Transcript PPT Presentation - DENSO

Safety All The Time
Oyuki Ogawa
Executive Vice President
DENSO CORPORATION
Advanced Automotive Society
• A society where people, cars and the
environment co-exist
• DENSO meets demands for Environment &
Safety systems, components
Conserve Energy & Protect the Planet
• Improving fuel economy for all power
sources and various fuel types
• Reducing C02 emissions in all company
activities
Safety Advances
• 43,000 U.S.-road fatalities in 2006
• DENSO supplies a variety of safety
technologies
• Aiming to create safer vehicles for drivers,
pedestrians, society
Safety All The Time
Doug Patton
Senior Vice President
Engineering Division
Technical Leader
• Passive safety, for minimizing damage
• Active safety, for warning & avoiding
possible collision
Airbag Sensing System
• Supplying airbag
sensing components to
carmakers worldwide
since 1989
• G sensor, front & side
impact sensors detect
severity of collision
• ECU deploys airbags
Adaptive Cruise Control
• Latest technology allows safe driving from
zero to 85 mph
• Sensor data enables smoother, unnoticeable
control for full speed range
Pre-Crash Safety
• Identifies obstacles & vehicles a split-second
before collision
• Automatically tightens seat belts
• Helps activate pre-crash braking
ITS Technology
• DENSO has built and tested
wireless communications for realworld effectiveness
• Expanding sensor range to nonline-of-sight areas
• Potential to reduce intersection
accidents, pile-ups
• Opportunities to relieve
congestion
• Improve fuel use, lessen C02
emissions
Haptic Technology
• Allows remote operation of cabin equipment
• Provides mechanical feedback for precision “feel”
• Customized haptic controls may operate a variety
of body electronics
• Two design options
– Steering wheel
– Center console joystick
• Minimizes driver head movements to promote eyes
on road
Driver Monitoring
• Technology measures eye blinking & heart
rate to detect degree of drowsiness or
fatigue
• System then supplies neck ventilation and
sounds warning
Future Safety Demonstrator
• Camera monitors
eye-gaze direction
• System alerts driver
if eyes are away
from road too long
• Combined with
other technology
this assists drivers’
vision
Adaptive Front Lighting System (AFS)
• Predicts curves ahead
using navigation info
• Redirects headlamps
before vehicle enters
curve
DENSO’s Vision
• Fewer traffic accidents, less burden on
environment
• Provide improved safety systems &
products, enhanced driver assistance
• Aim to protect drivers, passengers,
pedestrians
Safety All The Time
Thank you
Questions & Answers