Transcript RapidEye Overview John Ahlrichs 303

RapidEye Overview
John Ahlrichs
303-589 3597
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DIN EN ISO 9001 certified
First official image
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Patagonia, Argentina
Agenda
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Overview RapidEye
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Business Model
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Data Supply
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DIN EN ISO 9001 certified
Who is RapidEye?
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1996:
Started with a response by Kayser-Threde GmbH, to
a request for ideas issued by DLR
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1998
Established in Germany as an independent
company with private and customer seed money
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2004
Funding secured with the help of the EU, the State
of Brandenburg and a banking consortium
CCC (Canadian Commercial Corporation)
– subcontracting with MDA in Vancouver, BC – was
contracted to build our ground and space segment
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2008
Satellites launched and preparing for commercial
operations
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DIN EN ISO 9001 certified
Who is RapidEye?
RapidEye is a
Geospatial Information Provider
Our business is
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detecting, understanding and
interpreting changes anywhere on
earth ...
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... quickly and reliably for our
customers around the world
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.... that have enterprise level service
requirements...
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... supported by our 5 satellites.
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Our Satellite System
Overview
Spectral Bands
Blue
Green
Red
Red Edge
NIR
440-510 nm
520-590 nm
630-685 nm
690-730 nm
760-850 nm
Satellite Altitude 630 km
Ground
6.5 m
Sampling
Distance (Nadir)
Pixel Size
(orthorectified)
5m
Tile Size
25 x 25 km²
Swath
77 km x 1500 km (max)
Revisit Time
DAILY (< 20 Degree roll angle)
Equator crossing 11:00 a.m. (approximately)
time
Image Capture
Capacity
4 Million km² DAILY
Radiometry
12 bit data
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Simulation: RapidEye's coverage
of the Mid United States
Day 2
Day 3
Minnesota
Day 1
Wisconsin
Iowa
Indiana
Day 4
Day 5
Illinois
Core Capabilities
RapidEye staff develop solutions for our service customers
Land Cover Analysis &
Vegetation Identification
Monitoring &
Change Detection
Feature &
Boundary Extraction
Damage Assessment
Modeling &
Production Estimation
Leverage our multitemporal imaging program
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Business Areas
Agriculture
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Energy &
Infrastructure
Forestry
Spatial Solutions
Security &
Emergency
Environment
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DIN EN ISO 9001 certified
Data Supply
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Data Acquisition
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Customer Access
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Pricing
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Data Acquisition and Processing
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All data downloaded in Svalbard, Norway
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Ground segment can ortho 2 million sq km/day
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Archived in Brandenburg, Germany
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Centralized model (Single point of availability)
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DIN EN ISO 9001 certified
Accessing RapidEye imagery
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On-line E-commerce platform
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Data archive and tasking
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Primarily through distributor network
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Working on access agreements through USDA and USGS
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E-commerce Platform
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“real-time discovery and delivery”
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Orthorectified
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Fresh
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Small minimum order
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Credit card purchase
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Immediate FTP delivery
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Worldwide availability and pricing
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Perfect for scientific users and organizations working on
environmental projects
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Archive
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~1.4 Billion sq km/year added
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Available as
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Level 1 data (path oriented)
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Level 3 data (Orthorectified)
Available through
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Distributor network
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Planned USGS/USDA purchase vehicles
Differentiators
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AOI based purchases
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Fresh, multi-temporal archive
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Tasking
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Focused on wide area (states, regions, nations) coverage
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Satellites are designed to collect long strips of data
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Off track pointing maintained for entire orbit.
Ordered through
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Distributor network
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Planned USGS/USDA purchase vehicles
Differentiators
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AOI based purchases
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Reliable, large area multi-temporal collection programs
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Fast turn around.
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Pricing
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E-commerce platform
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Base 1.40 Euro (~$1.80) /sq km
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Minimum order $75 (multiple AOIs).
Archive and tasking
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Base 0.95 Euro (~$1.25) /sq km
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Minimum AOI (sq km) and order ($) not finalized
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Same price for Level 1 (path oriented) and Level 3 (orthoed) data
Uniform global price (will be posted on the web)
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Close
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RapidEye's launch of a satellite constellation was watched by the industry
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Our success makes it easier for others to follow
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Focused missions at reasonable cost
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Data availability and diversity will increase
RapidEye's entry into the information business at a global level is watched by
the industry
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Enterprise scale delivery of reliable, image based, information services
Future of Land Imaging looks good
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Addressing the lack of reliable, repetitive, wide area coverage of optical
data at a compelling resolution
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Solving the cloud problem will be left to the physicists and RADAR
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DIN EN ISO 9001 certified