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PEKING 2008
“ANDA ENDAST VÄHEM KUI MAKSIMUM, ON
SUURE ANDE RAISKAMINE”
-STEVE PREFONTAINE, NIKE ESIMENE SPORTLANE
Steve Prefontaine
Objects of Desire
Mercurial
Vapor
Bill Bowerman
Blue Ribbon Sports
1964
John McEnroe
1972
1979
Nike climbs
up being the
number 1
Sport and
Fitness company
in the world.
1984 1987
there is no finish line
1992
1996 2000 2002 2005 2007
Atlanta Olympics
Nike Sport Park
The brand
NIKE was
founded
Jeff Johnson
Air Tailwind
The first running
shoe with the
patented Air-Sole
cushioning system.
Air Max
The world gets
its first view of the
Nike-Air cushioning
unit.
The first Nike apparel
line appears.
Phil Knight
Michael Jordan
Nike introduces
Nike Shox, the
new responsive
cushioning system.
Cool Motion
Shox TL
6
KERGEJÕUSTIK
TENNIS
SÕUDMINE
RANNAVÕRKPALL
VABA-AEG
MEDALIDRESS
JALATSID
KOTID
UNIKAALSUS
SPETSIAALSELT
EESTILE TIPPTASEMEL
VARUSTUS
TEHNOLOOGIA
SWIFT
DRI-FIT
FLYWIRE JALATSID
DISAIN
RAHVUSVÄRVID
KONTRAST
ÄRATUNTAVUS