Transcript GLPF Update - Heidelberg University

Harnessing Marketplace Power to Improve Health, Environment and Economics
Ag Resource Management:
Partnering with Ag Retailers
to Make a Difference
Thomas Green, Ph.D., CCA, TSP,
Mark Adelsperger, Rebecca Ressl, M.S.
07/24/13
2012, 2009 US EPA Sustained Excellence in IPM Award
2008, 2005, 2004 National Champion, US EPA Pesticide Environmental Stewardship Program
2005 Children’s Environmental Health Recognition Award, US EPA Office of Children’s Health Protection
Harnessing marketplace power to improve
health, environment and economics
Communities
Agriculture
Check Strip
BMP Strips
Eighth International IPM Symposium
March 2015, Salt Lake City
Lake Mendota, Madison WI
3
Lake Mendota, Madison WI
4
Lake Mendota, Madison W
5
Western Lake Erie
photo credit,
John Crumrine
6
Initial Concept
• Disproportionality: 20% of farmers/farms/acres
account for 80% of water quality impacts (Nowak et al.
2006).
• Not bad actors. Inappropriate behaviors.
• Ag retailers can help identify and prevent impacts from
these acres by applying profitable products and
services.
• Funded by Great Lakes Protection Fund, pilot in
Sandusky. Heidelberg, Sandusky River Watershed
Coalition, American Farmland Trust (AFT), Agren,
International Plant Nutrition Institute, IPM Institute.
7
Harnessing Marketplace Power to Improve Health, Environment and Economics
7
Milestones
• Informational sessions with ag retailers and key farmers
managing 29,250 acres. Cover crops an easy sell.
• Providing info to ag retailers on cover crops, other
opportunities.
• Pilot with 23 farmers representing 35,900 acres. Tracking
changes in practices.
• Drafted language for Ag Retailers Association to improve
opportunities for retailers in the Farm Bill.
• Partnership for Ag Resource Management website.
• Contacts with Keep it for the Crop (IL) and Agriculture Clean
Water Alliance (IA).
8
Harnessing Marketplace Power to Improve Health, Environment and Economics
8
Ag Retailers Motivated
Listening sessions, Fall 2010, farmers, retailers, conservation
professionals, let by AFT, Dave Baker intro.
• P losses widespread; not just 20% of acres.
• Ag retailers aware of conditions on farms, very interested
in contributing to solutions.
• Associated with rotational no-till, fall application of P,
single application for multiple crops in the rotation.
• Uncertainty re impacts of specific practices. Lack of data
on product/service implementation.
• Non-operator landowners a key influence on practices,
largely out of the loop on problem/solutions.
9
Harnessing Marketplace Power to Improve Health, Environment and Economics
9
Non-operator landowners
Outreach to 4300 landowners, with Agren, IPNI,
SWRC, funded by OH NRCS. 50-60% of cropland in
SRW is leased by non-operators.
1. Postcard, 4316 mailed
2. Reply card, 2x, 439 responses
3. Tip sheet, 4316 mailed
4. Survey, 4316 mailed, 556 responses
5. Coalition newsletter, +323
6. Cover crop postcard, 4316; tip
sheet, 323
7. SWCD contacts, 4316
8. EQIP postcard, 4316; tip sheet, 323
Harnessing Marketplace Power to Improve Health, Environment and Economics
10
10
Non-operator landowners
- 10% response rate to cards (439), 13% to survey. 323 added to
SRWC mailing list.
- 66% have used SWCD, 53% FSA, 29% OSU, 28% renter, 25% DNR,
22% ODA, 18% NRCS (n=556)
- 70% prefer direct mail contact, 29% newspaper, 24% magazine,
19% email, 1% phone.
- 50% want more info on SWCD services, 34% SRWC activities.
- 27% want info cost share, 27% on set aside, 24% on free
conservation planning guidance.
- 41% want info on cover crops, 35% waterway repair, 34% tile
repair, 29% soil testing, 28% application timing, 21% variable
rate, 18% conservation tillage, 10% 4R Nutrient Stewardship
Framework.
Harnessing Marketplace Power to Improve Health, Environment and Economics
11
11
Products and services
Identified products and services from John Crumrine’s
toolbox. Researched impacts on P loss.
