Transcript Evalueserve

Evalueserve Intellectual Property Overview
Patrick Madden
Engagement Manager
Evalueserve
Tel: + 1 614 829 3580
[email protected]
www.Evalueserve.com
2008
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Presentation Plan
 Evalueserve Overview
 Evalueserve IP Experience
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Evalueserve – Your Global Knowledge Partner
 Evalueserve is a Knowledge Process Outsourcing (KPO) company, which provides custom
research services to leading-edge companies worldwide.
 Evalueserve has seven synergistic competencies – Investment Research, Circle of Experts,
Business Research, Data and Financial Analytics, Market Research, Intellectual Property and
Legal Process Services, and Knowledge Technology.
 Our team comprises highly skilled professionals including MBAs, Engineers, MDs, Lawyers,
Chartered Accountants, Scientists, Architects, etc.
Evalueserve Value Proposition
Quality
Global Coverage
Custom/Cost-effective
→ Attention to detail in every element
of client interaction
→ Disciplined project management
and communication
→ Accurate and insightful analysis
→ Extensive research infrastructure
→ Operation centers in India, China,
and Chile
→ European research center soon
to be operational
→ Multi-lingual capabilities (50+)
→ Research conducted in the
Americas, Asia Pacific and EMEA
→ Local ‘in-country’ support
→ 24x5 coverage
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Fraction of traditional cost
100% customized projects
Access to experts in your field
Multi-industry experience
(10,000+ completed projects)
→ Highly scalable/rapid response
→ Flexible working relationship
Slide 3
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Seven Distinct Synergistic Competencies
Circle of Experts
Market Research
 Fast access to frontline industry experts with unique opinions on
markets, companies, products; 360° view of market due diligence on
long-term investments
 ‘Executive confidante’ for one-on-one discussions on strategic issues
 Elicitation training on most effective and compliant methods to
interview experts
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End-to-end market research services
B2B and B2C surveys (design, execution and analysis)
Data processing
Survey analytics
Market research solutions: employee satisfaction, customer
satisfaction, brand perception, new product development,
advertisement effectiveness
Data and Financial Analytics
Intellectual Property and Legal Process
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Data cleansing, validation, and treatment
Dashboard solutions and reporting
Statistical modeling and forecasting
Data-driven strategies including profitability
analysis, channel assessment, product affinity
analysis/cross selling
 Segmentation and cluster analysis
IP Litigation Support
IP Licensing Support
Prior Art Searches
Competitive Landscape Analysis
Litigation/Paralegal Support
Contract Review/Management
Drafting & Technical writing
Investment Research
Business Research
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Validation of investment ideas
Corporate finance
Equity research support
Industry landscape and company
profiles
Fixed income research
Target identification
Quantitative Analysis
Financial modeling and valuation
Knowledge Technology
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Website Development
Customized training management solutions
Application Development
Business intelligence portals
Project management
Market sizing and estimation
Industry and company profiling
Benchmarking
Value chain analysis
Newsletters
Custom list generation
Marketing and sales operations support
Slide 4
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Evalueserve Executive Leadership
Alok Aggarwal
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Marc Vollenweider
→ CEO
→ MBA, INSEAD
→ Masters in
Telecommunications
Engineering, ETH Zurich
→ Ex-partner at McKinsey
Chairman
PhD, Johns Hopkins in EECS
BTech (Electrical), IIT Delhi
Ex-Director of IBM Research
Division (16 Years, US/India)
Robert Daigle
→ VP Marketing and Sales
→ IBM Marketing and Sales
Executive
→ Managed Worldwide B2B
Sales Group
→ Managed Worldwide Supply Chain Sales Group
Ashish Gupta
Nand Gangwani
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CFO
MBA, Bentley College in Boston
BTech, IIT Delhi
Ex-CFO of Napster and Roxio;
Ex-VP Corporate and Business
Development at Evolve Inc.
