Transcript Slide 1

The Career Readiness Certificate in a Systematic Approach to Building Careers

Dr. Barbara Bolin

President

with contributions from Mitch Rosin

Editorial Director McGraw-Hill/Contemporary TM

www.nationalOCC.org

www.crcconsortium.org

804-310-2552 www.mheonline.com

www.workforceconnects.com

312-233-6727

A Nation At Risk: The Imperative For Educational Reform “Our once unchallenged preeminence in commerce, industry, science, and technological innovation is being overtaken by competitors throughout the world.”

Whatever the student's educational or work objectives, knowledge of the New Basics . . . is the foundation of success for the after-school years and, therefore, forms the core of the modern curriculum.

Grades should be indicators of academic achievement so they can be relied on as evidence of a student's readiness for further study.

Instruction in effective study and work skills, which are essential if school and independent time is to be used efficiently, should be introduced in the early grades and continued throughout the student's schooling.

Persons preparing to teach should be required to meet high educational standards, to demonstrate an aptitude for teaching, and to demonstrate competence in an academic discipline.

National Commission on Excellence in Education ,

April 1983

Our high schools were designed 50 years ago to meet the needs of another age. Until we design them to meet the needs of this century, we will be limiting, even ruining, the lives of millions of Americans every year. Bill Gates, Governors’ Education Summit Washington DC, Feb 26, 2005

“The merger of globalization and the IT revolution that coincided with the transition from the 20 th to the 21 st century is changing everything—every job, every industry, every service, every hierarchical institution. It is creating new markets and new economic and political realities . . . [it] has raised the level of skill a person needs to obtain and retain any good job, while at the same time increasing the global competition for every one of those jobs.”

That Used To Be Us (2011), Thomas Friedman & Michael Mandelbaum

End of WWII

Civil rights and social unrest

1960s A Nation At Risk PCs for everyone Computers in business Manufacturing Tool industry lost

Women. minorities in workplace Steel industry declines

Japan auto industry rises

US embraces quality movement

1980s 1950s Booms:

Babies Manufacturing Cars Construction

1970s Japan rises Women in workplace Low birth rates Oil crisis GI Bill College education becomes accessible & expected Defines success Leads to middle-management www.bolinenterprises.com

©2011 1990s Tech boom 9/11 Wars Economic crisis World-wide unrest & unemployment Skills gap 2010 WIA/welfare reform Free Trade

Mc-Millionaires “Me” generation Outsourcing

Rise of international middle class in BRIC countries

Too few 18-24 yr-olds in US K-16 Education falls short

Globalization of everything Tech bust

Jobs of the Future

Of the 30,000,000 new and replacement jobs between now and 2018… 63% will require some college 45% will require a Bachelor’s Degree or higher

Source: Georgetown University Center on Education and the Workforce, 2009

63% 45%

88 Million of 150 Million Adults in Labor Force with at Least One Educational Barrier

High School Diploma No College No High School Diploma 18,229,340 8,226,214 5,005,943 51,365,340 5,177,127 Speak English “Less Than Very Well”

Source: U.S. Census Bureau

US High School Graduates Do not go on to college 30% Go on to College within 1 yr 70% "4 Year College" Students

No degree or > 6 yrs 40%

Bachelor degree ≤ 6 years 60% "2 Year College" Students Associate degree ≤ 3 yrs 20%

No degree or > 3 yrs 80%

The Impact?

Economic

• US spends over

$3.7B each year to provide

community college remediation for recent high school graduates who did not acquire the basic skills necessary to succeed in college or at work.

• Developmental education is the fastest growing sector in the education market.

The Impact: Economic Alliance for Excellent Education

Current and Future Realities

Job Demands Are Shifting

85% Unskilled Jobs 1950 1960 1970 1980 1990 2000 2010 Skilled Jobs 80%

Trends in U.S. Job Task Content

Key Shifts Underway

• Boomers are retiring, leaving manager gaps • Service jobs now dominate (60% today up from 36% in 1960) and make up 85% of income • Jobs require different skill sets

Source: The Conference Board: The Ill Prepared U.S. Workforce (2009)

Current and Future Realities

• • • More than

93 million US adults

score at the lower levels of national assessments of functional literacy skills and

are unprepared to enroll in postsecondary education or job training.