• Priority opportunities:
Soil testing
Grid sampling Variable rate P application
Apply for following crop only
Apply in rooting zone
Cover crops
• Other BMPs ag retailers can do relatively inexpensively:
Notify after P application so farmers can cover
Comply with 590 setbacks
Calibrate equipment annually
Don’t apply to frozen ground or in advance of rainfall
Notify farmers of issues they may be unaware of:
tile blowouts
gullies
filter strips and waterways in need of repair
Harnessing Marketplace Power to Improve Health, Environment and Economics
12
12
• Products/services with more research needed:
Liquid P applications
Foliar P applications
Controlled release P formulations T-max, Avail
• Services with revenue potential pending research,
improvements in programs and policy:
Nutrient Management Conservation Activity Plans
EQIP 590 Nutrient Management Plans
• Services requiring additional revenue:
Shift P application timing closer to crop need
Stratified soil sampling
Harnessing Marketplace Power to Improve Health, Environment and Economics
13
13
Retailer survey
Projections based on survey data
Survey data
Current Implementation - Ag Retailer 2011 Survey
Practice
Acres
Soil Test
90,648
Variable Rate Application
88,331
Cover Crops
9,600
Adjust P Application Rate
95,700
Incorporation
192,000
Banded with Corn Planter
156,000
Custom Banding
2,100
Strip Tillage
90,816
Strip Cropping
800
Crop Rotation
3,500
TOTAL CROPLAND ACRES SURVEYED
533,900
Current Implementation - Sandusky Watershed Projection
Practice
Acres
Soil Test
165,030
Variable Rate Application
160,813
Cover Crops
17,477
Adjust P Application Rate
174,228
Incorporation
349,548
Banded with Corn Planter
284,008
Custom Banding
3,823
Strip Tillage
14,565
Strip Cropping
1,456
Crop Rotation
6,372
TOTAL CROPLAND ACRES
972,000
Current Implementation - Western Lake Erie Basin
Practice
Acres
Soil Test
507,722
Variable Rate Application
494,747
Cover Crops
53,770
Adjust P Application Rate
536,020
Incorporation
1,075,401
Banded with Corn Planter
873,763
Custom Banding
11,762
Strip Tillage
44,808
Strip Cropping
4,481
Crop Rotation
19,604
TOTAL CROPLAND ACRES
2,990,400
Harnessing Marketplace Power to Improve Health, Environment and Economics
14
14
Modeling w/Rem, Heidelberg
SWAT, APEX: Identify priority sub-watersheds
Total P, five-year avg.
370 HRU resolution
DRP, five-year avg.
370 HRU resolution
Harnessing Marketplace Power to Improve Health, Environment and Economics
DRP, five-year avg.
4350 HRU resolution
15
15
Confesor – Ressl Calculator
Total P
Load Loss (lb/acre)
SANDUSKY RIVER WATERSHED
Total P
1.951
2011 SRW
Implementatio
n (projection)
Products and Services
TOTAL Load Reduction (lbs)
DRP
GOAL Load Reduction
0.288
% of Reduction to Improve Water Quality
Effectiveness
Additional
Acres
Total P
DRP
17,477
Cover crops
26%
1
8%
65%
3
-
Notify fa rmers a fter P a ppl i ca tion
s o they ca n i ncorpora te
-
-
-
-
-
-
-
4
33%
31%
-
-
5
25%
25%
-
-
55%
6
349,548
0
592,920
126,360
0%
0%
0%
2%
0%
17%
0%
36%
-
36%
160,813
Soi l tes ting to a dvi s e P a ppl i ca tion
ra te a djus ted to Tri State Fertil i ty
Gui de recommenda tions
DRP
-
37%
2
0
Additional
Total % of
% of
Watershed
Watershed
Load Reduction (lb/acre)
Total P
DRP
-
-
-
7
20%
65%
-
-
8
32%
21%
-
-
20%
20%
-
-
-
0%
0%
-
-
-
0%
17%
-
-
0%
0%
-
0%
Cus tom ba ndi ng
9
3,823
Va ri a bl e ra te a ppl i ca tion
10
160,813
Appl y i n rooting zone
10
-
Appl y for fol l owi ng crop onl y
10
-
Harnessing Marketplace Power to Improve Health, Environment and Economics
-
16
16
0%
Watershed-Level Projections
Total P
Load Loss (lb/acre)
SANDUSKY RIVER WATERSHED
Total P
1.951
2011 SRW
Implementatio
n (projection)
