Transcript Slide 1

Effective Political Lobbying
NACLC National Conference
Novotel Northbeach, Wollongong
4 September 2006
David Bradbury
Blake Dawson Waldron
Tracy Leahy
Hawkesbury Nepean Community Legal Centre
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Introduction
Why is the lobbying of politicians
important to your Community Legal
Centre?
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Operational reasons
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Funding
Service delivery reasons
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Policy
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Referrals
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Assistance with dealing with government agencies
Know the players
Effective political lobbying requires
you to know the players
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Which level of government?
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What is the member's political affiliation?
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Federal, State or Local?
What funding and policy issues are within their responsibility?
Government, opposition, minor party or independent?
What is the member's background?
What issues is the member interested in campaigning on?
Get to know them and make sure that they know you
Making contact
What are the best ways to make contact
with your local representatives?
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Make an appointment
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Invite them to an event
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AGMs
Project launches
Open days
Participate in community activities
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introduce yourself and your service
discuss a funding issue
discuss a policy issue
Interagency networks
Meeting the member
Arranging the meeting
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Send a letter requesting a meeting and inform the member of the reasons
why you want to meet them
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Follow up the letter with a telephone call
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Send through a proposed agenda and 1 page summary of the issues to be
discussed
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Find out who will be attending and advise the member's office of who will be
attending from your service
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Make sure you have a business card
Meeting the member
Achieving your goals in the meeting
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Be prepared
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What do you hope to achieve? – set realistic goals
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Make sure you know how much time you have
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Prepare an agenda and stick to it
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If you intend to provide any written material - limit the information to 1
page (possible exception - your latest annual report)
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Establish a timetable for future action
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Follow up with a thank you letter and outline of future action
Grabbing their attention
What are the things that might grab a
politician's attention?
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Evidence of bad policy and unjust outcomes
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Personalise your story with real life examples
Votes
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Who is affected?
How many people are affected?
Is the impact of the issue a "vote changer"?
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Public Meetings
Petitions
Letters to MPs
Media – "a two edged sword"
Building long-term relationships
The most important thing you can do is to build strong
long-term relationships with your local representatives
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Make regular and ongoing contact
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Don't just turn up on election eve demanding things
Don't just contact your local member when you need them
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Make sure you keep the member informed of the progress of your
Centre, especially success stories
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Participate in other community activities, where you can profile your
service and demonstrate that you are community focussed
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Remember that once you burn your bridges, there will be no going
back
Case Study
Developing an effective lobbying strategy for
Many Beaches Community Legal Centre
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What are the issues?
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Who are you going to lobby?
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How are you going to lobby?
Conclusion
 Questions?
 Useful
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websites
www.gov.au
portal to all state government sites
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www.aph.gov.au
www.aec.gov.au