EFAS table - StrategicMgmtGroup5

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Transcript EFAS table - StrategicMgmtGroup5

EFAS Table
External Factors
WEIGHT
RATING
WEIGHTED SCORE
COMMENTS
Double digit growth with fast casual
0.2
5
1
opened average 23 new stores each year
Expansion into foreign markets
0.01
0
0
No expansion in foreign markets
Opportunities
Franchises
0.2
4
0.8
opened average 83 new stores each year
Joint Venture Stores
0.1
2
0.2
no data
Free WIFI
0.03
4
0.12
Rated best in tech mags for free offering
In-store info system
0.01
5
0.05
accurate inventory tracker
Consumer move to Healthy foods
0.02
4
0.08
main product offering
Real Estate costs
0.02
4
0.08
long term leases selective locations
Competition with other specialty foods and casual dining restaurants
0.1
4
0.4
hitting the mark with consumers
litigation for product defects
0.01
3
0.03
Franchise failures
0.1
3
0.3
concern could have negative inpact on image and
financial burden on buyback
Food costs rise
0.1
4
0.4
questionable variable factor
Distribution costs rise
0.1
4
0.4
questionable variable factor
Total Scores
1
Threats
3.86
Quality product no negative outcomes at this time