…a smart phone app helping women in labor decide when to go to the hospital… Founders …a secure web framework where doctors can see labor symptoms and send secure messages… Leslie C. Allen 303-918-7691 [email protected]

..a clinician-facing patient management and tracking tool … Nathaniel Hedman 720-934-7485 [email protected]

Three Novel Products working together to make having a baby easier

One Product—A World of Solutions We Deliver the HIPAA Compliant Connection Physicians

Needs: -Information on patients and statuses -Quality clinical data We provide: -Real-time patient updates -Secure, direct communication Advice, feedback, reassurance Clinical & patient data, planning information

Pregnant Women

Needs: -Feedback on progression of labor -Feeling of security We provide: -Smart alerts based on symptoms -Conduit to physician

v • • •

I want… to know when it’s time to be in contact with my doctor an easy way to track my contractions

iDula

• Smart contraction timer that uses the rules of midwifery • Symptom tracker • • • •

I want… to message my patients to get more sleep to track my patients through

• •

I want… patients and doctors to coordinate arrivals to perform fewer billing

unnecessary

to know who’s at the hospital intervention

OBFlow

• Use pregnancy milestones to track patient's progress • At a glance: patients status and hospital

WebDeliver

• Connects patents and physicians, transmits clinical data, and provides HIPAA compliant messaging

Pregnancy App Market at a Glance

Pregnancy apps on the Play Store Physicians open to home triage app for major health decision Health app users have a pregnancy app Americans using online diagnosis tools Adoption of electronic medical records 2014 venture in Health IT

Contraction Timer App/ Pregnancy Monitoring Transmits patient data on secure network Patient management/ billing software

Go to market!

Leslie C. Allen, JD CEO Nathaniel Hedman Mike Breggar: Head, Life Sciences Consulting Practice, North America, Tata Consulting Services • Advisor and Mentor Dr. Asela Russell, MD: Owner of The Center for Women’s Health • Advisor, Funder, and Beta Tester CTO

Financial Projections

(000’s) Practices Revenue Expenses EBITDA 2015

18 $ 159 $ 299 $ (141)

2016

72 $ 1,080 $ 915 $ 165

2017

150 $ 2,160 $ 1,271 $ 888

Milestones

Our Funding Plan

Series A Venture Funding

3-5 Year Exit Strategy

Significant Product Scalability Flexibly works with EMR Big players lead to significant adoption Sale to Apple health, Google Fit, EPIC, AirStrip $75m

• • Business Model

Huge untapped market with documented demand Scalable product

• •

Strategic Assets HIPAA Compliant Web Framework Beta products developed

•

Seeking $300,000 Year one funding BYOBB, DreamIt, Comcast, Friends and Family, Founders Leslie C. Allen 303-918-7691 [email protected]

Nathaniel Hedman 720-934-7485