Transcript bib.us.es

How to Write Great Papers
Presented by:
Location:
Date:
Ingrid van de Stadt, Regional Marketing Manager, EMEA
Universidad de Sevilla
2 February, 2012
What will we cover?
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What do publishers do?
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Why publish?
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publish or perish?
How to publish?
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history and future
your paper
How NOT to publish
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publishing ethics
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
No of titles launched and still extant 2001
Peer-Reviewed Journal Growth 1665-2001
10000
2011
40 million articles
in >23,000 journals
by >2,000 publishers
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Philosophical Transactions
of the Royal Society (London)
1
1665
1765
1865
1965
Year
Source:
M A Mabe The number and growth of journals
Serials 16(2).191-7, 2003
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
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University of Sevilla – article output
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Journal publishing volume
• 600,000+ article submissions per year
• 1,000 new editors per year
• 20 new journals per year
• Organize editorial boards
• Launch new specialist journals
• 11 million articles
now available
• 11 million
researchers
• 5,000+ institutions
• 180+ countries
• 400 million+
downloads per
year
• 3 million print
pages per year
Archive and
promote
Solicit and
manage
submissions
Publish and
disseminate
Production
• 200,000 reviewers
• 1 million reviewer
reports per year
Manage
peer review
• 40%-90% of
articles rejected
• 7,000 editors
• 70,000 editorial board
Edit and members
prepare • 6.5 million
author/publisher
communications /year
• 280,000 new articles produced per year
• 190 years of back issues scanned, processed and data-tagged
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
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What do publishers do?
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
Trends in publishing
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Rapid conversion from “print” to “electronic”
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print only
60% e-only
20% print-plus-electronic
20% print only
Changing concept of journal article - due to e-access
Increased usage of articles, at lower cost per article
Electronic submission
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1997:
2011:
Better connection between authors, editors and reviewers
Experimentation with new publishing models
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E.g. “author pays” models, “delayed open access”, etc.
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
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What will we cover?
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What do publishers do?
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Why do publish?
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publish or perish?
How to publish?
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history and future
your paper
How NOT to publish
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publishing ethics
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
Your personal reason for publishing
However, editors, reviewers, and the research community
don’t consider these reasons when assessing your work.
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
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Your personal reason for publishing (2)
Researchers: which publishing objectives are most important to you?
Sources: NOP/Elsevier surveys 2005 and 2010
Publishers exist to provide highly valued services to researchers
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
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Always keep in mind that …
…. your paper is your passport
to your community !
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
What will we cover?
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What do publishers do?
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Why do publish?
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publish or perish?
How to publish?
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history and future
your paper
How NOT to publish
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publishing ethics
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
Thought Question
What is it that distinguishes an excellent article from a poor one?
"All animals are equal, but some
animals are more equal than
others."
- George Orwell - Animal Farm
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
A good paper always has:
good CONTENT – useful and exciting
as well as
a good PRESENTATION of the data – clear, logical
E  m c2
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
Your paper: which type?
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Full articles/Original articles;
Letters/Rapid Communications/Short communications;
Review papers/perspectives
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Self-evaluate your work: Is it sufficient for a full article? Or are your
results so thrilling that they need to be shown as soon as possible?
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Ask your supervisor and colleagues for advice on manuscript type.
Sometimes outsiders see things more clearly than you.
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
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Your paper: when to publish?
Check the originality of the idea at the very beginning of your research.
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Have you REALLY done something new and interesting?
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Is there anything challenging in your work?
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Is the work directly related to a current hot topic?
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Have you provided solutions to any difficult problems?
Only when all answers are “yes”, then start preparing your manuscript
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
Your paper is worthless if no one reads, uses, or
cites it
A research study is meaningful only if...
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It’s clearly described, so
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Someone else can use it in his/her studies
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It arouses other scientists’ interest, and
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Allows others to reproduce the results
By submitting a manuscript you are basically trying to sell your work to
your community
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
Practical Advice
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Evaluate your research area
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Evaluate which journal is right for your article
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http://top25.sciencedirect.com/
http://applications.sciverse.com/
Journals, authors, publications per year (Scopus)
Impact Factor
Alternative metrics (H-index, SNIP, SCImago)
Journal Analyzer (Scopus)
IF
Find out more about the journals
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Who are the editors?
Guide for authors
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
Evaluate your research area – free tools
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
Evaluate your research area – in Scopus
“Save as Alert”: Remind yourself about the new findings.
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
Evaluate your research area – in Scopus
•Ancestry Approach: aquiring a research paper and examining its
references „backward searching“
•Descendency Approach: identify a paper‘s offspring: those recent
publications that reference the earlier work „forward searching“
Review the development of your research area
Check the phase in the life-cycle of
your research topic.
N.B. Decline may be caused by
backlog in publication
Choose the right journal
Do not just “descend the stairs”
Top journals
Nature, Science, Lancet, NEJM, ......
Field-specific top journals
Other field-specific journals
National journals
DO NOT gamble by submitting your manuscript to more than one journal at a time
International ethics standards prohibit multiple/simultaneous submissions,
and editors DO find out!
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
Choose a target journal
• Use your own references
• Check databases to find in
what journals most articles
on your topic were
published
Is this a prestigious journal?
Impact Factor
[the average annual number of citations per article published]
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For example, the 2008 impact factor for a journal would be calculated as follows:
 A = the number of times articles published in 2006 and 2007 were cited in indexed
journals during 2008
 B = the number of "citable items" (usually articles, reviews, proceedings or notes; not
editorials and letters-to-the-Editor) published in 2006 and 2007
 2008 impact factor = A/B
 e.g.
600 citations
=2
150 + 150 articles
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
SJR and SNIP new journal “metrics”
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SCImago Journal Rank (SJR) , is a measure of the scientific prestige of
scholarly sources: value of weighted citations per document. A source
transfers its own 'prestige', or status, to another source through the act
of citing it.
A citation from a source with a relatively high SJR is worth more than a
citation from a source with a lower SJR.
Source Normalized Impact per Paper (SNIP) measures contextual
citation impact by weighting citations based on the total number of
citations in a subject field.
• The impact of a single citation is given higher value in subject areas
where citations are less likely, and vice versa.
www.journalmetrics.com
Is this a prestigious journal?
Other tools of journal evaluation have become available (e.g. in Scopus)
Determine the level of your achievements: h index
It is important to remember
that current metrics such as
the impact factor and the SJR
are based on journal
evaluation, whereas the hindex accounts for a
researcher’s body of work
without the influence of other
factors
Dr. Jorge E. Hirsch,
University of San Diego
Assessment often highly based on publications
and citations
“not everything that can
be counted counts,
and not everything that
counts can be counted”
Albert Einstein (1879-1955)
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
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Find out more about your target journal
Aims & scope
Guide for authors
Impact factor
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
One last thing before typing:
Read the ‘Guide for Authors’ of the target journal! Again and again!
Apply the Guide For Authors to your manuscript, even to the first draft (text layout,
paper citation, nomenclature, figures and tables, etc etc). It will save you time, and
the editors!
http://www.elsevier.com/wps
/find/authorsview.authors/ho
wtosubmitpaper
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
What will we cover?

