Transcript This is my title - World Resources Institute

Foundations of
Management Excellence
NAEM Certificate Program at CMU
Deanna Matthews
Carnegie Mellon University
2003 BELL Conference
CMU/NAEM Advanced
Management Program
• NAEM - National Association of
Environmental Management
• EHS Professionals need business skills
– Broader Business Perspectives
– Improved Finance Understanding
– Models and Tools for Creating Value
– Leadership Capability
Carnegie Mellon Strengths
Top ranked business and engineering school
– Deep experience in exec-ed for engineers
• Management in Technology Based Businesses
• Preparing Engineers for General Management
• Understanding of issues facing EHS professionals
• Strong ties between business and
engineering schools
– Interdisciplinary problem solving
– Green Design Institute (GDI)
• NAEM Program Committee
Foundations of Management
Excellence
• Curriculum rationale
– EHS professionals need general management
perspectives to maximize value to their
organizations:
• Strategic planning and financial skills
• Management of people, projects, and budgets
• Broad, Integrated perspectives on role and business
• Delivery Method
– Efficient, Minimal disruption, Time for
application
– => Quarterly, modular format
Foundations of Management
Excellence
• Three quarterly modules (April, June, Sept)
• Leadership
• Finance
• Operations, Marketing, and Strategy
– Carnegie Mellon University Faculty
complemented by outside faculty
– Between module links
• “e-facilitation” of learning
Module One: Leadership & Organizational Behavior
Day One
Day Two
Day Three
Leading High
Performance Work
Teams
William Jeffries
Management
Communications
Thomas Hajduk
Power and Influence in
Organizations
David Krackhardt
Lunch Break
Lunch Break
Lunch Break
Leading High
Performance Work
Teams (cont.)
Managing Conflict and
Negotiating Conflict
Laurie Weingart
Environmental Strategies
and Management
Lester Lave
Module Two: Corporate Finance
Day One
Day Two
Day Three
Corporate Finance
Stan Zin
Corporate Finance (cont.)
Corporate Accounting
Adam Koch
Lunch Break
Lunch Break
Lunch Break
Corporate Finance (cont.)
Applied EHS Topics
H. Scott Matthews
Corporate Accounting
(cont.)
Module Three: Business Integration
Day One
Day Two
Day Three
Strategy and Renewable
Advantage
Jeffrey Williams
Value Based Operations
Sunder Kekre
Marketing Strategy and the
Customer
John Mather
Lunch Break
Lunch Break
Lunch Break
Strategy and Renewable
Advantage (cont.)
IT Systems for Process
Innovation
Ramayya Krishnan
Wrap-Up Session
Participant Response
• First cohort in program
– Fifteen participants (good for open enrollment)
– Identified “learning the language of business” as
key objective
– Enthusiastic about content
Faculty Response
• Environmental core faculty
– Environmental researchers
– Providing new, upcoming perspective
• Traditional business faculty
– Incorporating environmental materials
– Taking participant examples
– Finding new ideas for research applications
Marketing
• Innovative Partnership
– NAEM – membership, mailing lists, board of
directors
– GSIA – executive education mailing lists,
course attendees
– GDI – industry research partners
– Shared marketing budget
– Brochures, NAEM annual forum
– Word of mouth
Foundations of Management
Excellence
• Challenges
– Economic climate coupled with target audience
characteristics
– Clear differentiation from other programs
– Customizing by the traditional business faculty