• While school reform hopes to curb our nation’s workforce problem, an estimated

65%

of our nation’s 2020 workforce is

already beyond the reach of our

educational system.

40 million

Americans have no HS Diploma and more than

18 million

of them are in the labor force today.

1 million

students drop out of HS every year

www.bolinenterprises.com

©2011

Current and Future Realities

Part of the [“skills gap”] problem stems from a

national high school drop-out rate of 72%

and a

national community college remediation rate of 15%.

Workforce development initiatives such as the $10,000 per student “No Worker Left Behind” in MI has been unsuccessful overall because dislocated workers were put into college degree programs for which they were

unprepared

and which were often

unnecessary

. The

“college for all” mentality

is a carry-over from the 1950s when a 4-year college degree was the ticket to the middle class. In the decade ending 2018, of the 47 million jobs available, nearly half will require only an associates degree, and many will require only

short-term technical training

to close skills gaps.

‘Skills gap’ Leaves Firms Without a Worker Pipeline

The Associated Press, June 2011 www.cnbc.com

www.bolinenterprises.com

©2011

2009 Pentagon Report: 75% of young people age 17-24 are not fit for military service

PISA 2010: U.S. Ranks 17th in Reading, 23rd in Science, 32nd in Math

25% of college freshman drop out before the end of the first semester

1 of 3 college freshman in 4-year programs need remedial classes; 1 of 2 in community colleges

Only 23 states, and DC, require student learning plans aligned to the 16 DOL/ETA career clusters

“The American system for preparing young people to lead productive and prosperous lives as adults is clearly badly broken.

Millions of young adults now arrive at their mid-20’s without a college degree and/or a route to a viable job.”

Pathways to Prosperity

, Harvard Graduate School of Education

Employers have

Three major concerns

with potential and incumbent employees: 1.

Poor work ethic Mainly a social issue that may be “fixed” because of new competition for jobs & economic realities 2. Lack of basic learning skills, i.e. TRAINABILITY for rapidly changing technologies and careers 3. What can people DO, not just what do they KNOW www.bolinenterprises.com

©2011

What does all this mean?

WORKER SKILLS & TRAINABILITY WORKPLACE

=

SKILL & TRAINING DEMANDS

Current and Future Realities

The U.S. is the only highly-developed democracy where young adults are less educated than the previous generation.

The current freshman class is the first that has been “wired” from birth

If your skills are one in a million, there are 1,300 people just like you in China and India!

Serious Questions We MUST Answer

Are we preparing students to be college-eligible or college-ready?

Are they career-ready?

Are we helping older adults to transition to new (or a first) careers?

Are we preparing the skilled workforce demanded by the new world economies?

Will the US be competing adequately in 10years?

Current and Future Realities

Connectivity is enabling a whole new category of workers to join the global marketplace— low-wage, high-skilled workers

Many of the structural advantages (land; domestic resources; abundance of port cities; large, innovative population and workers) that America had in previous decades are being erased => a decrease in our world dominance That Used To Be Us (2011), Thomas Friedman & Michael Mandelbaum

Current and Future Realities

For employers, technology changes are coming faster, challenges are coming from everywhere, and opportunities are opening up everywhere

In 2010, more than 350 million PCs were distributed across the world

Smartphones with cameras, wireless connectivity and texting capabilities are available almost everywhere

All these activities are largely supported on the “cloud” which holds almost every software program and application

Every day, another 2 billion people join the “global conversation” and we have a hyper-connected world That Used To Be Us (2011), Thomas Friedman & Michael Mandelbaum

Current and Future Realities

As everyone on the planet gains access to the same technology, the only differentiators between companies, countries, and individuals will be

Analytics

(analyzing and applying data) and  “

Human stuff

“ Human stuff” is education, creativity, inspiration, imagination, legal matters, governance, tax policies, and patents That Used To Be Us (2011), Thomas Friedman & Michael Mandelbaum

Current and Future Realities

“Today’s workforce demands employees with new skills, such as the ability to work collaboratively across cultures and adapt quickly to changing technologies.” – J. Goldman

Current and Future Realities

People are educating themselves through the internet and social networking sites

Instruction is often fully or partially internet-based or at least on-line

The OLD skills are still important but now it’s what can you DO rather than just what do you KNOW?