What do publishers do?


Why do publish?


publish or perish?
How to publish?


history and future
your paper
How NOT to publish

publishing ethics
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
Publish AND Perish! – if you break ethical rules
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International scientific ethics have
evolved over centuries and are
commonly held throughout the world.
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Scientific ethics are not considered
to have national variants or
characteristics – there is a single
ethical standard for science.
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Ethics problems with scientific
articles are on the rise globally.
M. Errami & H. Garner
A tale of two citations
Nature 451 (2008): 397-399
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
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Ethics Issues in Publishing
Scientific misconduct
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Falsification of results
Publication misconduct
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Plagiarism
– Different forms / severities
– The paper must be original to the authors
Duplicate publication
Duplicate submission
Unappropriate acknowledgement of prior research and researchers
Unappropriate identification of all co-authors
Conflict of interest
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
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Data Fabrication and Falsification
Fabrication
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Making up data or results, and recording or reporting them
Falsification
• Manipulation of research materials, equipment, processes
• Change in / omission of data or results
“The most dangerous of all falsehoods is a
slightly distorted truth.”
G.C.Lichtenberg (1742-1799)
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
Figure Manipulation
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
Figure Manipulation
Example - Diffferent authors and reported experiments
Am J Pathol, 2001
Life Sci, 2004
Life Sci, 2004
Rotated 180
Rotated 180o
o
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
Plagiarism: Tempting short-cut with long-term
consequences
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Plagiarism includes inappropriate, or inadequate paraphrasing
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Paraphrasing: restating someone else's ideas while not copying verbatim
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Plagiarism is considered a serious offense by your institute, by journal
editors and by the scientific community.
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Plagiarism may result in academic charges, but will certainly cause
rejection of your paper.
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Plagiarism will hurt your reputation in the scientific community.
Publication ethics – Self-plagiarism
2004
2003
Same
colour
left and
right
Same
text
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What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
Plagiarism Detection Tools
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Elsevier is participating in 2 plagiarism detection schemes:
Turnitin (aimed at universities)
 Ithenticate (aimed at publishers and corporations)
Manuscripts are checked against a database of 20 million peer reviewed
articles which have been donated by 50+ publishers, including Elsevier.
All post-1994 Elsevier journal content is now included, and the pre-1995 is
being steadily added week-by-week
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Editors and reviewers
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Your colleagues or other “whistleblowers”
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“The walls have ears", it seems ...
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
The article of which the authors committed plagiarism: it won’t be
removed from ScienceDirect. Everybody who downloads it will see
the reason of retraction…
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
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What leads to acceptance ?
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Attention to details
Check and double check your work
Consider the reviewers’ comments
English must be as good as possible
Presentation is important
Take your time with revision
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Acknowledge those who have helped you
New, original and previously unpublished
Critically evaluate your own manuscript
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Ethical rules must be obeyed
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– Nigel John Cook
Editor-in-Chief, Ore Geology Reviews
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
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Thank You!
Questions welcome
What do publishers do?
Why do publish?
How to publish?
How NOT to publish.
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