Transcript Slide 1
The New ETA Vision for Rapid Response November 2011 Presented By: • Timothy Theberge, U.S. Department of Labor - ETA • Jeff Ryan, U.S. Department of Labor - ETA THE NEW ETA VISION FOR RAPID RESPONSE 2 The PROMISE of the Workforce Investment System When you need us most, we will be there. THE NEW ETA VISION FOR RAPID RESPONSE 3 Why are we here? • Our mission is to establish a comprehensive, collaborative effort to improve the Rapid Response system throughout the country by promoting consistent, high quality, timely and innovative responses to economic transition. • We are “America’s Backstop” THE NEW ETA VISION FOR RAPID RESPONSE March 2011 Rapid Response: Transition Management THE NEW ETA VISION FOR RAPID RESPONSE 5 Rapid Response What Is Rapid Response? • Required state function under the Workforce Investment Act (WIA); funded by reserving up to 25% of the state’s WIA Dislocated Worker allotment • Provides direct reemployment services and facilitates additional services and resources; carried out by states and local workforce development organizations in partnership with One-Stop Career Centers. • Arranges for the provision of support services such as unemployment insurance, health care, home heating assistance, legal aid, financial advice, and other forms of critical assistance to affected workers and communities THE NEW ETA VISION FOR RAPID RESPONSE 6 AND…. Faster engagement = Better results Rapid Response is a primary gateway to the workforce system for both dislocated workers and employers THE NEW ETA VISION FOR RAPID RESPONSE 7 Legislative Authorization From the Regs… Sec 665.300 WIA Final Rule (a) Rapid response … “activities necessary to plan and deliver services to enable dislocated workers to transition to new employment as quickly as possible” THE NEW ETA VISION FOR RAPID RESPONSE 8 Customized Consistency Timely, consistent and high-quality services to workers and businesses • Timely and Consistent • Providing the right information and • • services, when, where and how needed to best serve workers and businesses It does not mean cookie-cutter or onesize fits all solutions High-Quality • Proactive, comprehensive solutions that meet the needs of workers and businesses THE NEW ETA VISION FOR RAPID RESPONSE March 2011 Rapid Response: It’s not just for layoffs anymore. THE NEW ETA VISION FOR RAPID RESPONSE 10 Rapid Response is PROACTIVE Don’t wait for WARN… • Prepared • Delivered through a well-developed service infrastructure • Fully integrated Layoff Aversion strategies • Early Intervention • Engaged with the regional economy including: • Labor • Economic Development • Business Community • Local WIBs & One Stops • Education THE NEW ETA VISION FOR RAPID RESPONSE 11 SolutionsBased Transition Management Solution-Based Approach for Managing Transitions in an Evolving Economy. • Addresses the needs of employers, workers, and community through development of ongoing strategies to ensure long-term economic stability and growth • Employs strategies gained from expertise, perspectives, and efforts of extensive network of partners and stakeholders THE NEW ETA VISION FOR RAPID RESPONSE 12 Bend the Curve It is NOT event-driven; it is a pro-active approach to planning for and managing economic transitions. Rapid Response requires: • Ongoing efforts to build relationships with employers and other community stakeholders • Knowledge of labor market trends and economic forecasts • Strategic planning, data gathering and analysis designed to anticipate, prepare for, and manage economic transition • Understanding workforce assets and needs • Convening, facilitating, and brokering connections, networks, and partners • Planning for and responding to layoffs, minimizing their impacts wherever possible THE NEW ETA VISION FOR RAPID RESPONSE 13 Rapid Response Throughout the Business Cycle THE NEW ETA VISION FOR RAPID RESPONSE March 2011 An orientation does not Rapid Response make. If it does, you’re doing it wrong. THE NEW ETA VISION FOR RAPID RESPONSE 15 15 OVERALL PROCESS High Level “Reader’s Digest” Version Employer Contact and/or Layoff Announcement Research & Discovery Activation Meet with Employer/ Company Tailor Plan Determine & Facilitate Additional Services Determine Intervention