Strong Interest Inventory
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Transcript Strong Interest Inventory
Strong Interest Inventory
The most widely used interest
assessment in North America
Started after WWI – veterans returning
to the workforce
Warm-up Exercise
Guess the Occupation
Why Use the Strong?
The Strong Interest Inventory can
help you identify your interests, which
can lead to greater job satisfaction
You can use the information to assist
you in determining your career path
The Assessment
Measures your INTERESTS - NOT
skills, aptitudes or abilities to do any
of the occupations
How the Assessment Works
The Strong is organized in four ways:
1- General Occupational Themes (GOT)
An overall view of your interest patterns
2- Basic Interest Scales
Specific interest areas based upon your GOT
3- Occupational Scales
Specific interest patterns to people working in
certain occupations that share your likes and dislikes
4- Personal Style Scales
Your preferences on 5 different scales
General Occupational Themes
There are six broad areas that all occupations can be
classified under
People (and occupations) usually have a combination
of two or three of the themes
What is your theme code? (middle of page 2)
The Six G.O.T Theme Codes:
Social
People-oriented
Realistic
Active, hands-on
Investigative
Analyzing
Artistic
Creative expression
Enterprising
Business-oriented
Conventional
Organizing
Realistic
R
People are generally interested in mechanical,
construction and repair activities
Enjoy nature and outdoors, adventurous, physical
activities
Providing public safety
Like working with tools, machines, equipment,
computers and computer networks
Interested in action
Enjoy work activities that include practical, hands-on
problems and solutions
Realistic
R
Potential Skills
Mechanical ingenuity and dexterity
Physical coordination
Realistic
Work activities include:
Operating equipment
Using tools
Building and repairing
Providing security
R
Realistic
R
What kinds of occupations do you think
are in this theme?
Investigative
I
Interested in activities related to science,
math, medicine and research
Like gathering information, uncovering new
facts or theories, and analyzing and
interpreting data
Scientific and inquiring
Enjoy abstract problems
Investigative
Potential Skills
Mathematical ability
Researching and analyzing
Writing
I
Investigative
Work activities include:
Performing lab work
Solving abstract problems
Conducting research
I
Investigative
I
What kinds of occupations do you think
are in this theme?
Artistic
A
Generally interested in visual art, performing arts,
culinary arts and writing
Like observing and participating in arts
Need to express artistic interests
Interested in aesthetics and self-expression
Interested in communication and culture
Artistic
A
Potential skills
Creativity
Musical ability
Artistic expression
Artistic
A
Work activities include:
Composing music
Performing
Writing
Creating visual art
Artistic
A
What kinds of occupations do you think
are in this theme?
Social
S
Generally interested in being with other people
Enjoy working in groups, sharing responsibilities,
communicating with others
Like to solve problems through discussions of
feelings and through interactions with others
Interested in teamwork, helping, community service
Social
S
Potential skills
People skills
Verbal ability
Listening
Showing
Understanding
Social
S
Work activities include:
Teaching
Caring for others
Counselling
Training others
Social
S
What kinds of occupations do you think
are in this theme?
Enterprising
E
Generally interested in persuading and leading
Seek positions of leadership, power and status
Enjoy working with other people and leading them
towards organizational goals and economic success
Interested in business, politics, leadership,
entrepreneurship
Enterprising
Potential skills
Verbal ability
Ability to motivate others
Ability to direct others
E
Enterprising
Work activities include:
Selling
Managing
Persuading
Marketing
E
Enterprising
E
What kinds of occupations do you think
are in this theme?
Conventional
C
Generally interested in activities that require
attention to organization, data systems, detail and
accuracy
Work well in large organizations
Like to use information to solve problems efficiently
Interested in organization, data management,
accounting, investing, information systems
Conventional
Potential skills
Ability to work with numbers
Data analysis
Finances
Attention to detail
C
Conventional
Work activities include:
Setting up procedures and systems
Organizing
Keeping records
Developing computer applications
C
Conventional
C
What kinds of occupations do you think
are in this theme?
Your Assessment
Do you agree with your theme code?
Page 2 summarizes your interest level
on each of the six scales
Basic Interest Scales
Each General Occupational Theme is
narrowed down further into more
specific areas
Basic Interest Scales
Realistic
Investigative
Computer Hardware &
Electronics
Mathematics
Mechanics & Construction
Science
Military
Research
Nature & Agriculture
Medical Science
Athletics
Protective Services
Basic Interest Scales
Artistic
Social
Visual Arts & Design
Religion & Spirituality
Performing Arts
Human Resources & Training
Writing & mass communications
Social Sciences
Culinary Arts
Teaching & Education
Healthcare Services
Counselling & Helping
Basic Interest Scales
Enterprising
Conventional
Entrepreneurship
Finance & Investing
Law
Programming &
Information Systems
Sales
Taxes & Accounting
Management
Office Management
Marketing & Advertising
Politics & Public Speaking
Basic Interest Scales
Page 3 of your assessment summarizes your top
five interest themes
Your interest level is anywhere from very little
interest (VL) to very high interest (VH)
Notice that your LEAST favorite are also included…
why do you think this is included?
Basic Interest Scales
What do you think about your highest
interest areas? Do you agree?
Basic Interest Scales
Realistic
Do ‘er
Social
Helper
Investigative Thinker
Enterprising
Persuader
Artistic
Conventional Organizer
Creator
Occupational Scales
Different from previous scales – does not measure
your interest level in the occupation itself, but
measures how similar or dissimilar you are to the
people working in the occupations
Page 4 summarizes your top 10 occupations, while
pages 5, 6 and 7 list all occupations
Occupational Scales
Occupations are listed in order from your highest to
lowest interests
Occupations that have a result over 40 shows that
you have similar likes and dislikes to the people
working in that occupation
Occupational Scales
You will notice that there are one, two or three letters
in the Theme Code column next to each occupation
The theme code for Attorney is A… why do you
think that is?
The theme code for Health Information
Specialist is C… why do you think that is?
Occupational Scales
Ultimately you want to look at occupations that
have your theme code in it… what is an occupation
with your theme code?
Introduce the Holland Occupation Book
Personal Style Scales
Page 8 states your preference on five different
scales
Work Style
Learning Environment
Leadership Style
Risk Taking
Team Orientation
Personal Style Scales
Your score is in the right hand column
Below 50 – your preference is the left
Above 50 – your preference is the right
Personal Style Scales
Work Style
Prefer working alone vs working with people
Learning Environment
Prefer practical learning environment, learn by doing
vs an academic environment and learning through
lectures
Personal Style Scales
Leadership Style
Not comfortable taking charge of others, prefer doing
job yourself vs comfortable taking charge of others
and directing others
Risk Taking
Dislike risk taking, like quiet activities vs like risk
taking, appreciates original ideas, seek thrilling
activities
Personal Style Scales
Team Orientation
Prefer accomplishing tasks independently vs prefer
working on teams and collaborating
You’re Done!
Congratulations! You made it!
Are there any clarifying questions? Keep in mind, if
you have a question, someone else probably does
too
Review supplementary handouts
As well, your individual counsellor can help
Last game…
Mix & Match
Split into groups or pairs
Match occupation definitions to
occupational titles
Choose One Offbeat Occupation
1.
2.
3.
4.
5.
What is it?
What type of education do you think it requires?
Do you think there are lots of jobs? If so, where?
Who would hire someone in this occupation?
(where do they work?)
Would you do this job????