Products and Services
Effectiveness
Total P
65%
3
592,920
126,360
65%
50%
Additional
Acres
DRP
8%
Additional
Total % of
% of
Watershed
Watershed
Load Reduction (lb/acre)
Total P
DRP
155,128.67
13,567.23
88,644.95
4,019.92
160,813
221,612.38
18,089.64
90,977.28
17,107.38
4
33%
31%
103,525.87
14,333.21
5
25%
25%
78,428.69
11,559.04
55%
6
349,548
250,000
126,802.30
30,907.87
20%
65%
97,540.23
46,721.20
8
32%
21%
156,064.37
15,094.54
20%
20%
9,754.02
1,437.58
9
3,823
Va ri a bl e ra te a ppl i ca tion
10
160,813
Appl y i n rooting zone
10
Harnessing Marketplace Power to Improve Health, Environment and Economics
20%
17%
33%
26%
62%
3%
3%
25,429.89
7
Cus tom ba ndi ng
18%
18,592.13
36%
160,813
Notify fa rmers a fter P a ppl i ca tion
s o they ca n i ncorpora te
GOAL Load Reduction
37%
2
Soi l tes ting to a dvi s e P a ppl i ca tion
ra te a djus ted to Tri State Fertil i ty
Gui de recommenda tions
63,020
174,770
26%
1
382,662
% of Reduction to Improve Water Quality
17,477
Cover crops
TOTAL Load Reduction (lbs)
DRP
0.288
DRP
25,000
-
-
-
0%
17%
-
-
-
0%
0%
17
17
4350-HRU Level
Total P
TOTAL Load Reduction (lbs)
SANDUSKY RIVER WATERSHED
HRU GOAL Load Reduction
Subba s i n
1
HRU Acres
32
Load Loss (lb/acre)
% of Reduction to Improve HRU Water Quality
Total P
SRW GOAL Load Reduction
0.913
2011 SRW
Implementatio
n (projection)
Products and Services
DRP
0.227
% of Reduction to Improve SRW Water Quality
Effectiveness
Total P
DRP
Additional
Acres
17,477
Cover Crops
1
2
3
Soi l tes ting to a dvi s e P
a ppl i ca tion ra te a djus ted to Tri
State Fertil i ty Gui de
recommenda tions
Notify fa rmers a fter P a ppl i ca tion
s o they ca n i ncorpora te
32
26%
8%
65%
37%
36%
174,228
33%
25%
4
5
6
31%
25%
55%
349,548
7
8
Cus tom Ba ndi ng
Va ri a bl e ra te a ppl i ca tion
10
Appl y i n rooting zone
10
9
3,823
174,228
20%
32%
20%
65%
21%
20%
Harnessing Marketplace Power to Improve Health, Environment and Economics
13.29
7.59
18.98
-
-
-
-
-
13.29
1.96
0.00
2.14
100%
92%
631,800
281,880
0.00%
0.00%
Additional
Total % of
% of
Watershed
Watershed
Load Reduction (lb/acre)
Total P
DRP
DRP
1.96
0.58
2.68
2.61
-
0%
2%
0%
18%
0%
36%
0%
0%
0%
18%
0%
18
18
0%
Next Steps
- Complete, validate calculator and retailer business
plan.
- Set acre goals for products/services with each retailer;
project cost, revenue, reduction in losses.
- Develop strategies, tactics to achieve goals.
- Track, aggregate, report progress.
- Update retailer survey for 2012 results, 2013
intentions.
- Create agronomist-friendly version and tip card: What
does a critical farm look like? What does a critical field
look like?
Harnessing Marketplace Power to Improve Health, Environment and Economics
19
19
Next Steps (continued)
- Complete remaining funded landowner
campaign steps.
- Complete sample NM CAP including time/cost
estimates.
- Webinar for watershed program leaders.
Harnessing Marketplace Power to Improve Health, Environment and Economics
20
20
Pending Grant Proposals
- NRCS CIG: Enhancement of Nutrient Tracking
Tool with Verification of Cover Crop Data.
- National Fish and Wildlife Foundation:
Increased EQIP Participation in the Western
Lake Erie Basin. Awarded 7/22/13.
Harnessing Marketplace Power to Improve Health, Environment and Economics
21
21
Bibliography: Model projections
1
Jokela and Casler 2011
2
Zhu et al. 1989
3
Nutrient Tracking Tool: Carroll County, MD
4
Nutrient Tracking Tool: Carroll County, MD
5
Devlin et al. 2003
6
Gitau et al. 2001
7
Devlin et al. 2003
Nutrient Tracking Tool: Carroll County, MD
8
9
10
Devlin et al. 2003
No effectiveness data
Harnessing Marketplace Power to Improve Health, Environment and Economics
22
22