Required Things to Keep On Your Radar Tracking and Evaluation (Continuous Improvement) Follow-Up THE NEW ETTHAE VNI ES W I O NE T FAO R V I SRI O AP N I DF ORRE SRPAOPNI D SE RESPONSE Rapid Response Flow Chart LWIB - Local Workforce Investment Board NEG - National Emergency Grant OSCC - One-Stop Career Center TRA - Trade Readjustment Act UI - Unemployment Insurance WIB – State Workforce Investment Board THE NEW ETA VISION FOR RAPID RESPONSE 17 Research and Discovery Research and Discovery Forecasting (identifying indicators) • Networks, non traditional networks, WARN notices, etc. • Look at market, LMI data for area, etc. • Labor, Economic Development, WIBs • GOALS: • Collect with as much relevant information/data as possible before meeting with the employer • Seek opportunities to be proactive and avert or minimize layoffs THE NEW ETA VISION FOR RAPID RESPONSE 18 Importance: • Provides foundation for developing a Research and Discovery (cont’d) broad strategic approach • Creates opportunities for being PROACTIVE • Early discovery provides information needed to take appropriate action • Gives insight for targeted outreach & information dissemination • Raising awareness of your Rapid Response services and network of resources encourages participation and information sharing THE NEW ETA VISION FOR RAPID RESPONSE 19 Who Should Be Involved: • ALL relevant information sources, Research and Discovery (cont’d) formal and informal Key Things To Consider: • INFORMATION IS POWER • Get information OUT so employers & workers are aware of services • Get information IN to proactively create strategies & services • MUST be able to articulate “What’s in It For Them” & the value proposition • This step is not always in response to a specific event • THE ALWAYS stay aware of the workforce and economic indicators NEW ETA VISION FOR RAPID RESPONSE 20 Activation: Activation • Awareness of a pending event • Layoff announcement, WARN, or information provided through partners or early warning mechanism • Assess the Situation • Gather information/facts, prepare materials, contact company and identify potential tactics for layoff aversion, expansion, or layoff minimization (PROACTIVE Vs. Reactive) • Customize strategy for specific event • Begin to tune your response to the customer’s needs and your service strategy • Engage/Connect with local area (WIBs) THE NEW ETA VISION FOR RAPID RESPONSE 21 Importance: Activation (cont’d) • Begins “movement” toward a strategy/ solution • Continues information gathering and assessment of the situation with input from other partners (Local WIB, etc.) Who Should Be Involved In Step 2? • WIBs/Local Areas • Sources of information that can “fill in the blanks” regarding information about the employer • Preliminary contacts to key partners THE NEW ETA VISION FOR RAPID RESPONSE 22 Key Things To Consider: Activation (cont’d) • Tools MUST already be in place • “Tools” such as partnerships/a resource network, collateral materials, etc., are necessary for proceeding in a timely and consistent manner Summon your inner Boy Scout: ALWAYS BE PREPARED! THE NEW ETA VISION FOR RAPID RESPONSE 23 Initial Employer Contact and/ or Layoff Announcement Includes: • Contact employer, set up a meeting, etc. • Can be the result of a layoff announcement or a chance to offer services to a growing or declining company (Proactive) • GOAL: Face-to-face meeting with employer representatives w/decision-making authority Importance: • Relationship with employer or employee starts here • Remember, you only have one chance to make a first impression THE NEW ETA VISION FOR RAPID RESPONSE 24 Key Things To Consider: Initial Employer Contact and/ or Layoff Announcement (cont’d) • Preparation is Key • It is ESSENTIAL gather information about employer/company before this step • It Can Be Challenging • Employer may not want to meet • Presenting a solid value proposition and articulating “What’s In It for Them” is critical • “Do or Die” • Instilling trust with the employees and employers from the start is a MUST THE NEW ETA VISION FOR RAPID RESPONSE 25 Includes: Meeting with Employer/ Company • Great Rapid Response starts with asking one question: “What’s happening in your company?” • Leverage your partnerships • This