Business processes are transportable and will follow skill sets and trainability

Credentials are the new currency of employment

Employers and employees are turning to

CERTIFICATIONS

Intent of certification

is to inform the public that certified individuals have demonstrated a

particular degree of knowledge and skill

(Fabrey, 1996)

CERTIFICATION:

• Is a

formal validation of knowledge or skill—based on a qualifying examination.

• Should provide an (Drake Prometric, 1995)

objective and consistent method of measuring competence

and ensuring the qualifications of technical professionals (Microsoft, 1995) • Measures a person’s competence against a given standard —

a criterion-referenced test interpretation

(Shrock & Coscarelli, 2000)

PROBLEM: 700,000 different certificates are awarded each year, but many are not transportable, transferrable, or stackable www.bolinenterprises.com

©2011

In 2004, in 7 states, there was recognition that: •

Employees are mobile and follow career opportunities

The average worker will change jobs 11 times from choice or necessity

Basic skills are defined and common across industry sectors

A common skills language was required between employers & educators

The

Career Readiness Certificate

was designed to:

1) Certify applied skills & trainability

(using a common language) and

2)

Be the

basis

for

stackable, portable credentials

across all industries

www.bolinenterprises.com

©2011

The Career Readiness Certificate --A Model Framework for Guaranteeing Trainability

Career Readiness - readiness to move on to the next phase of life:

Further education

Entry-level work

Career and advancement www.bolinenterprises.com

©2011

National Consensus In 2004, employers, workforce development professionals and governments in 7 states agreed that: 1) There is a need for a portable skills credential based on a common language, easily understood by employers, educators, and residents, and that certifies trainability; 2) The common language should be WorkKeys®; 3) The three WorkKeys® assessments that should form the basis of the credential:

Applied Mathematics, Locating Information,

and Reading For Information; 4) The credential should be multi-level; 5) The scores for each level should be 3's for Bronze, 4's for Silver, and 5's for Gold. In 2011, more than 47 states are active in the CRC Consortium

Career Readiness Certificate Consortium

CRCs deployed statewide CRC deployment in progress Interested in deploying CRC

Source: Career Readiness Certificate Consortium

www.crcconsortium.org

Career Readiness Certificate Levels and Employability

Bronze Level –Core employability skills for approximately 30% of the jobs Silver Level - Core employability skills for approximately 65% of the jobs Gold Level - Core employability skills for approximately 90% of the jobs www.bolinenterprises.com

©2011

CRC Levels

• • •

Used by employers for skills screening, hiring and promotion, and targeting employee training and development Credential levels indicate percent of jobs qualified for in the ACT occupational database Provides a common measure for employers to determine workers’ skill levels based on standardized assessments

Skills outlined on back of CRC Bronze Score at least Level 3 in all core areas. Foundational skills for 35% of jobs in the ACT database Silver Gold Score at least Level 4 in all core areas. Foundational skills for 65% of jobs in the ACT database Score at least Level 5 in all core areas. Foundational skills for 90% of jobs in the ACT database Platinum Score at least Level 6 in all core areas. Foundational skills for 99% of jobs in the ACT database

Source: ACT

Skill Profiles/Gap Analysis

• Pre-assessment identifies learner skill levels.

• Career interest profile assessment identifies potential careers. Competency levels for each occupation help identify target skill attainment levels.

• Skill gaps help identify where instruction should begin.

