Transcript Slide 1

Thursday 22 November 2012
Operations and
Production Management
Professor Robert Shaw
School of Management
Guangdong University of Foreign Studies
Course objectives
At the completion of this course students will be able to:
1. Understand the vocabulary and key concepts in use in operations and production management.
2. Appreciate the historical development of operations and production management globally.
3. Discuss key issues in operations and production management, such as globalization and
outsourcing.
4. Display research skills, including the ability to define a topic of enquiry, locate resources for an
enquiry, analyze and summarize relevant material, and draw conclusions. RESEARCH REPORT
Thursday 22 November 2012
Today
(Session 13, Lecture 11)
1.
Lecture:
(1) Completion from last time: Corporate Social Responsibility and
Operations Management
(2) Conducting surveys in operations management
2.
Writing your paper
a.
How are you doing?
b.
Keep going
Course Outline (Syllabus)
Weeks 14 & 15 topics
1. Human aspects of operations
a. The advent of humanistic management in the West
b. Introduction to ethics in operations Management
Operations and corporate social responsibility
a. Definitions of corporate social responsibility
b. Impacts of operations
c. Local examples
d. Global examples
Corporate social responsibility
in Operations Management
1. What is CSR?
2. Stakeholder theory
3. How CSR involves OM & PM
4. Find some examples
a. China
b. Overseas
Surveys in Operations
Management
Survey research in business
 Range of situations

Operations and production management
Quality control
Output measures

Facts about the world, not conceptual relationships (for example)


Key words
 Research questions
3. Populations & samples
4. Validity
a.
b.
Construct validity
Face validity
5. Reliable
a.
b.
c.
d.
Consistency of instruments
Consistency of measurement situations
Temporal consistency
Sample problems in reliability
Key words
 Subjects & respondents
 Structure and semi-structure
a.
b.
Interviews (face-to-face, telephone, video)
Instruments (open? closed?)
3. Data
a.
b.
Raw
Derived
Key words
 Some common kinds of studies
a.
b.
c.
Perceptions
Public opinion
Others
3. Research management and the researcher
a.
b.
c.
Interviewer training
Interviewer reliability
Incentives for interviewers
4. Types of questions
a.
b.
c.
Open ended
Closed
Precision
Process – initial steps
 Managers needs
 Purpose
a. Relationship to the business / plans
b. Feedback on production
3. Stakeholders
4. Ethics of research
Process – instruments
 Selection is important
 Key considerations
a.
b.
c.
d.
Adequacy
Time
Cost
Your capabilities
3. Delivery mechanism and instruments
a. Telephone vs face-to-face
b. Interview vs precise questions
c. Web vs telephone
Process – instrument construction
 Initial scoping
 Item production
a. Research question alignment with purpose and objectives
b. Language problems
3. Pretesting
a. Vital
b. Expense considerations
4. Administration of instrument
Process – item construction
What is wrong with this question?
Process – data
 Integral part of planning
 Trial runs
a. Interview data
b. Statistical tests - stick to the basics
c. Packages, for example SPSSX http://www.spss.com.cn/
http://www.surveymonkey.com/
Process – data – surveymonkey
http://www.surveymonkey.com/
Process – the art of interviewing
a. Preparation
b. Arrangements
a.
b.
c.
d.
Formal approvals
Indicate use of the information
Appropriate people
Time-frame
c. In the interview
a.
b.
c.
d.
Set the tone
Recording methods
Professionalism
Indicate follow-up
Task for the week
Send me an email with your current draft. It must show:
i.
some references in APA format
ii.
the introduction
iii.
the proposition you are arguing for, and
iv.
some work towards the arguments (that is, some
drafting of the main part of the paper.
v.
At least 1000 words!
(Remember your test in two weeks!)