is where layoff aversion, Trade, NEG, and more come into play • Coordinate with union/labor representatives • Explore layoff aversion and minimization possibilities THE NEW ETA VISION FOR RAPID RESPONSE 26 Meeting with Employer/ Company (cont’d) • Determine and coordinate with partnerships/resources the company already has in place (outplacement firms, etc.) • Determine the severance package and how it may effect UI • Ask about the demographics of the workforce (ex., language barriers, other special needs) THE NEW ETA VISION FOR RAPID RESPONSE 27 Importance: • An opportunity to demonstrate your Meeting with Employer/ Company (cont’d) value to the employer or employee • Offers insight on other potential partners/resources that can be used to provide services to the employer/ employees • Further develops the relationship with the employer THE NEW ETA VISION FOR RAPID RESPONSE 28 Key Things To Consider: • Investigate/explore how the pending Meeting with Employer/ Company (cont’d) layoff or plant closure will affect other outside companies and/or other facilities that they own in other locations • Again, a PROACTIVE approach can result in the acquisition of valuable information • Tracking and Evaluation are critical here (tracking company information, who you meet with, how many employees are served, etc.) THE NEW ETA VISION FOR RAPID RESPONSE 29 Includes: Determine Intervention Required: Compile Information and Notify System Partners • Establish working partnership with the company/union • Develop 1.)Transition Plan or 2.) Layoff Aversion Plan • Plans need to remain fluid and flexible • Determine other workforce programs that may need to be notified/involved (Trade, NEG, UI, etc.) • Coordinate with Local Area/WIB • Determine funding needs and from where it will come THE NEW ETA VISION FOR RAPID RESPONSE 30 Determine Intervention Required: Compile Information and Notify System Partners (cont’d) • For Transition Plans: • Determine other outside partners to involve (EDA, TAA for Firms, Unions, MEP, etc.) • Conduct a pre-feasibility study • GOAL: Leverage time onsite prior to the layoff to provide as many services as possible (i.e. onsite transition center) THE NEW ETA VISION FOR RAPID RESPONSE 31 Determine Intervention Required: • For Aversion Plans: • • • • • • • Compile Information and Notify System Partners (cont’d) THE Conduct a pre-feasibility study ESOPs (Workshare) Incumbent Worker Training Programs Company Matching Staff Training And Many More… NEW ETA VISION FOR RAPID RESPONSE 32 Determine Intervention Required: Compile Information and Notify System Partners (cont’d) Importance: • This is where you align your team, • • strategy, and your plan Working partnerships are truly established at this step – you become part of their solution You are assembling the components for your plan Who Should Be Involved? • WIBs, One-Stops, UI, Unions… EVERYONE – all relevant partners* * BEWARE of the Entourage Effect when meeting with employers THE NEW ETA VISION FOR RAPID RESPONSE 33 Key Things To Consider: Determine Intervention Required: Compile Information and Notify System Partners (cont’d) • Leverage as much time as possible prior to the layoff “onsite, on company time” • Seek opportunities to avert or minimize a layoff, i.e., company match, workshare, etc. • GOAL: To walk away from the process with the company as a partner * This is a good time to look for company contributions THE NEW ETA VISION FOR RAPID RESPONSE 34 Includes: • Determine union/employer coordination Tailoring the Plan (Labor/Management Committees, etc.) • Bring other companies into the mix/onsite to match skills • Coordinate with other on-site providers (e.g., outplacement, etc.) THE NEW ETA VISION FOR RAPID RESPONSE 35 Tailoring the Plan • For Aversion Plans – coordinate with economic development agencies, UI (Workshare), MEP, & others to provide services • Transition from onsite services to One-Stop Career Center services (cont’d) “Know when the time is right to let go.” THE NEW ETA VISION FOR RAPID RESPONSE 36 Tailoring the Plan (cont’d) Importance: • Explore every option • Allow for customized solutions – serving the employer/employee’s specific needs Who Should Be Involved: • Again, WIBs, One-Stops, UI, Unions… everyone