Transcript Dale Peabody: TIG Process for Implementation
AASHTO
TECHNOLOGY IMPLEMENTATION GROUP
A Successful Practice for Implementation Event: AASHTO RAC – TRB Summer meeting Session Title: TIG Process for Implementation Date: July, 2012 Prepared by: Dale Peabody - MaineDOT
What is TIG?
AASHTO
TECHNOLOGY IMPLEMENTATION GROUP
TIG is dedicated to sharing high-payoff, market-ready technologies among transportation agencies across the United States.
TIG promotes technological advancements in transportation, sponsors technology transfer efforts and encourages implementation of those advancements.
TIG reports to the Standing Committee on Highways (SCOH).
For more information visit www.aashtotig.org
The Executive Committee AASHTO
TECHNOLOGY IMPLEMENTATION GROUP
State DOT Executive staff members (chief engineers, bureau directors, communication director) FHWA (Joe Conway), Associate members (Fred Hejl) RAC Region members Dale Peabody Jeffery Brown Tommy Nantung David Huft Executive Committee selects focus technologies on annual basis
TIG Process AASHTO
TECHNOLOGY IMPLEMENTATION GROUP • • • • •
Form Lead States Team Complete Market Analysis Complete Marketing Plan Work Plan Measure Success
The Lead States Team AASHTO
TECHNOLOGY IMPLEMENTATION GROUP
A Lead States Team is a group of individuals representing a consortium of like-minded transportation agencies, industry, and other professionals, each with focus technology experience or knowledge and a commitment to supporting broad implementation of that focus technology.
Includes a marketing expert
Market Analysis AASHTO
TECHNOLOGY IMPLEMENTATION GROUP
Documents and evaluates….
•
the target audience
•
opportunities and barriers to technology adoption
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and the proposed use of promotional tools to implement opportunities and overcome barriers.
Marketing Plan AASHTO
TECHNOLOGY IMPLEMENTATION GROUP • • •
A detailed work plan Tasks – activity and responsibility Schedule Budget for promoting the expanded use of the focus technology
Measuring Success AASHTO
TECHNOLOGY IMPLEMENTATION GROUP • •
Performance Measured via Surveys, Direct Feedback, etc.
Close out meeting with Lead States Team & Executive Committee report
TIG Process at Home AASHTO
TECHNOLOGY IMPLEMENTATION GROUP
Yes, this is safe to try at home.
• • • •
Make Implementation a Team effort Include Communications and/or Marketing experts Identify key decision makers and champions Use different tools to communicate
Cable Median Barrier AASHTO
TECHNOLOGY IMPLEMENTATION GROUP
AASHTO
TECHNOLOGY IMPLEMENTATION GROUP