Transcript PTC Corporate Template

PTC Update and Strategy
Michael M. Campbell
SVP Product Management, Desktop Products
PTC/USER Benelux Event – April 22, 2009
Agenda
Introduction
PTC Numbers
Customer Challenges
PTC Product Development System
How PTC Approaches the Product Development Market
PTC Product Strategy Update
Q&A
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Forward looking information subject to change without notice.
© 2009 PTC
A Leading Provider of Product Development Solutions
Employees (as of 9/30/08)
~5,000
Customers
~50,000
FY’08 revenue
$1,075M
FY’08 non-GAAP operating margin*
Cash and equivalents (as of 9/30/08)
22%
$253M
*Non-GAAP operating margin excludes certain GAAP expenses, including acquisitionrelated expenses, stock-based compensation and restructuring charges; EBITDA is
earnings (excluding stock-based compensation and restructuring charges) before
income taxes, depreciation and amortization
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Forward looking information subject to change without notice.
© 2009 PTC
Customers Face an Increasingly Complex Challenge
Complex Products … defined by … Complex Information …created across a
Global Development Team
Mechanical
Electrical
Documentation
Engineering
Calculations
Software
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Forward looking information subject to change without notice.
© 2009 PTC
Today’s product development environment
Product development challenges
are numerous…
Time-to-market
Quality improvement
Cost reduction
System heterogeneity
Global design collaboration
Downstream data control
IP protection
Configuration management
Regulatory compliance
© 2007
Forward looking information subject to change without notice.
5
The PTC Product Development System (PDS)
Enterprise
Interoperability
Business
Intelligence
Dynamic
Publishing
MCAD/CAE/CAM
Engineering
Calculations
Digital Mockup
Configurable
Products
Technical
Illustrations
Configuration
Management
Planning
Software Data
Management
Enterprise Content &
Process Management
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Manufacturing
Process Mgmnt
XML Authoring
MCAD Data
Management
Forward looking information subject to change without notice.
Regulatory
Compliance
Distributed
Collaboration
Visualization
& Mockup
Requirements
Management
Study
Management
ECAD Data
Management
Supplier & Component
Management
© 2009 PTC
The PLM Market – Segment Opportunities
MCAD
Large
Enterprise
Customers
Small &
Medium
Business
(SMB)
Customers
© 2006
Data Mgmt / Collaboration
Mature Market
Growth Market
0% + / yr growth opportunity
15% + / yr growth opportunity
PTC FY’08 revenue $430 M
PTC FY’08 revenue $370 M
Growth Market
Emerging Growth Market
15% + / yr growth opportunity
40% + / yr growth opportunity
PTC FY’08 revenue $235 M
PTC FY’08 Revenue $40 M
Forward looking information subject to change without notice.
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PTC's Market Segment Strategies
Desktop
C onceptual
D esign
2D
Layout
Enterprise
R endering
Product Development
Process Optimization
Simple, Powerful, & Connected
Via
Large
Application Suites
Broad & Integral
Enterprise
Product Development System
S urfacing
R ights
R everse
M anagem ent E ngineering
S heetm etal
C abling
K inem atics
D ynam ics
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M ulti-axis
M achining
ECAD
Interface
S chem atics
P iping
S tructure,
O ptim ization
Therm al & M odal
A nalysis
P rism atic
M achining
Small &
Medium
Business
A ssem bly
Tolerance
A nalysis
Turning
S heetm etal
NC
Tooling
D esign
Simple Ease of Use,
Scalable Pricing,
&
No Glass Ceiling
Forward looking information subject to change without notice.
Simple, Low TCO
Solutions
With Focus on
Collaboration &
Social Computing
© 2009 PTC
Mapping of PTC's Primary Product Families
Enterprise
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Forward looking information subject to change without notice.
NEW! InSight
ProductView
Arbortext
Mathcad
Pro/ENGINEER
Small &
Medium
Business
(SMB)
CoCreate
Large
Enterprise
CADDS
Desktop
Windchill
NEW!