Skill Profile: Nursing Aides Occupational Skill Levels 3 2 3 4 3 4 3 2 3 Skill Gaps Learner Skill Levels

Applied Mathematics Locating Information Reading for Information

Career Readiness Preparation and the CRC

Linking Skills to Occupations

Source: ACT

CRC Benefits

Educators/trainers

• Identify gaps between current student skills and employment needs • Align curricula to meet the job skills, develop transitional skills • Develop relevant lessons connected to employment opportunities

Students/Job-Seekers/Training Program Participants

• Document their readiness for work • See the connection between school or training program and work • Access to instructional component to fill gaps

Businesses

• Decrease hiring costs • Make better hiring decisions • Reduce turnover • Decrease overtime hours • Decrease training time and costs

CRC: Learning = Earnings

S I L V E R B R O N Z E G O L D

ONET Code ONET Title 37-2012.00

53-7051.00

51-9121.01

43-5041.00

51-5023.09

33-3012.00

49-9021.02

33-2011.01

23-2011.00

33-3051.01

25-4021.00

11-9151.00

17-3023.01

17-3023.02

47-1011.01

13-2011.01

11-9033.00

11-9021.00

Maids and Housekeeping Cleaners Industrial Truck and Tractor Operators Coating, Painting, and Spraying Machine Setters Meter Readers, Utilities Printing Press Machine Operators and Tenders Correctional Officers and Jailers Refrigeration Mechanics Municipal Fire Fighters Paralegals and Legal Assistants Police Patrol Officers Librarians Social and Community Service Managers Electronics Engineering Technicians Calibration and Instrumentation Technicians First-Line Supervisors - Construction Trades Accountants Education Administrators, Postsecondary Construction Managers AM 3 3 3 3 3 3 4 4 4 4 5 5 5 5 5 6 5 6 LI 3 3 4 4 4 4 4 4 4 4 4 4 5 5 5 5 5 5 RI 3 3 3 3 4 4 4 4 5 5 5 5 5 5 5 5 6 5 12 12 13 13 14 14 15 15 15 16 16 16 Total Annual 9 9 10 10 11 11 $17,000 $26,750 $26,510 $29,720 $30,430 $33,680 $36,670 $38,690 $40,450 $45,600 $46,940 $48,330 $47,140 $47,140 $50,980 $51,310 $69,400 $70,770

The Career Readiness Certificate in a Systematic Approach to Building Careers

in

High schools

Community Colleges

Adult Education

The Power of the Career Readiness Certificate

Key difference in training and assessment is

applying

the skills to workplace situations— so in training you

TEACH TO THE TASK!

Students demonstrate what they can DO, not only what they KNOW

Is training available to close the skills gap?

Yes.

On-line training is available from several reputable companies.

Are there hard-copy training materials for use in the classroom?

Yes. The

Workplace Skills Series

is now available from Contemporary/McGraw-Hill.

Workplace Skills Series

• Develops core contextualized skills for: –

Applied Mathematics:

Mathematical reasoning and critical thinking skills through realistic workplace scenarios –

Reading for Information:

Effective reading comprehension and synthesis skills through documents such as letters, e-mails, directions, regulations, and policies –

Locating Information:

Retrieve and use information communicated through graphic sources (flow charts, diagrams, forms, and tables) • Provides consistent problem-solving approach in testing and workplace scenarios

Model Skill Application

Consistent problem solving approach modeled for every skill in all three titles.

Contextualized Practice

• Provide practice applying skill in realistic workplace scenarios • Robust content and problem solving skill development • Real-world scenarios link skills with actual jobs • Applied scenarios increase learner motivation

Comprehensive Career & Industry Coverage

• Contextualized problems for over 800 careers across the 16 DOL Career Clusters • Provides real-world problem solving practice across a variety of careers, including green sectors • Relevant problem-solving practice establishes a purpose for learning, regardless of career goals

“Top 10” States for CRCs Issued

1.

2.

3.

4.

5.

6.

7.

8.

9.

10.

