
Fun, celebration
Continued meaning for LP SAk
Straight pin
Digital altimeter
All purpose hook
Clock
Alarm
Timer
Shackle opener
Saw
Ruler
Pliers
Trust; do what you say
Think strategically
Hooking strengths & skills
Attending to deadlines
On time deliverables
Time for reflection & innovation
Creative problem solving
Cutting decision time
Using out LP SAk
The closed knife
represents our
cohesiveness and
united front.
The open knife
shows utilizing our
principles to delight
our client