Windchill
ProductPoint
© 2009 PTC
What’s New???
Desktop
C onceptual
D esign
S urfacing
R ights
R everse
M anagem ent E ngineering
S heetm etal
C abling
K inem atics
D ynam ics
A ssem bly
M ulti-axis
M achining
ECAD
Interface
4. Acquisition of Synapsis
5. ProductView 9.1 Release
6. Windchill 9.1 Release
S chem atics
P iping
S tructure,
O ptim ization
Therm al & M odal
A nalysis
P rism atic
M achining
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R endering
3. Pro/ENGINEER
Wildfire 4.0 Update
Large
Enterprise
Small &
Medium
Business
2D
Layout
Enterprise
Tolerance
A nalysis
Turning
S heetm etal
NC
Tooling
D esign
2. Pro/ENGINEER
Embraces Social Product
Development
Forward looking information subject to change without notice.
1. Dawn of
Social Product Development:
Windchill ProductPoint 1.0
Launch On SharePoint
© 2009 PTC
Product Development: Change is Brewing
© 2008
Globalization Drives Need to be
“ON” 24/7
Aging Workforce Necessitates
Knowledge Capture
IT Proliferation
Incoming workforce is equipped with
“new” networking skills
Forward looking information subject to change without notice.
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Web 1.0
Web 2.0
The Changing Web
Academic
Business
YESTERDAY
TODAY
© 2008
Forward looking information subject to change without notice.
Community
Business
TODAY
TOMORROW
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© 2008
Email
Portals
HTML
Calendaring
Search
Forward looking information subject to change without notice.
Web 2.0
Web 1.0
The Changing Web
Presence detection
Status
Communities
Texting
Forums
Blogs
Wikis
RSS feeds
IM
File/photo sharing
On-line gaming
Geo-tagging
Friending/Association
Video chat
Podcasts
Faceted/predictive search
Polling
Peer-rating
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Web 2.0 is Pervasive
75% Of US Online
Adults Now Use
Social Technologies
Up from 56% in 2007
October 2008 “The Growth Of Social Technology Adoption”
Forward looking information subject to change without notice.
Enterprise 2.0 is Underway
Business Adoption Of Web 2.0 Tools Is
Expected To Grow Strongly
April 2008 “Global Enterprise Web 2.0 Market Forecast: 2007 To
2013”
Forward looking information subject to change without notice.
Explosive Growth of Collaboration
Technology (e.g. SharePoint)
Social product development…
A technology initiative which
incorporates industry-ready
social computing capabilities…
…into a complete technology
solution which understands the
complexities of product data
…and which improves the work
practices of product development
organizations
Social
computing
Product
development
Social
product
development
…for increased workforce
productivity.
Forward looking information subject to change without notice.
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© 2008
Email
Portals
HTML
Calendaring
Search
Forward looking information subject to change without notice.
Web 2.0
Web 1.0
A new set of capabilities relevant to product development
Presence detection
Status
Communities
Texting
Forums
Blogs
Wikis
RSS feeds
IM
File/photo sharing
On-line gaming
Geo-tagging
Friending/Association
Video chat
Podcasts
Faceted/predictive search
Polling
Peer-rating
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Examples of social product development…
1.
Program manager creates a blog to document
the progress of the program. Program
members subscribe to the blog for automatic
delivery.
2.
Retiring engineers document historical work
practices, using a wiki for collaborative
online documentation
3.
Product marketer uses an online forum to
host an ongoing online focus group about a
recently released product
4.
Engineers & designers join an online
community by creating profiles that detail
special skills and interests
© 2008
Forward looking information subject to change without notice.
Product
development
Social
computing
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1.) December, 2008 - Windchill ProductPoint Launch
Windchill ProductPoint: The Social Product Development Platform
First PLM software built natively on SharePoint . . .
