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oEVENT oAGENDA oVENUE oPRESS oMEDIA PLAN oACTIVITY oSPONSORSHIPS oCONTACT Assam Couture Fashion Week 2014 (ACFW 2014) is a Fashion Event with Inagural Edition being held in Guwahati at GMC Auditorium, Guwahati from 28th Nov to 30th Nov 2014. ACFW 2014 follows the International Practice of naming the fashion week event after the city or place . ACFW 2014 has been conceived and created with a vision to show case the Indian fashion industry at Assam & promote the local designers at the national level. The objective of ACFW 2014 will be to create business relationship, facilate a dialogue between designers & trade buyers in the North Eastern market and to provide both the parties a maximum market exposure. Launch & Press Conference 3 days exhibition area for designers to display & trade their collections 30 Runways shows from the Best Designers from all corners of India 3 After Parties Provision for Designers to exhibit their products Brand display Activity Launch of Creative Campaign Designer Interviews & Shoots Announcement of Models Pre Event Lifestyle Parties Preview & Fittings Pre Event Hype at Venue Runway Shows After Parties Oct 25th - Nov 12th Nov 14th - Nov 16th The 1st Edition of ACFW 2014 will be held at BRINDABAN GARDEN,GUWAHATI The BRINDABAN GARDEN,GUWAHATI is located in the heart of city, thasase beautiful suburb of Guwahati City BRINDABAN GARDEN,GUWAHATI is one of the best Venue For Public Gathering of Guwahati 10 Top designers from the Mumbai, Delhi, Chennai, Kolkata & Bangalore 10 designers from the North East Region 10 Budding designers from across India Top Models from North East & other parts of the country (25 Female & 15 male) Product launches - Press Ads - Press Conference - National PR Exercise - Billboards - Out Of Home Media Ads - Pre Event Promotions - Television Coverage – National - Pub Promotions - Fashion Fridays - Fashion Squad - Email Campaign - Radio Promotions - Promotion on Leading Web Portals Proportionate presence in All Adds Featured in Magazine, Channels, Radio Newspapers, Hoardings, Poster and So On Celebrity Designers/Models/featured Story and Interviews All Pre and Post Event Coverage reviews ON AIR: Partnering with a leading radio station : RJ mentioned in Prime Shows Partnering With Local Channels and national Channels with Complete Coverage of Event Social Media – FB Page, Twitter, You tube & Contests Radio – Event campaign across North East & Metros Print – Leading Fashion, lifestyle and entertainment publications Outdoor – Hoardings in Metros, Standees in major Airports etc After parties – To target HNI Presenting Sponsor Associate Sponsors Powered By After Party Partner Show Partners VIP Lounge Sponsor Media Lounge Sponsor Co Sponsor Fashion Event Invite Courtesy Stall Space Partners For ACFW 2014 TECHNICAL PARTNER HOSPITALITY PARTNER MAGAZINE PARTNER Make up Partner Channel Partner Premium Positioning & Branding in North East Minimum Reach of 10 Million views across mediums Branding on Merchandise, Brochure, Runway etc PR activation of more than a Month One of kind event in the region SPONSOR BENEFITS Proportionate branding on venue gates, Interiors, VIP Lounge & elaborate Ramp Backdrop Special brand check boards for media interaction with Designers, Celebrities, Special guests etc Dedicated lounge /Promotional Space* Dedicated runway sequence* * Conditions Apply PRESENTING SPONSOR The Event Will Be Named as PRESENTING SPONSOR“ Assam Couture Fashion Week 2014 ” An Excusive Lounge space would be given near the main entrance to interact with guests All Add campaigns Through Print & Electronic will bear the Name as PRESNTING SPONSOR “Assam Couture Fashion Week 2014” above the Event title & the logo of PS is integrated with the event logo (above ACFW 2014). Excusive VIP Invitees will be provided to The Presenting Sponsor and their Special Guests for the Runway & the after parties ASSOCIATE SPONSOR The Associate Sponsor Presents the Event Assam Couture Fashion Week along with the Presenting Sponsor The Event Will Be called PS“ Assam Couture Fashion Week 2014 ” with AS An Excusive Lounge would be given near the main entrance to interact with guests All Add campaigns Through Print & Electronic will bear the Name as PS “Assam Couture Fashion Week 2014” along with AS below the Event title & the logo of AS is integrated with the event logo (below ACFW 2014) Excusive VIP Invitees will be provided to the Associate Sponsor and their Special Guests for the Runway & the after parties POWERED BY SPONSORS The Powered by Sponsor Presents the Event Assam Couture Fashion Week along with the Presenting Sponsor & Associate Sponsor The