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Department of Communication University of Louisville What is Communication? The field of communication focuses on how people use messages to generate meanings within and across various contexts, cultures, channels, and media. The field promotes the effective and ethical practice of human communication. Fast Facts • • • • • Began at U of L 1984-85 500+ majors 120 African-American Majors 150 Graduates a Year 18 Full-Time Faculty Curriculum Academic Programs • Undergraduate • • • • Bachelor of Arts Bachelor of Science Online B.A. and B.S. Minor in Communication • Graduate • Master of Arts Elective Sequences • Strategic Communication • News Reporting • Computer Mediated Communication • Social Activism • Media Studies • Interpersonal Studies Strategic Communication • Advertising • Public Relations • Courses • PR Writing • Copywriting • Desktop Publishing • Web Development News Reporting • Print and Broadcast Reporting • Writing Skills • Critical Analysis of the Media • Courses • Newswriting • Magazine and Feature Writing • Television News • Ethical Problems of Communication Computer Mediated Communication • Web Site Development • Organizational Use of Computers • Social Role of Computers • Courses • Computer Communication • Computer Mediated Communication • Computer Mediated Communication in Organizations Media Studies • Methods of Studying the Media • Media Literacy • Courses • Effects of Mass Media • Children and Television • Mass Media Law • African Americans in the Media Interpersonal Studies • Human Relationships in Context • Family Communication • Group Communication • Organization Communication • Health Communication • Intercultural Communication Department Honors • Well-prepared Students • Senior Honors Project Internship Opportunities • • • • • • • • Television and Radio Stations Newspapers and Magazines Advertising and Public Relations Sports Marketing Internet Human Resource Management Events Planning University Departments and Programs • Many more…. Student Organizations • I-COMM • Lambda Pi Eta Career Paths ADVERTISING • advertising or marketing specialist • copy writer • account executive • sales manager • media planner • media sales representative • public opinion researcher • media buyer • creative director COMMUNICATION EDUCATION • • • • • language arts coordinator high school speech teacher forensics/debate coach college or university professor speech communication department chairperson ELECTRONIC MEDIA • broadcasting station manager • director of broadcasting • film/tape librarian • community relations director • unit manager • film editor • news director • news writer • transmitter engineer • technical director • advertising sales coordinator • traffic/ continuity specialist • media buyer • • • • • • • • • • • • • • market researcher actor announcer disc jockey news anchor public relations manager comedy writer casting director producer business manager researcher account executive floor manager talk show host JOURNALISM • • • • • • • reporter editor newscaster author copy writer script writer publisher • news service researcher • technical writer • acquisitions editor • media interviewer • talk show host PUBLIC RELATIONS • • • • • • publicity manager advertising manager marketing specialist press agent lobbyist corporate public affairs specialist • account executive • development officer • fund raiser • • • • • • • sales manager media analyst media planner creative director audience analyst news writer public opinion researcher • membership recruiter HEALTH CAREERS • health educator • school health care administrator • medical grants writer • hospital director of communication • clinic public relations director • health communication analyst • research analyst • medical training supervisor • communications manager for federal health agencies • health personnel educator • medical center publications editor • hospice manager • drug rehabilitationist • health care counselor • activities director • marketing director • health facility fund raiser INTERNATIONAL RELATIONS AND NEGOTIATIONS • on-air international broadcasting talent • corporate representative • translator • student tour coordinator • diplomat • foreign relations officer • host/hostess for foreign dignitaries • foreign correspondent Law • public defender • corporate lawyer • district attorney • public interest lawyer • private practice lawyer • legal researcher • mediation and negotiation specialist • paralegal researcher • legal secretary • legal reporter • legal educator SOCIAL AND HUMAN SERVICES • • • • • • • • • public administrator social worker recreational supervisor human rights officer community affairs liaison park service public relations specialist philanthropic representative religious leader mental counselor HIGH TECHNOLOGY INDUSTRIES • • • • • • • • trainer for communication technologies closed circuit television producer/director systems analyst technical copywriter language specialist speech synthesizer cognition researcher audio and visual computer display specialist • performance assessor GOVERNMENT AND POLITICS • public information officer • speech writer • legislative assistant • campaign director • research specialist • program coordinator • negotiator • lobbyist • press secretary • elected official EDUCATION • • • • • teacher school counselor educational researcher audiovisual specialist educational administrator • school/university information specialist • director of college news • director of a collegiate information center • • • • • educational tester development officer educational fund-raiser alumni officer college placement officer • college admissions director • college recruiter BUSINESS • • • • sales representative executive manager personnel manager public information officer • industrial and labor relations representative • negotiator • director of corporate communication • customer service representative • newsletter editor • communication trainer • human resources manager • mediator • buyer Faculty Activities • Edit academic journals • Host national and international conferences • Serve on editorial boards of national journals • Publish articles and books • Community boards and committees • Public service and policy campaigns Teaching Awards • Red Apple Award • American Communication Association Theodore Clevenger Award • President’s Award for Outstanding Teaching • Association for Education in Journalism and Mass Education Award Contact • 502-852-6976 • Call Keneka Cheatham • http://comm.louisville.edu