. . . Enabling Social Product Development
Manages complex structured information prevalent in
product development
– Pro/ENGINEER Wildfire 4.0 M060 and later
– Mathcad 14 M035 and later
– 3rd Party Engineering Tools
Enables sharing, visualizing, and markup of engineering
data
Appropriate for organization of all sizes
For small workgroups … to vault and share structured
information
For existing Windchill customers of any size … to expand
product information access & reach of SharePoint for social
product development
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Forward looking information subject to change without notice.
© 2009 PTC
2.) Summer 2009 – Pro/ENGINEER Wildfire 5.0
Pro/ENGINEER Wildfire 5.0: Embracing Social Product Development
More pervasive feedback about Model’s PDM Status
Pop-up with
detailed PDM
status
In model tree, File Open, Toaster pop-ups
Presence Detection Throughout
Push-button, Sharepoint-based Design
Collaboration Tool
Including Wiki’s, Discussion Forums, Chat, etc.
PDM
location/info
Discussion
forum
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Forward looking information subject to change without notice.
Presence
detection in
enhanced PDM
status notification
Productview
viewable; Markups
Presence
detection in
toaster pop-up
© 2009 PTC
3.) January 2008 – Pro/ENGINEER Wildfire 4.0
Pro/ENGINEER Wildfire 4.0
Steady, increasing adoption, by SMB (Jacob’s
Vehicle, Santa Cruz) and large customers
(CISCO, VW, ABB) alike
Functionality-packed, compelling release
Large Assembly Performance Improvements
Auto RoundTM, 3D PDF, 3D Drawings & Direct
Surface Editing
Surface Removal & New Imported Data Cleanup
Improvements to Rendering, CMM,
Simulation, Manufacturing, & more
Exciting, broadly applicable new modules
ECAD-MCAD Collaboration
IP Protection with Rights Management
Interface for JT
Tolerance Analysis
Accommodating “Data Management
Compatibility” Roadmaps
Recent Pro/ENGINEER Wildfire 4.0 News
Additional Manikin and Manikin Analysis
modules now available!
New, free additions to the entry-level
Pro/ENGINEER packages include CAM “Lite” ,
CAE “Lite” and Manikin “Lite”
– Make Pro/ENGINEER a more compelling offering in
the SMB space.
– Expose Breadth of Pro/ENGINEER
Highest Quality Release in years!!!
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Forward looking information subject to change without notice.
© 2009 PTC
Introducing Integrated Digital Human Modeling
with Pro/ENGINEER Wildfire 4.0
New Pro/ENGINEER modules
Standards-based, anthropometricallycorrect Pro/E integrated digital human
modeling solution
Affordable & Easy to use; Developed
specifically for the needs of the
Pro/ENGINEER user
Longer Term Product plans
Integration with ProductView and MPMLink
– Heterogeneous CAD Human Factors analysis
– Factory Floor Simulation
– Human-Centric Interactive Technical Manuals
– Assembly and Maintainability Simulation
Capabilities
Manikin “Lite” : Single-population
representative manikin posturing with
every seat of Pro/ENGINEER (save
restricted)
Manikin : Multi-population-representative
manikin posturing and basic analysis
(reach & vision)
Manikin Analysis : Advanced dynamic
analysis, including lifting, pushing,
pulling, etc.
Additional population profiles
and libraries of accessories and
postures
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Forward looking information subject to change without notice.
© 2009 PTC
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Forward looking information subject to change without notice.
© 2008 PTC
New “Lite” capabilities recently
added to the Pro/ENGINEER Foundation XE
All in the Pro/ENGINEER
Foundation XE package
CAE Lite (as of Pro/ENGINEER Wildfire 4.0 M070 – Feb. 2009)
Guiding interface walks users through analysis setup on simpler models
– Static Structural Analysis for Parts and Assemblies
– Apply Loads and Constraints (Displacement, Pin, Ball, Planar)
– Full results functionality
• F Probing, Animation, etc…
Mechanica Solution Technology
Complete upward model compatibility to full Mechanica!
