Transcript Communication Track

Promote the Club to
Local Media
 Target your audience
 Develop a media list
 Send promotional material
to media members
1311A.4 - Achieving Success as Vice President Public Relations VPPR-V #1
Publicity Materials
 Maintain a press kit
 Send news releases
 Give interviews
 Promote the benefits of
membership
1311A.4 - Achieving Success as Vice President Public Relations VPPR-V #2
Three Reasons for a Club
Newsletter/Web Site
 Document and promote
current events
 Inform with educational
material
 Provide visitors with “takehome” value
1311A.4 - Achieving Success as Vice President Public Relations VPPR-V #3
Important Newsletter and
Web-Site Features
 Content
 Readability
 Visual impact
1311A.4 - Achieving Success as Vice President Public Relations VPPR-V #4
FreeToastHost.org
A free Web-hosting service for
clubs! Use it to
create and maintain a
professional-looking Web site.
No Web-site design experience
necessary.
1311A.4 - Achieving Success as Vice President Public Relations VPPR-V #5
Keep in Touch With
Toastmasters Events
 Be aware of area and
district events
 Attend whenever possible
1311A.4 - Achieving Success as Vice President Public Relations VPPR-V #6
Standards at the
Club Meeting
 Announce upcoming events /
programs
 Ask for Web site or newsletter
contributions
 Greet members / guests
1311A.4 - Achieving Success as Vice President Public Relations VPPR-V #7
BUZZ SESSION - Q1
 What will you do to meet
VPPR’s standards? Please
make a plan for your
serving term.
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BUZZ SESSION – Q2
 No one would expect a flat
newsletter. A highly
anticipated Newsletter would
include ….
1311A.4 - Achieving Success as Vice President Public Relations VPPR-V #9
BUZZ SESSION – Q3
 What kind of website would
make people visit again and
again? An attractive website
includes….
1311A.4 - Achieving Success as Vice President Public Relations VPPR-V #10
BUZZ SESSION – Q4
 Don’t miss any opportunity
to promote your club. How
and Where to distribute your
club information?
1311A.4 - Achieving Success as Vice President Public Relations VPPR-V #11
BUZZ SESSION – Q5
 What support will you need
from your club members?
What benefits they can
gain?
1311A.4 - Achieving Success as Vice President Public Relations VPPR-V #12