Event Will Be called PS“ Assam Couture Fashion Week 2014 ” along with AS & Powered By All Add campaigns Through Print & Electronic will bear the Name as PS “Assam Couture Fashion Week 2014” along with AS & Powered by in the Event title & the logo of AS is integrated with the event logo (below ACFW 2014 AS) Excusive VIP Invitees will be provided to the Associate Sponsor and their Special Guests for the Runway & the after parties CO SPONSORS Co Sponsors associate with the event as partners that get association benefit such as follows – Inclusion of Logo as Co Sponsors in all communications which include Press Ads, Hoardings, Digital Screens, Invites, Posters, Fliers, ACFW Fashion Event, Backdrops, PR Walls , etc. Frequent MC Announcements during the Shows SHOW SPONSORS Presenter of a specific show…. Eg: Zarah Present JJ vallya show All Collaterals relegated to the show will be branded with the sponsors logo Which include show invitees ,show backdrop,show branding etc Afternoon Shows(2pm/3pm/4pm/5pm) Evening shows(6pm) International Fashion (7pm of All 3Days) Pre Finale (8 Pm ) Pre Finale(Fri) Finale(Sat) Grand Finale Show(Sun) VIP Lounge for 3 Days A lounge For the VIP Guests is created with Comfortable Seating LCD TV’s will be set up For the VIP to watch Assam Couture Fashion Week 2014 Live Beverage are served to the VIP guests at VIP Lounge The VIP Lounge sponsor Branding can be Done at The Lounge All VIP invitees will carry the logo of VIP lounge Sponsor Media Lounge for 3 Days A Lounge for the Media Representatives to Gather and Write about “Assam Couture Fashion Week 2014” is created This Media Lounge is equipped with Computers and Printers for The Media Representatives to use Additional Food and Beverages are also served to the Media Representatives at Media Lounge The Media Lounge Sponsor Branding Can be Done at The lounge All Media Badges And Invitees will Carry the logo of the Media Lounge Sponsor EVENT INVITE COURTESY A total of 12000.00 Invitees are printed for the Assam Couture Fashion Week 2014 Event and sent out to Height Net worth individuals An Advertisement Coupon/advert can Be attached to the Invite Of All 12000.00 Invitees The Invitees are For Total of 30 Shows STALL SPACE Space for stall will be Provided for Products or Services of The Clients The Space is provided at The venue of Assam Couture Fashion Week 2014 The Space is Available For 3 Days i.e. 14th,15th,16th Nov 2014 Stall space is allotted only to only lifestyle product /Services or Fashion Oriented Products/ Services ABOUT US We are here for Fashion and Media Events. We Produces, Manages and Delivers High Impact, Show Stopping Events which ensure a Lasting Impression. We will create, plan and deliver fashion shows and events that will enthrall and captivate your clientele. Whether it is a major event at a large exhibition or conference center, a spectacular runway show in a shopping mall or an intimate corporate event, we will make your event one to remember. Our talented team will do their utmost to fulfill all your requirements. We can also connect you with Models, Make Up Artists, Hair Stylists, Choreographers, Dancers, Photographers, Stylists, Locations, Video Production Companies, Stage and Lighting, Sound Technicians, Pyrotechnics, Hosts and D.J.'s as well as professional dressers and back stage management Main lines Daily: etc Vernacular Dailies Electronic Channels: : Our Previous events Designers From All Around of India hailing From Places Like Bangalore,Delhi,Mumbai who will also be showcasing their design at the same time whereby they will also be joined by the fashion designers from around India who have show case their design at London fashion week Bangalore Fashion Week ,and Lakme India Fashion Week and Other Prestigious Event Around India 1.Payal Chadda 2.Yana Nogba 3.Meghna Rai Medhi 4.Nandani Baruah 5.Nick Roshan 6.Lalit Dalmia 7.Prakash Gupta 8.Chandrama Baruah 9.Sanjay Chaudhury 10.Dhiraj Deka 11.Jatin Kochar And Lots More Designers From All Over India Are Coming to Show Case Their Collection Assam Couture Fashion Week would like to thank you for taking the time to read through our Proposal and would be honored in working with you to ensure that this event is a success. Thank you in Advance and we will be waiting for your positive feedback. Kind Regards Vijay Kumar Pathak Proprietor M-08876090510 E-Mail Id :[email protected] All payments Either Cash/Cheque Must be In The Name of MAGNIVA EVENTS AND ADVERTISING AGENCY Name of company -MAGNIVA EVENTS AND ADVERTISING GENCY Name of Bank - Kotak Mahindra Bank Ltd Branch -G.S Road IFSC Code -KKBK0000331 City -Guwahati Account Type -Current Account Account No -5811460180