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COO and Country Head, India
MBA, Carnegie Mellon
BTech (Mechanical), IIT Delhi
Ex-Engagement Manager,
McKinsey & Co.
Slide 5
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Key Milestones
Highlights
Dec ’00
Founded
Jan ’01
Commenced India Operations
Jul ’01
First Major Client Signed Up
Mar ’02
Achieved Profitability
Sep ’05
Commenced China Operations
Nov ’06
Commenced Chile Operations
Feb ’07
Acquired Circle of Experts
Jul ’08
Commenced Romania Operations
Slide 6
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Truly Global
Research Centers and Sales Offices: Gurgaon and Noida (India); Shanghai (China); Valparaiso (Chile)
Sales Offices and Client Executive Locations: Atlanta, Boston, Chicago, Cincinnati, Los Angles, New York, Orlando, Philadelphia, Portland, San
Francisco, Tampa, Washington DC (US); Melbourne (Australia); Vienna (Austria); Brussels (Belgium); Sao Paulo (Brazil); Toronto (Canada); Hong Kong
(China); Helsinki (Finland); Berlin (Germany); Kfar Saba (Israel); Luxembourg; Singapore; Stockholm (Sweden); Zurich (Switzerland); Amsterdam (The
Netherlands), London (UK)
Recently Opened European Research Center and Sales Office: Cluj (Romania)
Slide 7
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Evalueserve Language Capabilities
Asia Pacific
Europe
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Bulgarian
Croatian
Czech
Danish
Dutch
English
Estonian
Finnish
Flemish
French
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German
Greek
Hungarian
Italian
Latvian
Norwegian
Polish
Portuguese
Romanian
Russian
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Serbian
Slovak
Slovenian
Spanish
Swedish
Turkish
Turkmen
Ukrainian
Americas
 English
 Portuguese
 Spanish
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Bangla
Burmese
Cantonese
Chinese
Hindi
Indonesian
Japanese
Korean
Malay
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Mandarin
Mongolian
Punjabi
Sinhalese
Tamil
Telegu
Thai
Taiwanese
Urdu
Vietnamese
Middle East
 Arabic
 Hebrew
 Persian
Slide 8
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Evalueserve in the News
Awards and Recognitions
Innovation for India Awards
Articles Featuring Evalueserve
“EU may cut cost of texting, mobile data”
– Business Week, Jan 17, 2008
Asia/Emerging Market Specialist
Expert Network
“Outsourcing is getting personal”
– The Times, Dec 26, 2007
CIO 100 Award
“India Stocks: When Will the Party End?”
– Business Week, Nov 08, 2007
NASSCOM IT Innovation Awards
“Less Is More: Cutting Out the Middleman”
– Wall Street Journal, Nov 07, 2007
Red Herring Top 100 Asia Awards
ISO 27001 Certification
“Indian rupee at 9 ½-year high vs. dollar as foreign
funds pour into markets”
– International Herald Tribune, Oct 10, 2007
“An In-Depth Analysis of the Indian Vendor Space
along with Profiles of All Major Industry Players”
Deloitte Technology Fast 50 India
– Forbes, July 10, 2007
Slide 9
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Presentation Plan
 Evalueserve Overview
 Evalueserve IP Experience
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Evalueserve's Intellectual Property Group
 Over 273 professionals
→ More than 101 Biotechnology/Pharmaceuticals/ Chemicals professionals
→ 9 PhDs, 110 Masters, 3 MDs, 151 Bachelors
→ Biotechnologists, Micro-Biologists, Biochemists, Immunologists, Pharmacists, Chemical
Technologists
Chemicals, Pharmaceuticals &
Biotechnology
(37%)
Electronics &
Telecommunication (30%)
Others (33%)
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Chemistry
Chemical Engineering
Pharmaceuticals
Medicine
Biotechnology
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PhDs
Masters
Bachelors
Medical Doctors
101
 Electronics
 Telecommunication
 Computers
 Masters
 Bachelors
83
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 Masters
 Bachelors
89
Mechanical
Civil
Industrial
Material Science
Food Technology
Slide 11
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Summary of IP Projects Conducted to Date
Over 2000 projects
Nature of Work
Hours
Projects Completed
100-150
1200
10-50
200
Invalidation Searches
100-300
200
Freedom to Operate Studies
100-300
90
IP Landscape Analysis
