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Selling the MTA Sales Academy Brent Johnson – Oct 17, 2012 Agenda Technology skills needed—now! 1 CompTIA, Employer Perceptions of IT Training and Certification, January 2011 IDC Economic Impact Study, Global, 2009 3 CompTIA, State of the Skills Gap, February 2012 4 U.S. Bureau of Labor Statistics, Occupational Outlook Handbook, March 2011 2 Own the certification experience end to end MCSM MCSE MCSD MCSA MTA Creates a beginner-to-expert Microsoft-branded certification and skills learning path MTA is an optional starting point for candidates not ready to start with MCSA MTA MCSA Expert Master 349: Windows Operating System Fundamentals 365: Windows Server Administration Fundamentals 366: Networking Fundamentals 367: Security Fundamentals Opens new pipeline for foundation-level training Widens pipeline for high-level Microsoft training Lowers operations costs Offers bundling options 361: Software Development Fundamentals 362: Windows Development Fundamentals 363: Web Development Fundamentals 372: Microsoft .NET Fundamentals 375: HTML5 Application Development Fundamentals MTA—It’s your opportunity Rethink your customer for MTA opportunities Post academic Wants to build new skills Needs to quickly gain new skills Employed non-IT worker Needs entry-level tech training Recognizes Microsoft brand strength Concerned about job relevance Knows that better understanding technology makes him more valuable and effective Becomes confident with each new success Eligible for funding Complete exam portfolio ready to take to market Delivered by Prometric $115 USD MTA training available 75-minute seat time MTA: the route of many paths Certification destinations MOS Master Microsoft Office 2010 Core Exam 881: Word 884: Outlook 853: OneNote 882: Excel 885: Access 891: Office 365 883: PowerPoint 886: SharePoint MTA Client MTA 345: Windows OS Fundamentals 365: Windows Server Administration Fundamentals 366: Networking Fundamentals 367: Security Fundamentals Selected program 687 345: Windows OS Fundamentals 365: Windows Server Administration Fundamentals 366: Networking Fundamentals 367: Security Fundamentals Business MOS Specialist Configuring Windows 8 887 or 888 Microsoft Word (Expert) or Microsoft Excel (Expert) 688 Managing and Maintaining Windows 8 MOS Expert Microsoft PowerPoint MCSA Windows 8 883 Microsoft PowerPoint 415 Implementing a Desktop Infrastructure Elective Exam 884: Outlook 885: Access 886: SharePoint 853: OneNote 851: Office 365 MCSE Desktop Infrastructure 416 Implementing Desktop Application Environments MCSE Server Infrastructure 410 Installing and Configuring Windows Server 2012 411 Administering Windows Server 2012 412 Configuring Advanced Windows Server 2012 Services MCSA Windows Server 2012 413 Designing and Implementing a Server Infrastructure 414 Implementing an Advanced Server Architecture MCSE Private Cloud Server 246 Monitoring and Operating a Private Cloud with System Center 2012 Database 247 Configuring and Deploying a Private Cloud with System Center 2012 MCSE Data Platform Development 464 Developing Microsoft SQL Server 2012 Databases MTA 364: Database Fundamentals 462 Administering Microsoft SQL Server 2012 Database 463 Implementing a Data Warehouse with Microsoft SQL Server 2012 465 Designing Database Solutions for Microsoft SQL Server 2012 MCSE Business Intelligence MCSA Microsoft SQL Server 2012 466 Implementing Data Models and Reports with SQL Server 2012 467 Designing Business Intelligence Solutions with Microsoft SQL Server 2012 MCSD Windows Store Apps–C# 483 Programming in C# 484 Essentials of Developing Windows Store Apps using C# 485 Advanced Windows Store App Development using C# MCSD Windows Store Apps–HTML5 MTA 361: Software Development Fundamentals 362: Windows Development Fundamentals 363: Web Development Fundamentals 372: .Net Fundamentals 375: HTML5 Application Development Fundamentals 481 480 Essentials of Developing Windows Store Apps using HTML5 and JavaScript 482 Advanced Windows Store App Development using HTML5 and JavaScript MCSD Web Apps Programming in HTML5 with JavaScript and CS53 486 Developing ASP.NET 4.5 MVC Web Applications 482 Advanced Windows Store App Development using HTML5 and JavaScript Certification Path for Server: MTA IT Infrastructure EXAMPLE Certification Path for Server 410: Installing and Configuring Windows Server 2012 Install and Configure Servers Configure Server Roles and Features Configure Hyper-V Deploy and Configure Core Network Services Install and Administer Active Directory Create and Manage Group Policy • 411: Administering Windows Server 2012 Deploy, Manage, and Maintain Servers Configure File and Print Services Configure Network Services & Access Configure a Network Policy Server Infrastructure Configure and Manage Active Directory Configure and Manage Group Policy 412: Configuring Advanced Windows Server 2012 Services Configure and Manage High Availability Configure File and Storage Solutions Implement Business Continuity and Disaster Recovery Configure Network Services Configure the Active Directory Structure Configure Identity and Access Solutions Passing all three exams is required to achieve MCSA certification Training content with proven success Key go-to-market strategies Competing with MTA Next steps