providing solutions specific to your plan Things To Consider: • GOAL: Develop a “lifelong” partner – a working relationship that continues into the future and remains valuable throughout all stages of the business cycle THE NEW ETA VISION FOR RAPID RESPONSE 37 Includes: • “JUST DO IT” Determine Additional Services • Maintain relationships developed throughout the process - stay in touch, make sure all needs were met, look for new opportunities to work together • Ongoing talent management (throughout the business cycle) Importance: • Cements relationships for future endeavors Things To Consider: • GOAL: Make it so they cannot imagine doing business without you. THE NEW ETA VISION FOR RAPID RESPONSE March 2011 Quality Principles of Rapid Response THE NEW ETA VISION FOR RAPID RESPONSE 39 10 Quality Principles +1 1 2 Timeliness Internal and External Partnerships The quicker information and services are provided, the quicker workers can start the reemployment process • Help communities pull together • Provide access to a wide range of • resources Build collaborative opportunities 3 Leveraging Resources Creates strong community support network that goes beyond Rapid Response and One-Stop activities 4 Seamless Service Delivery Ensures efficiency and productivity in providing services and getting people reemployed THE NEW ETA VISION FOR RAPID RESPONSE 40 10 Quality Principles +1 5 6 Active Promotion Marketing services through materials, media, websites, social networking, meetings, events, etc. Layoff Aversion Potential strategies that help retain/save jobs: • Instant labor exchange / Reemployment • Self-Employment Assistance (SEA) • Prefeasibility studies • Incumbent worker training • Workshare • Linkages to loan programs and other business assistance programs • Management or employee buyouts using ESOPs or conventional financing THE NEW ETA VISION FOR RAPID RESPONSE 41 10 Quality Principles +1 7 8 9 Information specific to the worksite Consistent and community and includes non-joband Accurate specific referrals to services and Information agencies Meeting the schedules and location(s) Convenience that meets worker and business needs; connecting to One-Stops Customizing services to meet local or Customer event-specific requirements enhances the success of helping people Choice transition back to employment THE NEW ETA VISION FOR RAPID RESPONSE 42 10 Quality Principles +1 10 Measure of Success Measurable goals provide valuable feedback • Collect measurable data (ex.: How many individuals were served?) • Determine if activities are successful • Identify potential problems • Make changes to ensure continuous improvement +1 INNOVATE Re-evaluate, Re-vise, Evolve! THE NEW ETA VISION FOR RAPID RESPONSE March 2011 Layoff Aversion 2.0 THE NEW ETA VISION FOR RAPID RESPONSE 44 Defining Layoff Aversion From TEGL 30-09: • ETA considers a layoff averted when: • 1) a worker’s job is saved with an existing employer that is at risk of downsizing or closing; or • 2) a worker at risk of dislocation transitions to a different job with the same employer or a new job with a different employer and experiences no or a minimal spell of unemployment. THE NEW ETA VISION FOR RAPID RESPONSE 45 What is Layoff Aversion? • Layoff aversion activities exist as a continuum of potential approaches • Layoff Forecasting/Early Warning Networks • Full layoff aversion (rare) • Pre-feasibility studies, buyouts, ESOPs, etc • Lessening the impact of a layoff (the norm) • Workshare Programs • Company Match (growing employers with layoff employers) • Incumbent Worker Training • On-the-Job Training THE NEW ETA VISION FOR RAPID RESPONSE 46 1 2 BROADER IDEA: Saving the Company or Jobs • • • • • • Lessening the Impact of Layoffs Lessening the number of employees that the company needs to layoff ESOPs - Employee buyouts Finding a buyer for the closing business Linking with Economic Development • • • • • • Incumbent worker programs Fewer people filing for UI benefits Claimants filing for fewer weeks Linking with other companies that are hiring (Company Match) OJT programs-linking with growing companies Early warning networks Effective partnerships Workshare* * Not currently available in Ohio. THE NEW ETA VISION FOR RAPID RESPONSE 47 Instant