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The Industry Authority The Industry Authority • The Industry Authority for over 100 years • 101,695 paid subscribers* • Print, digital, and site license • 50% International • Oilfield to boardroom readership *ABC Statement, June 2007 The Industry Authority Editorial Mission “To provide our readers with all the information they need, in the depth and detail they need it, to best perform their jobs.” – Bob Tippee, Editor Each issue contains: • General Interest/News • Exploration & Development • Drilling & Production • Processing • Transportation The Industry Authority Editorial Dominance More valuable information for your customers. Total Industry Editorial Pages Pipeline & Gas Journal 8% Oil & Gas Journal 49% Hart's E & P 14% Hydrocarbon Processing 16% World Oil 13% *Oil & Gas Journal Media Data (Jan. 2006 – Dec. 2006) Base=4846 The Industry Authority Editorial Dominance More valuable information for your customers. Comparison of Editorial Coverage in Petroleum Industry Magazines Pages Published January - December 2006 Number of Pages Industry, General Pipelining Petrochemical Refining Gas Processing Production Drilling 3000 2,377 2500 2000 Exploration 1500 762 654 1000 644 409 500 0 OGJ WO Source: Oil & Gas Journal Media Data (Jan. 2006 – Dec. 2006) HP E&P PLGJ The Industry Authority Editorial Dominance • 16 Full Time Editors • Over 170 Years Oil/Editorial Experience • More Than Triple the Number of Editorial Pages, Compared to Other Industry Publications1 • Only Truly Global Reach • Weekly Print and Digital • Daily Online 1 Oil & Gas Journal Media Data (Jan. 2006 – Dec. 2006) The Industry Authority Readership Dominance Oil & Gas Journal is preferred by your customers, and is read more than any other industry publication.* Industry Publication Readership & Preference 60% Readership 50% Preference 40% 30% 20% 10% 0% Oil & Gas Journal World Oil *Petroleum Research Bureau (July 2005) Hart’s E&P Pipeline & Hydrocarbon Gas Journal Processing The Industry Authority Circulation Dominance Reach more of your customers 101,695 paid subscribers!* Total Qualified Circulation 110,000 101,695 100,000 90,000 80,000 70,000 60,000 44,065 50,000 35,310 29,354 40,000 26,500 19,340 30,000 20,000 10,000 0 Oil & Gas Journal Hart's E&P World Oil Hydrocarbon Processing Pipeline & Gas Journal * Oil & Gas Journal and Pipeline & Gas Journal ABC. (Jun 2007) Hart's E&P; Hydrocarbon Processing; World Oil and Hart's Pipeline & Gas Technology BPA. (Jun 2007) Hart's P&G Technology The Industry Authority Circulation Dominance Current Corporate Site Licenses Chevron BP America Petrobras Total Shell Int’l E & P Aramco Services ConocoPhillips Statoil Anadarko PricewaterhouseCoopers Invensys Devon Energy Corporation 15,000 12,000 10,000 10,000 7,000 5,000 5,000 5,000 2,500 2,500 2,000 500 Digital Edition Subscribers* Total Individual Digital Subscribers** Total Individual Print Subscribers** Total 76,500 2,625 22,570 Total OGJ Subscribers** Added since the June ABC audit: BASF 1,500 EnCana 500 Repsol YPF 2,500 101,695 * Indicates the current issue is posted on the company’s intranet, counting as Qualified Paid on the Publisher’s Statement ** ABC Publisher's Statement (Jun 2007) The Industry Authority Circulation Dominance Reach more of your customers 101,695 paid subscribers!* Geographic Breakdown* Non-US US 62% *ABC Statement, June 2007 38% The Industry Authority Circulation Dominance Reach more of your customers 101,695 paid subscribers!* Breakdown By Job Title* 11% Company Officials, Directors & Managers Engineers, Chemists & Geologists 24% Others Contractors Superintendents Foremen Misc. Workers 65% *ABC Statement, June 2007 The Industry Authority Advertising Dominance Advertisers value Oil & Gas Journal Total Ad Pages for 2006* 900 827 694 800 622 700 564 600 544 500 400 300 200 100 0 Oil & Gas Journal *IMS Auditor (Jan – Dec 2006) World Oil Hart's E&P Pipeline & Gas Journal Hydrocarbon Processing The Industry Authority Oil & Gas Journal’s LNG Observer Now Print and Digital! •Over 60,000 Circulation • Key managers and subscribers involved in LNG including exploration & development, pipelines, transportation and construction • Editorial Focus • • • • • • LNG projects by region Updates on shipping industry Regulatory issues Recent statistics Interviews: government and industry Technical articles • Quarterly The Industry Authority Oil & Gas Journal - Latinoaméricana • Local . . . produced in Brazil • 6X frequency • 80% of circulation is in Brazil, Argentina, Mexico, Colombia, and Venezuela • Only regional publication in both Spanish and Portuguese The Industry Authority Oil & Gas Journal - Russia • Russian language magazine reaching executives, management, and technical professionals throughout Russia. • Published 12 times a year by Russia's largest privately owned publishing company – in partnership with PennWell. • Distributed by subscription, controlled distribution, and at special events. • Base circulation – 15,000 copies • Launched in June, 2006 The Industry Authority Market Focused Supplements Upcoming Opportunities • Well Intervention – November, 2007 2008 • Downstream Instrumentation & Controls – Jan • Coiled Tubing – Feb • Gas Processing – Mar • Pipeline Protection – Apr • Offshore Production – Apr • Downhole Fluids – May • Advanced Drilling – Jun • Downhole Equipment – Jul • Oil & Gas Upstream IT – Aug • Processing Units – Aug • Production Stimulation – Sep • Seismic Data Acquisition – Oct • Oil Country Tubular Goods – Nov The Industry Authority Industry Dominance • Award-Winning Editorial • More Than Triple the Number of Editorial Pages, Compared to Other Industry Publications1 • Highest Circulation2 – By Far • Read More Than Any Other Industry Publication3 • Ranked Most Helpful of Any Industry Publication3 • Global Market Penetration Oil & Gas Journal Media Data (Jan. 2006 – Dec. 2006) Statement (June 2007) 3 Petroleum Research Bureau (July 2005) 1 2 ABC The Industry Authority PennWell Events • Oil Sands and Heavy Oil Technologies Conference & Exhibition July 2008 / Calgary • Unconventional Gas International Conference & Exhibition September 2008 / Fort Worth • Oil & Gas Maintenance Technology Conference & Exhibition December 2008 / Bahrain The Industry Authority PennWell Petroleum Group An Integrated Media Package Can Enhance the Value of Every Dollar Spent The Industry Authority Winning Together Oil & Gas Journal is your Global Partner and part of the PennWell Petroleum Group