Transcript The Springer Open Choice Program

springeronline.com
New Springer ebooks
Peter Hendriks
President Sales & Marketing Springer STM
Dr. Olaf Ernst
Global Director e-books Springer STM
Springer Science and Business Media
Key facts
 One of the world‘s leading
publishers for scientific and
specialist information
 Consolidated sales: 783 million
Euro (2004)
 More than 5,000 employees world
wide
Consists of
STM
 Springer
B2B
 Business and Technology
 Transport
 Construction
 (Clinical) Medicine
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The “new” Springer (STM)
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Merger between Springer Verlag and Kluwer Academic Publishers
About 1,250 STM journals in 11 Online Libraries on SpringerLink
3,500 new book titles annually
2,000 + employees world wide
Offices in: New York, Boston, London, Dordrecht, Heidelberg, Berlin,
Vienna, Paris, Milan, Delhi, Hong Kong, Tokyo, Beijing
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Springer innovations
- New geographical content -
- New business models -
Russia
China
Poland
- New historical content -
- New communication tools Book seller
platform
1921
1986
Albert Einstein
Michael Freedman
Physics
Mathematics
Library
Advisory Board
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Springer is # 1 scientific book publisher
Number of English-language book titles published in 2004
Springer
3.008
Taylor & Francis
2.704
Pearson Education
2.102
Wiley
2.088
OUP
1.483
Elsevier
1.449
CUP
1.144
McGraw-Hill
Blackwell
LWW
1.013
550
307
(Source: www.puballey.com; company accounts; own analyses and estimates)
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Springer is leading in STM with clear
strength in Science & Technology
Number of English-language book titles published in 2004
Medicine
Science & Technology
Springer
279
Taylor & Francis
269
OUP 89173
Elsevier
564
CUP 65253
Social Sciences & Humanities
2.298
700
431
1.735
1.221
674
211
-Springers disziplin
positions • Life & Biomedicine.: # 1
• Physics & Engineering: # 1
• Mathematics &
Computer Science: # 1
• Business & Economics: # 1
• Clinical Medicine: # 4
826
Wiley STM 26 587
Blackwell 15085 315
LWW
307
(Source: www.puballey.com; company accounts; own analyses and estimates)
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E-books are the next innovation
Innovation
&
Books
ebooks
• Chapter level approach (DOI)
• Full searchable PDF (Monographs)
and HTML Formats (MRW)
• Cross content linkage and reference
• Convenient to access, browse and cite
• Easy to store and catalogue
• Alerting, usage statistics
• Linking to OPAC systems
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Customer feedback on ebooks shows
added values for all target groups
Reseachers
I would like to see more
online books out there. It
is convenient to have a
chapter level approach
with books. I do not have
any problems to read full
text PDF’s on the screen.
Librarians
I guess I get a lot value
for money with the e-book
database offerings. And
it makes life easier for me.
Anyway´content, pricing
and open platforms are key
to success.
Authors
Right now, it’s hard to know what
books are out there. With
journals and articles it’s very
easy. If there could be a good
central database for books, it
would be very useful, and I think
you would see more books being
published.
Librarians
I am a small library – and I can not
afford the “big deal”. I would
rather pick and choose individual
titles.
Books will follow the same way of
transition process from print to
electronic like journals – maybe even
faster, because we already got the
experience from the journals.
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Product offering focuses on selling
databases and customized collections
- Full database 05 -
* Excluding Textbooks
Subject packages
3. 200 ebooks*
- 11 online libraries 1
Behavioral Science
2
Biomedical and Life Science
3
Business and Economics
4
Chemistry and Materials Science
5
Computer Science
6
Earth and Environmental Science
7
Engineering
8
Humanities, Social Sciences, Law
9
Mathematics
10
Medicine
11
Physics and Astronomy
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Springer offers ebooks directly and
via partners to the library market
- Direct ebook
Packages
(consortia)
SpringerLink
- Indirect Individual books
“Pick-andChoose”
Netlibrary
Amazon
Libraries (Institutional Customers)
(Academic/Corporate/Government)
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Ownership business model
• Library buys one or more ebook packages
• Database model, one year, multiple year
Content
agreement
• Ownership of acquired content
• No link to print books purchases
• Content accessed via SpringerLink (IP
Service
recognition)
• Local hosting also possible
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Pricing model based on size and type of
institution
- Database model # researchers
and/or students
MP
Size of
institution
School
University
R&D-Institute
Type of institution
MP = Mid price level of an average size of university
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Integrated e-content platform on
SpringerLink
• New Design
• New search
engine (Endeca)
• New linked references
• IP user access
• New usage statistics
• …..
Simplify and improve functionality, search and user interface
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End goal is an online world:
Unlimited access to our customers
– Every end user to have unlimited 24 hour a day access,
when and where ever they want, to enhance the role scientific
literature plays in the research process.
Paper subscription model
Online database model
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eBooks should make our customers
happy
Libraries
Authors
• More content/service
• Wider distribution
• More value for money
• Increased usage
• Lower overall costs
• Global readership
Benefits
• Reduce logistic efforts
• Higher usage
• Easier to search
Researchers
• Convenience to access
• Easier to cite
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Contact Information
[email protected]
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