100-500
300
IP Portfolio Analysis
100-300
100
Overlap Analysis/Claims Mapping
100-800
30
Licensing Support
50-200
50
Patent Valuation
200-500
10
Commercialisation Studies
100-500
75
Patent Drafting & Filing
Patentability Assessment
Slide 12
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
IP Solutions Across the Invention Cycle
Services
Objective
Early-stage
Valuation
R&D
IP
Protection
Value
Extraction
 Landscape/
White Space
Analysis
 Overlap Analysis
 Add-on
Freedom to
Operate
Studies
 Patent Drafting
 Portfolio Analysis
 Freedom to
Operate
Studies
 Competitive
Analysis/
Licensing Need
Analysis
 Patentability
Assessment
 Patent Filing
and
Prosecution
 Patent out-licensing
and in-licensing /
Patent Valuation
 State-of-theart Studies
 Technology
Valuation Analysis
 Patent
Prosecution
(Office Action)
 Technology
commercialization
Services
 Invalidation Searches
Clients
 Researchers
 Researchers
 Business
Managers
 Patent Attorneys
 Researchers
 Patent Attorneys  Patent Attorneys
 Business Managers
Slide 13
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Intellectual Property and Legal Process Services
Services Spectrum
Competitive Intelligence
Prior Art Search
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Patentability assessment
Freedom to operate
State-of-the-art searches
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Patent landscape analysis
Portfolio analysis
Patent watch
Patent Litigation Support
Patent Drafting and Filing
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Patent drafting, filing and prosecution in the
US, EP, PCT, Indian Patent Offices, etc.
Office action responses
Patent proof reading
Foreign filing permits
Translation services
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Overlap analysis
Claims charts
Invalidity search
Legal Process Services
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Paralegal and litigation support services
Legal research
Contract reviewing
Patent Licensing Support
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Patent out-licensing analysis
Patent in-licensing analysis
Patent valuation
Technology valuation analysis
Technical Writing
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Courseware drafting
User manual preparation
Brochure preparation
Slide 14
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Search Capabilities
Search in Patent Databases
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Search in USPTO, JPO, DEPATIS, CIPO,
Espacenet, INPADOC, SIPO, KIPO
through following sources:
Search in non-Patent Databases
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Pharma / Biotech/ Chemistry: Pubmed /Medline,
Science Direct, PubChem, QueryChem,
Microbial Biocatalytic Reactions and
Biodegradation Pathways
→ Micropatent (PatentWeb)
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Electronics and communication: IEEE, ACM
→ SurfIP
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Mechanical and Automobiles: SAE
→ PatentCafe
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Others: IP.com, Scirus, Google scholar,
California & Stanford Digital Library, IIT Delhi
Library, Citeseer, Findarticles, SPIE,
→ Delphion
→ DGene
→ Registry through STN
→ Questel Orbit
Structure based searches
Sequence based searches
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Exact structure search
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Exact match search
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Substructure search
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Subsequence search
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Markush structure search
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BLAST homology search
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Role defined reaction search
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Coming soon: Merged Markush Search
Slide 15
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Technological Domains Covered
Software
(1/2)
Telecom
Electronics
 Image Processing
 Network Protocols
 Microprocessors
 Database Management
 Network Security
 Supply Chain
Management
 Network Services
Management
 Embedded Electronic
Products
