Business Writing Etiquette Workshop
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Transcript Business Writing Etiquette Workshop
Netiquette:
Rules of Professional Conduct Online
Brought to you by
Cisco College
Writing Resources
The elements of Netiquette
Format
Length
Attachments
Emotional Outbursts
Mailing Lists
General Format: The Basics
Write a greeting (Dear …)
for each new subject
email.
Keep the email brief (one
screen length).
Return emails within the
same time you would a
phone call - same day if
possible.
Check for punctuation,
spelling, and grammatical
errors—ALWAYS!
General Format: The Basics
Use caps only when
appropriate.
Format your email for
plain text rather than
HTML.
Use a font that has a
professional or
neutral look (Arial).
General Format: Lists & Bullets
When you want to
emphasize important
points, number your
directions or bullet
your main points
(using hyphens - or
stars *).
For example,
1) Place the paper in
drawer A.
2) Click the green
“start” button.
Another example,
-Improve customer
satisfaction.
-Empower employees.
General Format: Addresses
Avoid sending emails
to more than 3-4
addresses at once.
Instead, create a
mailing list so that
readers do not have
to scroll too much
before getting to the
actual message.
To: [email protected]
Attachments
When you are sending an
attachment, tell your
respondent what the name of
the file is, what program it is
saved in, and the version of
the program.
This file is in Microsoft Word
2007 under the name “Work
File.”
Tips for Mailing Lists
Avoid discussing private
concerns and issues.
It is okay to address someone
directly on the list. Ex, “Sherry:
regarding your question”
Change the subject heading to
match the content of your
message.
When conflict arises on the list,
speak in person with the one
with whom you are in conflict.
When your message is long
Provide a table of contents on the first
screen of your email.
If you require a response from the reader,
then be sure to request that response in
the first paragraph of your email.
Create headings for each major section.
Table of Contents
Table of contents
This email contains:
A. Budget projections for the last quarter
B. Actual performance for the last quarter
C. Adjustment proposal
D. Projected profitability
Delivering Information About
Meetings, Orientations, Processes
Include table of contents with
headings.
Provide as much information
as possible.
Offer the reader an
opportunity to receive the
information via mail if the
email is too confusing.
Do not take your reader by surprise!
• Do not wait until the end of the day to
introduce a problem or concern via
memo or email.
• Avoid writing a list of concerns that you
have been harboring for a long period of
time.
Emotional Outbursts
• Don’t use email as a
way to vent or send
highly emotional
messages.
• What you say cannot
be taken back; it is in
black and white.
• Avoid emotional
outbursts in emails
because they tend to
create a conflict that
can sometimes spiral
out of control.
Keep emotional outbursts under control
• Before you send an
email message, ask
yourself, “would I say
this to this person’s
face?”
• Calm down before
responding to a
message that offends
you. Once you send
the message it is
gone. Count to 10!
Read your message
twice before you send
it, and assume that
you may be
misinterpreted when
proofreading.
Get a second opinion
before sending it.
Responding to an enraged email
Empathize with the
sender’s frustration and
tell him/her he/she is
right-- if that is true
If you feel you are right,
thank him/her for bringing
the matter to your
attention
Explain what led to the
problem in question
Avoid getting bogged
down by details and petty
disputes
If you are aware that the
situation is in the process
of being resolved, let the
reader know at the top of
the response
Apologize if necessary
When Email Won’t Work
There are times when
you need to take your
discussion out of the
virtual world and make a
phone call.
If things become very
heated, a lot of
misunderstanding occurs,
or when you are
delivering very delicate
news, then the best way
is still face-to face.