Transcript 幻灯片 1 - Cambra Mallorca

My Opinion
of
China Hotels
About Me
Philip Wei (魏黎)
Director of Sales & Marketing
Crowne Plaza Resort Yalong Bay Sanya
M.P.: 13876201988
[email protected]
 Intercontinental Hotels Group
 Shangri-La Hotel & Resort
 Gloria Regional Office
 Hong Fu Hotel Xinjiang
9 year
3 year
1 year
2 year
Current Status
Comparison of International Tourist Scalar
Person-time:
2004
766 million
81,000
International Tourism
80,000
79,000
78,000
scalar
77,000
76,000
75,000
74,000
2005
808 million
2004
2005
5.5%
up by
to
808 million arrivals in
2005
Airlines
China
Europe
China Airlines
Lufthansa Airlines
Virgin Airlines
France Airlines
Europe Airlines
Finland Airlines
Argentine Airlines
Aircraft scalar of Europe market
China-Europe flights market will increase
three times.
In the coming four and five years, the market will have
more than 600 weekly flights. Airlines have the non-stop
flights and airline-airports will from the 29 increase to the
65 in 2019. By then, there will be nearly 20 European
and Chinese airlines compete in the market.
In the coming four and five years, approximately
120
aircrafts in flight between Europe and China.
The market can see all the long-range aircraft, the
number of seats ranging from 180 to 500. Competing
airlines excess of the quantity and market will determine
the composition of this fleet. Increasing competitive
pressures will limit the growth of average size of aircraft.
In China-European market, this growth will remain flat.
Do you know
How many Star-rated hotels in China?
Total above 3-Star hotels in China
2669
05’
1820
06’
2669
07’
2833
International Brand Hotels
Intercontinental Hotels Group
Starwood
Marriott
Hyatt
Hilton
Accor
Four Seasons
Ritz-Carlton
Howard Johnson
Days Inn
Ramada
Asian Brand Hotels
Shangri-La Hotel & Resort
Meritus Hotels
Chinese Brand Hotels
Gloria
Jin-jiang
White Swan
Garden Hotel
Jinling Hotel
Key cities in China
Dalian
Beijing
Gansu
Lanzhou
Taiyuan
Xi’an
Lasa
Chengdu
Shanghai
Zhenzhou
Wuhan
Hangzhou
Chongqing
Guiyang
Kunming
Changsha
Guangzhou
Cities A:
Shenzhen
Cities B:
Cities C:
Qingdao
Nanjing
Sanya
Taipei
Current Status
Comparison of Brands hotels expansion scalars
Foreign Chains
Intercontinental Hotels Group
Starwood
Marriott
’05
’06
’08
54
18
39
80
22
50
180
33
80
17
2
20
4
37
10
11
79
16
89
30
100
Asian Chains
Shangri-la
Meritus
Chinese Chains
Gloria
Jin-jiang
Type of cooperation
 Own Hotel: Shangri-La, Gloria, Meritus
 Management Hotel: IHG, Starwood, Hyatt,
Accor, Marriott
 Franchise Hotel: Ramada, Days Inn,
Howard Johnson
Charge
Management Mode
 Management
 Franchise
IHG
Starwood
Marriott
Accor
Ramada
Days Inn
Market
Business Elements
 FIT Business and Leisure travelers
 Internet
 MICE
 Tour Groups
High price
High quality
Low price
Insure volume
Price
Human Resource
Tourism school
 Understaffed
Periodic training
Floating employees
 Cities A 5~6 Foreign experts
Cities B/ Cities C 2~5 Foreign experts
Relation Ship
Owner relation
Government relation
Customer relation
Potential
Opportunities in China
 Big city still want top brand hotel
 Too much potential medium cities
 Resort Destination Development
 Real estate of China high-speed developing
 More and more Medium hotels open continuously
such as IBES, Holiday Inn Express
Face weakness
 Cases:

Mar,06




Jan,06
Apr,05
Sep,05
04




Hilton remove from Shenzhen Pengnian hotel, which they
just took over for 1 year
Hong Kong China Travel took over Hilton Nanjing
Hilton was compelled removed from Dalian
Nanjing Dingshan hotel stopped cooperate with Shangri-La
Crowne Plaza was compelled removed from Shijiazhuang
Higher operating costs of International Hotels;
Professional managers are strangers for the domestic market and
culture;
High staff turnover and a shortage of local professional personnel;
Most of owners are impercipient about the weakness of international
hotel groups management in China;
Above deficiencies disturb international hotel groups expand in the
Chinese market.
Sheraton Resort Sanya
Paradise Hotel Jiuzhaigou
Grand Hyatt Shanghai
Grand Hyatt Shanghai
The top brand hotel of Spain come into
China 2007
in Shanghai with 600 rooms
More information
of
hotels in China
Thank you,
Welcome to China!