 Network Management
 Neural Networks
 Neural Networks
 Business Method
 Mobile Communication
Networks
 Signal Processing
 Artificial Intelligence and
Neural Network
 Semiconductors
 Semiconductors
 Fiber Optics
 Fiber Optics
 Search Mechanism
 Quantum Level Devices
 Digital Front End &
Production Server
 Microprocessors
 Electronic Design
Automation
 Virtualization
 MOS Integrated Circuits
 Digital Filters
 Security Systems
 Embedded Electronic
Products
 Quantum Level Devices
 Digital rights management
 Computer Peripherals
 Analog Circuits / Digital
Circuits
 Secure content transfer
 Signal Processing
 Integrated Circuits
 Multiprocessing and
Scheduling
 Analog Circuits / Digital
Circuits
 Memory Allocation
 Graphic Processing
 Integrated Circuits
 Power Systems
 Content recognition
 Digital Filters
 Smart Antennas
 ERP software
 Data Compression
 Storage Software
 Memory Allocation
 Data Compression
Slide 16
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Technological Domains Covered
(2/2)
Biotech, Pharma and Biomedical Devices
Mechanical
 Biotechnology
 Stents
 Biomedical
 Vascular implants
 Construction and
Structures
 Oncology
 Medical imaging
 Mechanical Testing
 Monoclonal antibodies
 Enzyme Technology
 DNA based therapeutics
 Fermentation Technology
 Materials and
Compositions
 siRNA therapeutics
 Pharmaceutical Domains
 Vaccines
 Structure Searches
 Diagnostic methods and systems
 Reaction Searches
 Degenerative disorders
 Radiotherapy
 Pharmaceutical
Compositions
 Surgical Instruments and Implants
 Drug Delivery
 Food Technology
 Toxicology
 Agricultural Biotechnology
 Pharmacognosy
 PCR
 High Throughput Analysis
 QSAR/Drug Designing
 Production Strategies
 Nanotechnology
 Equipment Handling
 Injection molding
 Engines
 Pneumatic and Hydraulic
equipments
 AC/Refrigeration
 Gears
 Shock absorbers
 Power generators
 Fluid pumps
Chemicals
 Inorganic chemicals
 Polymers
 Organic chemicals
 Petrochemicals
 Paints
 Fuel cells
 Welding
 Suction pumps
 Fuel cells
Slide 17
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Over one million applications have been filed in China in the last
two years…
Foreign Companies Account for ~20% of the Patent Filings in China as of 2005
Breakdown of Foreign Applications Filed in 2005
The most active foreign companies have a strong
IT/Telecom presence:
29%
39%
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10%
22%
Japan
USA
Korea
Samsung Electronics
Philips
Matsushita
Sony
IBM
Others
Given its huge size, the patent database of China cannot be ignored.
Evalueserve is able to cover Chinese, Taiwanese, Japanese and Korean IP research from its China office
Language Skills
Evalueserve IP China team
includes Chinese, Taiwanese,
Korean, Japanese and
English speakers.
Currently 15 people  30
(Dec 2007)
Access to Databases
and Information
Technology Knowledge
Evalueserve IP China team
can access Chinese, Japanese
and Korean patent databases.
Being located in Shanghai,
Evalueserve has access to
Chinese market information
and local experts.
Evalueserve IP China team
members hold technology
degrees from top Universities
like Shanghai Jiatong, Tongji
etc.
Source: State Intellectual Property Office of PRC
Slide 18
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
IP Services provided from China Office
Prior Art Search
IPAMs
 Three key search services:
 Support for IP due diligence:
→ Patentability Assessment
→ Landscape Analysis
→ Invalidity/Validity
→ Portfolio Assessment
Unique Work Product
 Non-English prior art search results
 Analysis of non-English patents to identify the freedom-to-operate in the Chinese market or
analysis of Chinese patent landscape in English
 Translation of key patent information into English
 Communication with the client in English
 High quality
Slide 19
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Forty percent increase in total patent filings in India in 2006
Number of Patent Applications Have Grown At A Rapid Rate
35000
30000
25000
20000
15000
10000
5000
0
19951996
19961997
19971998
19981999
No. Patents Filed
19992000
20002001
20012002
20022003
20032004
20042005
20052006
• ~50% of the patents filed in
2005-06 is in pharmaceuticals
and chemicals domain.
