FDOT DISTRICT 2

2004 Commuter Choices Summit

December 10, 2004

The BIG Picture District 2 Home to:

•

3 Urban Areas

• 2 Commercial Airports • 2 Seaports • 15 Community Airports • 3 Urban Transit Systems • 18 Community Transportation Systems • 2 TMA’s • 1 People Mover • 1 New Rail Start

Overview of Organizations Involved in Commuter Choice in District 2

• Regional or Local Commuter Assistance Programs (CAPs ) – MCAP – First Coast Metropolitan Planning Organization (FCMPO) • Transportation Management Organizations (TMOs) – Better Baymeadows, Inc. (Baymeadows Road corridor) – Downtown Vision, Inc. (Downtown Jacksonville) • Partnerships – Big Bend Transit, Inc. – Tallahassee – Select Commuter Routes – Suwannee Valley Transit Authority – Select Commuter Routes – Ride Solution, Inc. – Palatka – Select Commuter Routes – Gainesville RTS – Marketing

Objectives During the Past Year in District 2

• Drive home a point: Business is changing… so are we.

• Greater accountability in documenting statistical results/performance.

• Refocus on areas where most significant congestion occurs.

• Evolve the MCAP program to be a more proactive regional effort.

PLAN – DO – CHECK - ACT

Key Products and Services Offered During the Past Year in District 2

• Current Commuter Choice products and services by organization – FCMPO – Rideshare matching using BASCAP program as furnished by the Department; create regional awareness for alternative commuting.

– Better Baymeadows – Community/corridor awareness for alternative commuting; forum for discussing transportation development/traffic impact.

– Downtown Vision – Downtown CBD/parking management; promote JTA mass transit.

– Big Bend – Rideshare matching, commuter vanpooling, shuttle operations (Madison Co. and Taylor Co. to Tallahassee and return) – Suwannee Valley – Commuter operations (between Live Oak and Lake City) – Ride Solution – Commuter vanpooling, shuttle operations (Between Putnam Co. and Gainesville) – Gainesville RTS - Marketing

PLAN – DO – CHECK - ACT

Commuter Assistance Funding Pie

Marketing 17% TMA Support 14% Rideshare Matching/Carpool Programs 28% Intercity Commuter 41% Intercity Commuter Route 172 K Rideshare Matching/Carpool 115 K TMA Support 60 K Marketing 70 K TOTAL 417 K

Implementation Efforts During the Past Year in District 2

• Active Efforts – Marketing – Gainesville • Focused on student population to improve transit options for commuting.

• Reduce parking demands at UF campus.

• Reduce vehicle congestion along corridors feeding UF campus.

• New Tactics – Focus marketing dollars on corridors experiencing poor LOS – Redefine the funding pie • Pool funds to better achieve objectives.

• Identify areas of greatest congestion.

PLAN – DO – CHECK - ACT

Key Accomplishments During the Past Year

– Changes in awareness • DVI (TMA) related work demonstrated to employers inherent cost savings for alternative commuting or reduced development needs for parking.

– New markets developed • Palatka to Gainesville and Jacksonville (commuter trips) • New markets identified – US17 corridor (Clay Co. to Jacksonville) – US 1 corridor (St. Augustine to Jacksonville) – SR 24 corridor (Levy Co. to Gainesville) – Existing market penetration • Military employment (NAS Jax), St. Johns River Water Management (SJRWMD) – Achievement of FDOT required performance measures and changes in demand for service

PLAN – DO – CHECK - ACT

Accomplishments

• Carpool Match Requests • Intercity Commuter Trips Accommodated 02-03 1500

03-04 1700 % Diff.

+12%

23,500

32,500 +28%

• Commuter Vehicles in Service (8 Vans/1 Cutaway) • Vehicle Miles Eliminated • Gallons Saved (Based on 15 mpg) 9 900K 60K

9 918K 61K - +2% +2%

Challenges & Opportunities Anticipated in Upcoming Year

• Challenges – FCMPO starting vanpool at JAX NAS and updating ride matching system.

– D2 Commuter Assistance needs assessment reflects $272,000 in unmet assistance needs. • Need additional funding to strengthen regional outreach of the MCAP.

• Strengthen marketing efforts to promote rideshare in adjoining counties.

• Seek improved interface with vanpool vendors and explore market potentials.

– Direct the focus of funding commitments to better address congested corridors.

– Reallocate funding pie to better address urban congestion.

• Opportunities – Create a commuter assistance roundtable to achieve better collaboration between existing commuter assistance participants; share resources, eliminate overlaps and duplication in efforts.

– Pursue new markets identified in Commuter Assistance needs assessment.

– Squeeze Mike for more money!

PLAN – DO – CHECK ACT

Wouldn’t it be nice if …

• Enough funding was available for each District to

engage a hugely successful CAP.

• A uniform process for measuring the success of all

CAP’s was in place.

• A highly successful regional effort that focuses on

relieving congested corridors could happen sooner.

• New funding for TV commercials, radio spots, etc. was

available.

District 2 Contact Information

• FDOT D2 Representative Sandra Collins, Coordinator (904) 961-7870 [email protected]

• TMO/TMA Directors FCMPO – Denise Bunnewith, Executive Director (904) 306-7510 Prentice Clayton, MCAP Coordinator (904) 306-7504 Better Baymeadows, Inc. – Valerie Evans, Executive Director (904) 739-9076 Downtown Vision, Inc. – Terry Lorrince, Executive Director (904) 634-0303 Mark Rimmer, MCAP Coordinator (904) 665-1717 • Transit Agency Representative Gainesville RTS – Teresa Harrison (352) 334-3676 Big Bend Transit – Ted Waters (850) 574-6266 Ride Solution Inc. – Boyd Thompson (386) 325-9999 SVTA – Jimmy Swisher (386) 362-RIDE (7433)