Transcript BRANDING
Thank you Introducing Europeana Regine Stein (on behalf of Gordon McKenna) – on behalfName of Europeana – EVA Moscow 29 November 2011 Background The political vision ‘Digitisation and online accessibility of cultural material are essential to highlight cultural and scientific heritage, to inspire the creation of new content and to encourage new online services to emerge. They help to democratise access to culture and knowledge and to develop the information society and the knowledge-based economy.’ European Council of Ministers, 20 November 2008 Overview of Europeana – A portal that integrates the digitised holdings of Europe’s libraries, archives, museums and audiovisual collections – Prototype launched in November 2008 with 2 million items – Currently gives access to 20 million items – 1,500 content providers – Interface in 29 languages – Funded mainly by the European Commission Stakeholder collaboration at the top level Europeana Foundation’s Board of Participants: • ACE: Association Cinémathèques Européennes • CENL: Conference of European National Librarians • CERL: Consortium of European Research Libraries • EMF: European Museum Forum • EURBICA: European Regional Branch of the Int Council on Archives • FIAT: International Federation of Television Archives • IASA: International Association of Sound and Audiovisual Archives • ICOM Europe: International Council of Museums, Europe • LIBER: Ligue des Bibliothèques Européennes de Recherche • MICHAEL: Multilingual Inventory of Cultural Heritage in Europe Aggregation structure Domain Aggregators Country Aggregators Museums National Aggregators Museums, libraries Regional Aggregators Archives Libraries & archives Dark Aggregators Film Archives Museums, Sound Archives libraries & archives Museums, libraries & archives “All public domain masterpieces should be brought into Europeana” “the reference point for European culture online” “Metadata should be widely and freely available for re- use” “Public funding for digitisation should be conditional on free accessibility through Europeana” “Public Domain material should be freely available for all” AGGREGATE Build the trusted source for cultural heritage Source content Expand the network Improve data quality Build the trusted source for cultural heritage Extend the network of aggregators - support national aggregation initiatives Improve the quality of the metadata - persistent identifiers; rights information Represent the diversity of our cultural heritage - 20 million items from 30 countries 14 million images 6 million texts 300,000 sounds 150,000 videos FACILITATE Support the cultural heritage sector through knowledge transfer, innovation & advocacy Strengthen advocacy Share knowledge Foster R&D Support the sector through knowledge transfer, innovation and advocacy Share knowledge among heritage professionals - training resources; workshops; conferences Foster R&D - promote open source; prototype apps; Linked Open Data pilot Strengthen Europeana’s advocacy role - defend the public domain; educate on appropriate re-use; support rights’ harmonisation and access to orphan works DISTRIBUTE Make heritage available wherever users are whenever they want it Develop partnerships Put content in users’ workflow Upgrade portal Make their heritage available to users wherever they are, wherever they want it Upgrade the Europeana portal - new interface released in October 2011 Put content in the users’ workflow - Open Search API and widget Develop partnerships to deliver content in new ways - Wikipedia; cultural tourism services; educational providers ENGAGE Cultivate new ways for users to participate in their cultural heritage Enhance users’ experience Extend social media presence Broker new user / curator relationships Cultivate new ways for users to participate in their cultural heritage Enhance the user experience - virtual exhibitions, interactive video Extend our use of social media - Wiki loves monuments Broker a new relationship between curators, content and users - The First World War in Everyday Documents Looking to the future Major issues Cost of digitising a critical mass of material - Commission’s Recommendation; private sector partnerships 20th Century Black Hole - ARROW; Directive on Orphan Works Sustainable funding - Connecting Europe Facility Thank you Thank you Regine Name Stein [email protected] e-mail