No. of Patents Examined
Evalueserve with 20 registered patent agents in India office is able to offer variety of IP solutions
Drafting and Filing Services
 Drafting, filing and prosecution services:
Foreign Filing Permit
 Obtaining a Foreign Filing Permit (FFP)
 Drafting of Indian patent applications
 First filing in India*
 National Phase Filing (corresponding to a PCT
application)
 India Filing based on a Priority application
(without taking PCT route)
Patent Search Services
 Manual search in the Indian Patent Office
(IPO) for granted patents, published patent
applications, and designs
 Prosecution support – response to office actions
* The patent application may or may not have been drafted by Evalueserve
Source: Indian Patent Office, Evalueserve Analysis
Slide 20
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Evalueserve Confidentiality Management System
Legal Measures
Dedicated Teams
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 Chinese walls
 Staffing rules
 Independent expert
opinions
Non-disclosure agreement
Client-favourable jurisdiction
IP of projects belongs to Client
In-house legal counsel ensures
contractual compliance
 Internal/External advisors
ensure statutory
compliance
Confidentiality
 Clean desk,
clear screen
 Legal Privilege Principle –
‘Need-to-know’
 IS0 27001 certification
 Confidentiality as element of
quality
 Pre- and post-involvement
confirmation of expert’s role
 Strict ‘ethical research’/business
conduct guidelines
Process Measures
 Secure transmission
 Secure storage
 Data access for
team members only
Technology
Slide 21
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Evalueserve has a Robust Process to Prevent Conflicts
Conflict of Interest Management Systems
Conflict Check Database
IP Conflict Check Team
 Information on all IP
clients
 Type of projects already
carried out
 Details of team
members who worked
on the projects
 Keywords
 Independent members
in the team
 Analysis of all client
matter
 Management of
potential conflict to
safeguard the interests
of the clients
Confidentiality
 Knowledge on each
client confined to a
particular unit
 Strict confidentiality of
client information
maintained
 Different IT
infrastructure for each IP
unit
Slide 22
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Sample Charts
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Sample IP Dashboard
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http://www.evalueserve.com/mockdashboard/ipdashboard/home.htm
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© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Evalueserve Deliverable – Landscape Analysis
.
Slide 25
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Claim Chart – US7071922
Product
Independent
Claim
at least one light
emitter disposed on
an upper wall of a
casing for emitting a
light beam;
Summarized Step
Relevant Sections
Specifications
Relevant Sections
Drawings
The patent provides a
light emitter such as
Light Emitting Diodes
(LEDs) for emitting a
light beam.
The product uses a (Vertical
Cavity Surface Emitting
Laser) VCSEL as the light
source. The diverging beam
from the laser source is
collimated using a focusing
lens.
Column 2, Lines 52-53
Interpretation of the claims
in light of the patent
specifications
Kanitech FreePen
Figures 2, 3 and 4
Relevant sections
Relevant drawings of the
of the specifications used
patent used for
interpreting the claim
for interpreting the claim
A brief description of the
overlapping features
of the identified product
Slide 26
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Search interface for customized search
Evalueserve Deliverable – Sample Excel Sheet
Slide 27
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Search Interface
 The search interface allows relevant patent families to be searched according to criteria such as the categories/sub-categories
in the taxonomy, assignee and inventors. The search interface also facilitates keyword-based search in the title, abstract, and
claims of the patent families.
