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Visual Thinking: Start Inspiring your Students by Using Visuals Lynn Strand March 30, 2011 For audio call Toll Free 1-888-886-3951 and use PIN/code 614961 Housekeeping • Maximize your CCC Confer window. • Phone audio will be in presenter-only mode. • Ask questions and make comments using the chat window. Adjusting Audio 1) If you’re listening on your computer, adjust your volume using the speaker slider. 2) If you’re listening over the phone, click on phone headset. Do not listen on both computer and phone. Saving Files & Open/close Captions 1. Save chat window with floppy disc icon 2. Open/close captioning window with CC icon Emoticons and Polling 1) Raise hand and Emoticons 2) Polling options Visual Thinking: Start Inspiring your Students by Using Visuals Lynn Strand Lynn Strand Behavioral Marketing Specialist & President, Positive Impact Partner [email protected] A little fun, instead of bullets what visual thinking is show examples from multiple disciplines share ideas as to how you can put it to work in your courses resources to help get you started on the visual thinking highway Words 9 Definitions Visual thinking and learning utilize graphical ways of working with ideas and presenting information. Research in both educational theory and cognitive psychology tells us that visual learning is among the very best methods for teaching students of all ages how to think and how to learn. 10 Visual learning helps students Make abstract ideas visible and concrete Connect prior knowledge and new concepts Provide structure for thinking, writing, discussing, analyzing, planning and reporting Focus thoughts and ideas, leading to understanding and interpretation 11 Mind Map 12 http://youtu.be/wMkRH94KrfA 13 http://www.mindmapart.com/visualthinking-mind-map-paul-foreman/ 14 Images 15 17 Visual What’simpression? your impression? Visual What teases impression? you? Bad Better Integration 25 Example: Elements of a good marketing piece Clear offer Generate a laugh/interest Primary benefit is headline; Proof points are subheads Example: Elements of a good marketing campaign 37 38 39 Marketing Programs & Calendar Star Suite & eChange Man Email & Newsletter Serena StarTool IOO, DS & WCM Emails Direct Mail Email Campaigns Name Change DM Conference Emails & Brochure WCM Web Seminar DS Web Seminar Quarterly Email Newsletter Quarterly Email Newsletter TBD Web Seminars Quarterly Email Newsletter Quarterly Email Newsletter Banner Ads & Newsletter Sponsorships SERENA Ad FEB New SERENA Ad MAY Distributor Conference AUG Global User Conference NOV Linux World FEB Regional Seminars IBM Developer Conference SHARE BEA World Software Development Gartner Spring IT Expo Microsoft Developer Conference SHARE Gartner AD Summit Gartner - Europe Gartner Fall IT Expo GBET IBM OS/390 Show CMG Mercury Interactive Kodak Work Flow 41 42 43 Simple tricks…in review 44 Great resources Infographics http://www.good.is/infographics Mind Map Inspiration http://www.mindmapinspiration.com/ Back of the Napkin video overview http://youtu.be/ri8E8cNf2Bw Jing tool http://www.techsmith.com/jing/ And my fav. Pat’s tools at http://my.msjc.edu/web/ol/ol/tools.html 45 Q&A Lynn Strand Behavioral Marketing Specialist & President, Positive Impact Partner [email protected] Evaluation Survey Link Help us improve our seminars by filing out a short online evaluation survey at: http://www.surveymonkey.com/s/VizStart Visual Thinking: Start Inspiring your Students by Using Visuals Thanks for attending For upcoming events and links to recently archived seminars, check the @ONE Web site at: http://onefortraining.org/