CAM Lite (as of Pro/ENGINEER Wildfire 4.0 M070 – Feb. 2009)
Will provide basic 2 ½-axis milling capability, allowing machining of prismatic parts in 5-axis positioning
Easy to use, intuitive UI
Limitation is a hardcoded, generic (Fanuc) GPOST, so that the user can see example G-Code output;
only CL file output
Specific GPOST can be purchased from AustinNC or other vendors.
Manikin Lite (as of Pro/ENGINEER Wildfire 4.0 M060 – Dec. 2008)
Any Pro/E user may load, place, edit placement and manipulate a manikin in the scene, with the
following limitations:
– Limited tools for manipulation (2D drag and apply posture only)
– No ergonomics analysis; no reach envelope; no vision cones and no vision window
– No ability to Save designs that include a Manikin
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Forward looking information subject to change without notice.
© 2009 PTC
4.) November, 2008 – Synapsis Technology Acquisition
Synapsis Technology, Inc. – Company Overview
Leading Product Environmental
Compliance Solution Vendor
Headquarters in Spring House, PA
Founded in 1999
Customers Include:
Beckman Coulter
Cisco
Delphi
GE
IBM
Intel
Microsoft
Motorola
Sony Ericsson
Teradyne
Visteon
Customer testimonials:
"We selected InSight because it
provides a comprehensive framework
for managing compliance that supports
our eco-friendly product design
objectives"
Jeffrey Larason
Engineering Director at APC.
Vertical Mix:
45% electronics & high tech
22% automotive
21% industrial
12% healthcare
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Forward looking information subject to change without notice.
EMARS is now
© 2009 PTC
Increasing Complexity of Environmental Regulations
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Forward looking information subject to change without notice.
© 2009 PTC
InSight BOM Analytics For Environmental Compliance
Compliance Standard
 Substances
 Thresholds
 Exemptions
Supplier Part
 Substances
 Masses
Supplier Part


Substances
Masses
Supplier Part


Substances
Masses
Company Part
A single product may
need to comply with
multiple
environmental
standards.
Company Part
Company Part
A product consists of
multiple company parts (3
shown) each sourced from
one or more suppliers.
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Forward looking information subject to change without notice.
Supplier Part


Substances
Masses
Supplier Part


Substances
Masses
Supplier Part


Substances
Masses
Supplier Part


Substances
Masses
Each supplier part may have a different chemical
makeup, which will impact compliance
© 2009 PTC
InSight – Standalone Solution Or Backend “Compliance Engine”
Suppliers
Buy
Supplier 1
Supplier
communication
InSight
• Environmental Data
• Compliance
Standards*
• Exemptions
Supplier 2
Supplier n
Analysis and
reports
Program
analysis /
Supplier
tracking
Product
analysis /
Risk
assessment
• IPC-1752
• IMDS
• Other stds.
Make
Item 1
Item 2
Product
ProductInfo
Info
(BOMs)
(BOMs)
Item m
Part
Info/AVL
Product
Info
(Item
Master)
(BOMs)
Material
Content
Declaration
of final
product
*Supported compliance standards include EU RoHS, China RoHS, WEEE, ELV, REACH and more
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Forward looking information subject to change without notice.
© 2009 PTC
5.) September, 2008 – ProductView 9.1 Release
ProductView 9.1 Key Features
Smart search
World’s highest
performance architecture
ProSTEP .idx
standard
64-bit option
New user experience
Hierarchical
visual navigation
3D Drawings
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Forward looking information subject to change without notice.
Smart exploded views
© 2009 PTC
6.) November, 2008 - Windchill 9.1 Release
Windchill 9.1
Continued Focus on Process
Improvements
Detailed Design
– Improvements in Pro/ENGINEER CAD data
management
– New integrations: Mathcad, CoCreate, CADDS 5i,
IDEAS
Design Outsourcing
– Added support for packages
Manufacturing Process Management
– Improved integration with ERP
Usability
Table improvements
– Multi-column sort
– Column width and freeze controls
– Export from table
Visualization improvements
– Visual navigation with mini-thumbnails
– Interact with thumbnail viewables
Expanded usability testing
– 4,300+ hours with 200+ customers
– BOM reconciliation reports
– Gantt view of process plan
Technical Publications
– Integration with Arbortext IsoDraw
Variant Design and Generation
– ATO option support with improved tools to create,
display, filter, and manage
Product Structure
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Forward looking information subject to change without notice.