Georgia Florida 251,500 South Carolina 161,164 Michigan 115,347 101,451 North Carolina 91,570 Indiana 66,023 Oklahoma 57,990 Alabama 38,044 Ohio 37,000 Virginia 35,597

CRC Update

Governors of OK and GA use the number of CRCs held by current and available workers as basis for certifying

WorkReady Communities

• (visit gaworkready.com

Started in 2009, and okcareertech.org/cac/workkeys

CareerReady Colorado Certificate

) just passed the • • 10,000 mark and governor has now fully endorsed the credential Since January 2011,

OR

has issued more than 11,000 CRCs In 2010, 38% increase in CRCs issued in

NC--

total now more than 88,000 • 150 high schools in

NC

give students chance to earn a CRC; the CRC has been an exit credential in

IN

in

AK

since 2010 all 11 th & 12 th for many years; graders have to take the three • assessments In

AR,

since 2008, 2600 employers have hired CRC recipients, program available in 76 high schools, and more than 30,000 certificates issued (See www.acteonline.com/currentissue )

OK Work Ready Community Certification

  

3% of existing workforce with a CRC 25% of available workforce with a CRC Either 85% HS graduation rate or 82% of HS Seniors have a CRC www.okcareertech.org/cac/workkeys GA Work Ready Community certification similar www.gaworkready.org

Building Careers on the CRC

Lansing Community College’s

Get a Skill, Get a Job—or Get Your Money Back

program

CRC+ initiatives

NAM Manufacturing certification programs

Workforce Connects

CRC + Virginia CRC Plus Initiatives Certified Manufacturing Specialist

CRC any level and Applied Technology(3) •

CRC+ Hospitality (in development

) Bronze CRC and Customer Service training •

CRC+ Apprenticeship (pilot )

CRC any level •

CRC+ Healthcare Clinical Technician

(pilot) Silver CRC healthcare context

Industry-wide Technical Competencies Industry Sectors Workplace Competencies Academic Competencies Personal Effectiveness Competencies

NAM-Endorsed Skills Certification System.

The Manufacturing Institute.

CRC

NAM-Endorsed Skills Certification System.

The Manufacturing Institute.

Current and Future Realities

Current

Adult Education

can’t meet current needs because of: – Inadequate funding – Levels of service – Program focus In 2010, total funding for

Adult Education and Literacy

programs in the U.S. equaled $2.1 billion, with only $540 million of that coming from the federal government.

Current and Future Realities

For low-skilled adults, the largest economic payoffs are in postsecondary.

• One year of college = 10% increase in earnings (as true for GED grads as for HS grads) – Getting a GED alone does increase earnings, but by less than a high school diploma. (Only pays off significantly for dropouts with lowest skills and for immigrants.) – Vocational/industry certificates and degrees pay off more than academic ones at the Associate level and below.

• Up until now, assumption by programs and by adult students has been that GED is the best route to good jobs and postsecondary education.

Contemporary Workforce Connects

™ Target Audiences

: • Adult Job Seekers • Adult Learners • Teachers • Counselors • Parents • High School Students • Middle School Students • Elementary School Students

All need answers to

: 

What

are the current & emerging jobs?

Where

are the current & emerging jobs?

What education/skills

are needed for the jobs?

Where

can we get the education/skills we want & need?

CAREER ANALYSIS

Career Matchmaker + MySkills Explore Careers Explore Schools Learning Styles Inventory Portfolio

SKILL ASSESSMENT

Pre-Assessments On Your Own Lesson Assessments MY PATHWAY Unit Assessments IMPROVE SKILLS AND ASSESS PROGRESS

TRAINING & INSTRUCTION

Career Readiness Preparation (Academic Competencies) Skill Support Essential Skills for the Workplace (Workplace Competencies) Course Planner

CRC JOB SEARCH

Apprenticeship/ Bridge Program Post-Secondary/ Transition Career Technical Training Employment Guide Job Search Tool CAREER READINESS

WORKFORCE TOOLS

Resource Directory Network SYSTEM OVERVIEW

www.WorkforceConnects.com

About a century ago, H. G. Wells stated “Human history becomes more and more a race between education and catastrophe” Comments or questions . . .?

The Career Readiness Certificate in a Systematic Approach to Building Careers

Dr. Barbara Bolin

President

with contributions from Mitch Rosin

Editorial Director McGraw-Hill/Contemporary TM

www.nationalOCC.org

www.crcconsortium.org

804-310-2552 www.mheonline.com

www.workforceconnects.com

312-233-6727