 Search interface can be customized according to the needs of the client and more functionalities can be provided
SAMPLE SEARCH INTERFACE
Keyword based
searching
Assignee or
inventor based
searching
Date restricted
searching
Category based
searching: For
example,
‘Applications’ is
selected from
Level 1 and
‘Therapeutics’ is
selected from
Level 2
Search
button to start
the search
Slide 28
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Technology Watch – Breast Cancer Diagnostics
Breast Cancer Diagnostics
Molecular Diagnostics
Nucleic Acid Markers
Immunodiagnostics
Others
Protein
Markers
Protein Markers &
Nucleic Acid Markers
Protein Markers
Nucleic Acid Markers
& Protein Markers
Differential
Expression
Mutation
Others
Medical Imaging Others
Differential
Expression
Differential
Expression
Mutation
Mutation
Others
MRI
CT
X-ray
Ultrasound Tomography
Spectroscopy
Optical Methods
Others
Others
Slide 29
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Application-based Taxonomy Chart
Insulin Uses
Medical Applications
Non-medical Applications
Therapeutics
Diagnostics
Cure Diabetes
Diagnose Diabetes
Experimental Uses
Functional Genomics
• This chart provides sub-classification of a technology domain based on the application areas of the technology
Slide 30
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Patent Family Chart
5510992
Parent publication
filed on Jan 3, 1994
5682318
Continuation filed
on April 19, 1996
5774886
Continuation filed
on Feb 7, 1997
6233568
CIP filed on Jun 29,
1998
5606507
CIP filed on Jun 22,
1994
5666284
CIP filed on Jun 7,
1995
5778076
CIP filed on Aug 16,
1995
5825893
Divisional filed on
Feb 10, 1997
5801364
CIP filed on Aug 16,
1995
5796834
Continuation filed
on March 6, 1997
5812991
CIP filed on Oct 2,
1996
• This chart provides insights about the patent filing strategy adopted by a company to protect an innovation
Slide 31
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Key Features Analysis
• This map provides the key features of the patent publication that is easy-to-understand and provides a crisp
compact at-a-glance summary information. In addition, it exposes hidden relationships between the key features
that are not visible in textual form
Slide 32
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Technology Evolution Map
• This chart indicates the evolution of a technology domain such as incremental
inventions or alternative application areas for a technology domain
Slide 33
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Time-wise Patent Distribution Among Various Assignees
Qualcomm has been
filing religiously since
1995
Assignees
This was a year of
record losses,
probably why they
didn’t file patents
here
What caused this surge of
patent activity? CPS
quietly acquired a Chinese
technology company in
2001
Pioneer in the
technology domain
 Graphs are based on the set of patent publications reduced to one member per family
• This chart provides a three-dimensional time-wise distribution of patent publications according to different assignees for a
particular technology domain. In addition, this chart provides filling trends for each assignee and compares their trends with
each other
Slide 34
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Company’s Products
Technology-wise Patent Distribution Among Various
Products for a Company
Company has storage
device products but does
not have patents
corresponding to it.
Technology Domain
 Graphs are based on the set of patent publications reduced to one member per family
• This chart provides a three-dimensional technology-wise distribution of patent publications according to different products.
In addition, the white spaces in the chart indicates in-licensing needs and out-licensing opportunities
Slide 35
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential
Technology-wise Patent Distribution Among Various
Assignees
Assignees
Smaller circles indicate
fewer patents in this
technology domain
Technology Domain
Larger circles show greater numbers of
patents
 Graphs are based on the set of patent publications reduced to one member per family
• This chart provides a three-dimensional technology-wise distribution of patent publications according to different assignees.
This chart indicates R&D focus and IP strategy of each assignee and a comparison with each other. This chart indicates
potential markets or technology domain that may be easily ventured by a new company
Slide 36
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White Space Analysis: Problems vs. Solutions (Semiconductor
Lasers)
Slide 37
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Thank you…
Patrick Madden
Engagement Manager
Evalueserve
Tel: + 1 614 829 3580
[email protected]
www.Evalueserve.com
© Evalueserve, 2008. All Rights Reserved - Privileged and Confidential