Labor Exchange • Skill set analysis mapped to regional economy will result in the identification of career pathways • Short-term training with sufficient notice/awareness of layoff will allow for workers to be trained prior to actual layoff • Real world examples already happening THE NEW ETA VISION FOR RAPID RESPONSE 48 • Minimize the impact of the layoffs that are occurring at a particular plant closing or downsizing by placing employees in new jobs prior to layoff Company Match • Minimize the length of unemployment if not placed prior to layoff • Matching the skills of employees who have been notified of a layoff (and not yet laid off) with those of companies that are in need of skilled employees. – Direct Match • Masco/Kenworth • Express Loan/Equity Trust • Training employees and placing them in new careers prior to layoff – Customized Training • Polaroid/Bose • Avon THE NEW ETA VISION FOR RAPID RESPONSE March 2011 Unemployment Insurance as Workforce Investment THE NEW ETA VISION FOR RAPID RESPONSE 50 • UI Training Waivers UI = Workforce Development • Allows UI claimants to participate in WIA, TAA and other training programs to improve employability • Additional Benefits during Training (ABT) • Additional, state-funded benefits for individuals in approved training (7 states) • State funds available for training purposes • Usually targeted to incumbent workers • Ohio Department of Development • Workshare (Short-Term Compensation) • Allows employers to retain skilled workers • 21 states; 1 pending • Self-Employment Assistance (SEA) • Allows entrepreneurship training while receiving UI (9 states) THE NEW ETA VISION FOR RAPID RESPONSE March 2011 Rapid Response: Partnering For Success THE NEW ETA VISION FOR RAPID RESPONSE 52 Rapid Response Initiated Programs • Response to company closures and layoffs • Layoff Aversion / Company Matching • Rapid Response Set-Aside • National Emergency Grants • Trade Adjustment Assistance • For Firms • For Workers THE NEW ETA VISION FOR RAPID RESPONSE 53 Building Partnerships • • • • Private Outplacement Economic Development Business Community Other State and Local agencies • Community-based Organizations • Faith-based Organizations THE NEW ETA VISION FOR RAPID RESPONSE 54 Partnering With Outplacement Firms • Companies have ongoing relationships with outplacement. • Outplacement can benefit from partnering with Rapid Response. • Outplacement firms work with companies in the planning of services for upcoming layoffs. • One of the questions when first meeting with a company is whether outplacement is involved THE NEW ETA VISION FOR RAPID RESPONSE 55 Rapid Response & The Bottom Line • Early intervention services allow dislocated workers the best chance of re-entering the workforce with the least amount of time and money lost. • 31 states currently owe $41b in UI loans to the USDOL • Rapid Response services in Massachusetts saved the MA UI Trust Fund an estimated $6.6m in PY2008 THE NEW ETA VISION FOR RAPID RESPONSE 56 Linking With Economic Development • Sharing information on company closings and layoffs. • Sharing information of company expansions. • Working together to enhance business growth. • Identifying reasons companies leave and stay. THE NEW ETA VISION FOR RAPID RESPONSE March 2011 Wrapping Up THE NEW ETA VISION FOR RAPID RESPONSE 58 Lessons Learned • Get into the companies as early as possible before signs of trouble. • Have one point of contact or designated lead to coordinate all of the available economic development tools. • Think of Rapid Response funding as one of many economic development tools. THE NEW ETA VISION FOR RAPID RESPONSE 59 The Time to Innovate Was Yesterday If the worst economic condition since the GREAT DEPRESSION isn’t enough motivation, what’s it going to take? “If you do what you’ve always done, you get what you always got.” – Roger von Oech THE NEW ETA VISION FOR RAPID RESPONSE 60 Thank You! Jeff Ryan Office of National Response U.S. Department of Labor Employment and Training Administration 202-693-3546 [email protected] Timothy Theberge Boston Regional Office U.S. Department of Labor Employment and Training Administration 617-788-0139 [email protected] [email protected] Skype: tim.theberge THE NEW ETA VISION FOR RAPID RESPONSE