Transcript Slide 1

Anne Lythgoe
April 2012
What I want to do…
• Agree the scope of ‘social value’
• Discuss why social value is important to
commissioners of services and how this value
could be reported to them
• Examine ways to analyse social reports or
submissions
• Discuss the need for consistency…. principles
for reporting or one specific tool for reporting
social value?
The Scope of social value
Some key terms…
•
•
•
•
•
•
•
•
•
•
•
Values - the way an organisation approaches its work
Outputs – numerical measures of performance
Outcomes - changes that are anticipated as a result of services or
activities
Impact – longer term, usually irreversible consequence of an intervention
or service
Evidence – something which shows that a statement is true
Improvement and innovation – services are provided in a better or
more effective way
Value for money – economic efficiencies or ‘added value’ in service
delivery
Relevance - the degree to which something is related or useful to what is
happening or the proposed tender
Scope – the range of the subject of a report
Stakeholder – someone with a financial or other interest in the services
provided by an organisation
Benchmark – a level of quality which can be used as a standard to
measure performance against
What is social value…
• Social – people, culture, interactions…
• Environmental – the place in which people
live, the planet, use of resources…
• Economic – money flow, financial resources…
• ‘Triple Bottom Line’
• Direct and ‘Added’ value, not necessarily paid
for...
• …something additional, meaningful, felt by
local people…
Should anything else be included here?
Why is measurement of social
value important?
Why is assessing social impact important to
commissioners of services?
•
•
•
•
•
Values – Allows a provider to tell the story of what it is
trying to do and the way it will set about doing it
Outcomes – Allows a provider to paint the picture of
change they will make happen
Evidence – Allows a provider to back up great stories
and anecdotes with measurable evidence
Improvement and innovation – Allows a provider to
prove and improve what, how and why they do what
they do
Value for money – Allows ‘added value’ to be part of
the commissioning of services
Why must commissioners assess social
value?…
• Public Services (Social Value) Act
• Localism Act
• Local Government Act – duty to promote wellbeing
• Open Public Services….
• to get ‘added value’ from commissioning,
including non-financial benefits in a context of
budget cuts, payment by results and increased
scrutiny of expenditure
Public Service (Social Value) Act 2010-2012
Public Services Act
‘An Act to require public authorities to have regard to
economic, social and environmental well-being in
connection with public services contracts; and for
connected purposes.’
Prior to starting procurement:
The authority must consider—
(a)how what is proposed to be procured might improve the
economic, social and environmental well-being of the relevant
area, and
(b)how, in conducting the process of procurement, it might act
with a view to securing that improvement.
What benefits can be gained by providers in
demonstrating social value?..
• Proving social worth - outcomes and impact
• Demonstrating values
• Internal improvements in delivery
• Business planning
• Marketing…..
Any others?
How should social value be
reported?
Social value - what sort of information could
commissioners expect from providers?
• ‘Social’ reports
• Reporting about what an organisation does
and how it has done it…
• Includes facts and figures as well as opinions,
feelings and analysis..
• Benchmarking, comparisons, context…
• Financial measures and proxies…
Anything else?
Tools: Social accounting and audit is…
…a logical and flexible framework which enables an
organisation (and its partners) to build on existing
documentation and reporting systems and develop a
process in order to…
…Prove! - account fully for and report on social,
environmental and economic performance and
impact…
…Improve! – provide the information essential for
planning future actions and improving performance;
and
…Account! – be accountable to all those they work with
and work for…
Features of the Social Accounting and Audit
Process…
• Acknowledges all of the key stakeholders
• Reports on all areas of work and impact: social, environmental
and economic, internal and external
• Flexible framework which can include different tools
• Social Accounts report with both quantitative and qualitative
data – a mix of measurement and “story”
• There is a rigorous and independent verification process
through the Social Audit Panel
• Social Accounts are produced and audited regularly
• The findings are published and disseminated widely
• Becomes embedded in operation and business planning
• Runs alongside financial accounts
Other tools…
•
•
•
•
•
•
•
•
Social return on Investment (SROI)
‘Your value’
Outcomes Star
LM3
Logic Frame
AA1000
Balanced Scorecard
…. Etc
What tools are participants currently using?
Analysing social reports
Analysing social reports…
Circulate examples of social accounts, social
reports, SROI, etc
If these were submitted in support of a prequalification questionnaire (PQQ), how would
you assess them?
What are the main issues connected with doing
this?
Analysing a social value report…
CFG / NPC / ACEVO / SROI Network and others:
6 general principles that define how organisations should
communicate their impact:
• Clarity
• Accessibility
• Transparency
• Accountability
• Verifiability
• Proportionality
Analysing a social value report…
CFG / NPC / ACEVO / SROI Network and others:
What should organisations communicate about their
impact?:
• Clear purpose
• Defined aims
• Coherent activities
• Demonstrated results
• Evidence
• Lessons learned
http://www.philanthropycapital.org/publications/improving_the_sector/improvi
ng_charities/impact_reporting_principles.aspx
Pre-Qualification Questionnaire – assessing
a social value report…
• Salford City Council - proposed evaluation
matrix for use by commissioners / procurement
• 4 key areas for assessment:
Relevance
Robustness
Quality
Added Value
Relevance
• Is the report relevant to the outcomes required
from the current tender?
• If the organisation is tendering for your piece of
work, how can they show that they have a track
record in this area?
• If the social report is not relevant… then there’s
no point in scoring it
Robustness
• You need to make sure that the report is –
reliable, accurate, and gives a true picture
• There are lots of tools and frameworks available
- use the matrix to assess the way that the
report has been prepared
• Find out if the reporting is embedded and
regular – future reporting should be easier
• Does the organisation share its reports?
• Where proxies are used (eg. in SROI) – are
these reasonable?
Quality
• The report needs to tell you about the things
you need to know – outputs, outcomes, impact?
• Uses industry good practice – SAA, SROI, etc
• Uses both statistical and opinions, comments or
case studies
• Benchmarks and comparisons used
• Results are not overstated
Added Value
• Can you see improvement / positive change in
the results over time?
• What else can they offer – added value – think
what sort of things might be relevant here (local
employment, training for clients, environmental
benefits….)
Is there anything else which should be covered in the
assessment?
Conclusions…
• The principles of good impact reporting provide a
sound framework for those writing the reports
• The evaluation matrix can be used for any social report
prepared using any tool. It uses best practice principles
to assess how accurate, reliable and useful reporting
will be for your contract
• Analysis of social reports must be carried out in a
manner that it fair, equitable, robust, open to scrutiny…
The need for consistency…
• What should be the role of commissioners of public
services in the reporting of social value?
• Should commissioners require the use of one specific
tool for reporting social value?
Introduction to Social Audit Network (SAN)…
•
•
•
•
•
•
•
For practitioners to promote and influence
Company limited by guarantee (8 Directors)
Members
Website www.socialauditnetwork.org.uk
Monthly email circular
List and quality assurance of Social Auditors
Training – Social Enterprise Academy (ILM); Open
College Network
• Trainers
• Setting standards and new developments
• Research