Transcript Document

Enabling Results:
Monitoring and Evaluation in
the U.S. ENERGY STAR
Program
Ashley M. King
Environment Officer
September 28, 2012
What is ENERGY STAR?
•
Largest US energy efficiency program
•
Voluntary labeling system for home products, commercial
and residential buildings, and industrial facilities
•
Binary label targeting top 10% in energy performance.
•
Administered by the US Environmental Protection Agency
(EPA) and the Department of Energy (DOE)
ENERGY STAR
Building
Codes and
Standards
Number of Unit Sales
Market Transformation
R&D
Increasing Energy Efficiency (Metrics)
: Complements Other Policies
Purpose of EPA’s ENERGY STAR Performance
Management Program
• to allow the EPA staff to better manage program resources
• to demonstrate to internal and external stakeholders that the
ENERGY STAR program is achieving environmental results:
• Energy saved
• Greenhouse gas emissions avoided
EPA’s Program Management Structure
•
•
•
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Three teams (approximately 80 total staff):
• Product Labeling
• Commercial and Industrial Buildings
• Residential Homes
Annually, each team conducts:
• Business planning process
• Program impact evaluation
Each team has its own logic model, monitoring plan, and program impact
methodology.
All program impact results account for:
• Only attribution above business-as-usual (BAU) scenarios
• double-counting with EPA or other programs
• free-ridership
Overall, 9 full-time employees and approximately 4% of total program budget are reserved
for performance management.
Resources
Activities
Program Administration
Products
– Up to date product lists
-- Up to date partner
information
-- Data collection on
product shipments
-- # product categories
-- # product models
-- # product sales (annual)
-- market penetration
Build Supply of Efficient
products
- Budget
- Staff
Outputs
-- Add new products (using
established guidelines)
-- # manufacturers
-- # retailers
-- # program sponsors
-- # states and others
established guidelines)
Build Demand -- Outreach
-- robust web-based info
-- direct consumer efforts
-- key product strategies
-- partner by partner
assistance
-- coordinated national
campaigns
-- product procurement
Ensure Quality
-- require proper use of
logo in ads
-- spot test products
Evaluation
-- consumer awareness,
understanding, etc
-- progress assessments
-- # web visitors
-- key visitor interests
-- # media impressions
-- # media impressions by
key strategy and product
Compliance/Quality
-- # advertising clips
-- # companies advertising
-- # violations
-- # companies with
violations
-- Indication of manufacturer
QA/QC issues
-- lighting fixture violations
-- Indication of retailer issues
Brand Information
-- level of consumer
awareness, understanding,
etc
Benefits Projections
-- estimates by product of
future sales/benefits
based on continued efforts
Intermediate
Outcomes
Energy Savings
-- in kWh
-- by product area
-- program level
Partners
Outreach
Revise Product Specs
-- as appropriate (using
Assessment/
Reassessment
Annual review of
key outputs
against program
near, mid, and
long term goals for
program and key
product areas and
revision of
strategies, as
appropriate
Reductions in GHG
emissions
Long term
Outcomes
Cleaner Air
Reduced Risk
of Climate
Change
-- in mmtce
-- by product area
-- program level
Improved
Public Health
Investment in
technology
Cost Savings
-- in $$
-- program level
Net Savings on
Energy bills
-- in $$
-- program level
Program Costeffectiveness
Behavioral Change
Improved Energy
Efficiency Policies
for Product
Efficiency
Institutionaliz
ed Behavior
Change
Part 1: The Annual Business Plan
• Assess how the program is performing relative to near,
mid, and long term goals
• Identify opportunities for saving energy (i.e. what are the
new specifications that are needed, which need to be
revised?)
• Identify key opportunities for boosting outreach and
leveraging partners (outreach campaigns, new state
policies, etc.)
• Identify key needs for ensuring program integrity
• Identify priority areas in improving performance
management
• Allocate budget resources according to needs identified and
revise goals accordingly.
Projections
(for existing
products)
New
CFLs
60.0
Light Fixtures
Goals
HVAC
50.0
Residential Appliances
GHG Reductions (MMTCE)
Consumer Electronics
40.0
Long-term
Goals
Continuing Priority
Areas:
• Office equipment
(home and work)
• Consumer electronics
(and power supplies)
• Residential HVAC
• Residential lighting
• Commercial food
service
Residential Office Equipment
Commercial Appliances
30.0
Commercial Office Equipment
Other
20.0
10.0
0.0
2000
2005
2010
Future goals higher than
GPRA goals to
ensure goals met/
address future
uncertainties
2015
2020
Estimates of Reductions
to 2020 by sector:
• Commercial: ~12 mmtce
• Residential: ~20 mmtce
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Electronics: TVs, Office Equipment,
Power adapters
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–
–
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Residential Heating and cooling
–
–
–
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Almost 50% of residential energy bill of $180
million per year
ENERGY STAR products offer 15 to 20
percent savings over standard models
Big issue for utilities – peak power – reliability
Residential lighting
–
–
–
•
About 6% of U.S national electricity flows
through adapters -- about $17 billion/yr and
ENERGY STAR models can save 35%
TVs are growing area of energy use
Office equipment growing: ENERGY STAR
offers 5 to 60% savings
10% of average home energy bill
ENERGY STAR products require one-third
the electricity
Cost-effective potential of $8 billion annually
Commercial kitchens
–
–
–
Energy intensive, across many commercial
buildings
Allow product bundles
Address water savings – which is of growing
stakeholder interest
The Home Energy Bill
Part 2: Annual Program Impact Evaluation
Basic Formula: Products Sold x Savings per Product = Total Savings
•
Products Sold (above BAU):
– Collecting annual sales data on ENERGY STAR qualifying products from
participating product manufacturers as a condition of partnership .
– Using established BAU baselines for annual product sales for each product
category. These baselines use historic data and expert judgment, and they
typically reflect increasing market shares for efficient products and
increasing product efficiencies over time.
•
Savings Per Product (annual energy savings)
– Assumes that ENERGY STAR products just meet the ENERGY STAR
thresholds,
– Assumes the typically purchased product meets minimum efficiency
standards where standards exist or uses the average energy use for the
product category where there are no standards.
How are these results used?
• Annual business planning process
• Fulfill US government-wide performance
reporting requirements (GPRA Act 1993)
• International reporting to the UN
Framework Convention on Climate
Change (UNFCCC)
• Communicated to external stakeholders
via the ENERGY STAR Annual Report
In the end, what does this allow EPA to
say about ENERGY STAR?
In 2010, ENERGY STAR helped Americans:
– Save 240 billion kilowatt hours, equal to about 5% of US
electricity demand
– Avoid 195 million tons of greenhouse gas emissions, equal
to annual emissions of 38 million US vehicles
– Save more than $20 billion dollars on their energy bills
Source: 2010 ENERGY STAR Annual Report, http://www.energystar.gov