© 2009 PTC
End of this year – Mathcad Project “Spirit”
Mathcad Overhaul
Task-based, document-centric UI
Commonly used tasks logically grouped into tabs
Direct manipulation of worksheet objects
Improved documentation focus increases efficiency
Revised and Enhanced Equation Editor
Improved scoping, including operator indicator
(in blue), and operand indicator (in gray)
Flexible scoping via keyboard, mouse, or ribbon
More Intuitive Matrix Operations and
Navigation
Including new row operator & direct matrix alteration
Support for Design of Experiments (DoE)
Enhanced statistical analyses to better predict interaction
effects
New plot types to support graphical viewing of results
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Forward looking information subject to change without notice.
© 2009 PTC
September 2009
CoCreate 16.50
Functionality Highlights
CoCreate Drafting WGM Phase 1 (with Windchill 9.1 M030)
– Addresses some usage scenarios (FESTO) and may help with FAP + 2D Bundle
CoCreate Modeling Interoperability with Desktop Applications
– Pro/ENGINEER
• Export of Granite .g
• Export of Granite .neu from CoCreate Modeling (special for ATB)
– ProductView
• Direct Export of .pvz from CoCreate Modeling (which also can be used in IsoDraw)
– Mechanica
• Direct “push” from with CoCreate Modeling (including associativity); Perform Analysis and
Update to changes
– Pro/TOOLMAKER
• push via *.g; Create MFG Deliverables and Update to changes
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Forward looking information subject to change without notice.
© 2009 PTC
April 2010
CoCreate 17.0
Functionality Highlights
CoCreate Drafting WGM Phase 2 (possibly with Windchill 9.1 M050; date TBC)
CoCreate Model Manager
– One of two Stock-Finish Part Scenarios
CoCreate Modeling Interoperability with Desktop Applications
– Pro/ENGINEER
• Import of Pro/E files into CoCreate Modeling directly via Granite .g
• Considering Import of CoCreate files into Pro/E directly via Granite .neu (with ATB)
CoCreate Modeling Improvements to Explicit Modeling
– Improved Realism, Improved Selection, Slightly expanded parametric modifications
– Improved Geometry (Blending, Intersection, Topology Changes)
CoCreate Modeling Application Improvements
– Bug Fixes in Annotation /Drafting & Part Library; Some Usability improvements in
Sheetmetal and Annotation; Minor enhancement to allow cable update following moved
connector in Cabling
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Forward looking information subject to change without notice.
© 2009 PTC
Summary: PTC’s Product Outlook Is Stronger Than Ever!
Desktop
C onceptual
D esign
S urfacing
R ights
R everse
M anagem ent E ngineering
S heetm etal
C abling
K inem atics
D ynam ics
A ssem bly
M ulti-axis
M achining
ECAD
Interface
4. Acquisition of Synapsis
5. ProductView 9.1 Release
6. Windchill 9.1 Release
S chem atics
P iping
S tructure,
O ptim ization
Therm al & M odal
A nalysis
P rism atic
M achining
37
R endering
3. Pro/ENGINEER
Wildfire 4.0 Update
Large
Enterprise
Small &
Medium
Business
2D
Layout
Enterprise
Tolerance
A nalysis
Turning
S heetm etal
NC
Tooling
D esign
2. Pro/ENGINEER
Embraces Social Product
Development
Forward looking information subject to change without notice.
1. Dawn of
Social Product Development:
Windchill ProductPoint 1.0
Launch On SharePoint
© 2009 PTC
Questions?
Michael M. Campbell
[email protected]
781.370.5039
Sr. Vice President
Product Management, Desktop Products
38
Forward looking information subject to change without notice.
© 2009 PTC