Transcript Texas Tech University (Lambeth team)

The Whole World
is Watching:
An Introduction To Responsible
Social Media and Web Use
Laura Lambeth, Claire Maginness, & Aaron Taliaferro
Texas Tech University
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Two Views at Middle College
• Embracing: Cutting edge technology is essential to the
educational experience. It is important to begin utilizing
technology in classes to enhance student engagement.
• Distrusting: There is a misuse or abuse of technology in
the news. Social media can be harmful through
comments about other people, stalking, harassment, and
Twitter comments about other peers and faculty. This
behavior is being named “electronic incivility.” Students
need to learn that their “fun” might come back to haunt
them in an internship or job search.
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MC Social Media Committee
• Social Media Committee was formed to create a possible
“home base” for social media presence at MC that
acknowledges both distrusting and embracing views of
technology, web use, and social media.
• Social Media Committee has established a collection of
resources and programs that show prospective and current
students the creative & safe ways technology and social
media are being used in the curriculum and cocurriculum.
• It is important to show benefits, challenges, and potential
consequences of posting social or unprofessional
comments and images.
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Goals For Our Practice
• We need to look at the population of current and
incoming students at MC to guide our work:
• How do these students view technology?
• Developmentally, what is the best way to engage students
as we address issues surrounding technology and social
media?
• What are our current activities, and how can we
incorporate social media and technology best practices
into our campus culture?
•
•
•
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“The Whole World is Watching” Campaign
Current Student Web Use Agreements
New Student Orientation
Website and Promotional Material for MC
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How Do MC Students View
Technology?
• Online Privacy: Conceptual and Technological
Difficulties (Junco & Chickering, 2010)
• Impact of lack of nonverbal communication
• Cyber bullying, detrimental information usage, harassment
• 45 percent of employers check social media profiles
during the hiring process (CareerBuilder.com)
• Increased usage of cell phones, social media sites, and
web information sites
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Foundational Theories:
Guiding Our Practice
• Based on Kohlberg’s Stages of Moral Reasoning, for students
to further understand their social media actions and the effects
they have on other people, it is important to challenge their
ways of thinking and to teach them to see things from a
different perspective.
• To contribute to moral stage development, it is important to:
• Be exposed to higher-stage thinking
• Be exposed to situations that arouse internal contradictions in their
moral reasoning structures or when they find that their reasoning
is different from that of significant others (Kohlberg, 1976)
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Foundational Theories:
Guiding Our Practice
• Using Astin’s ideas, it is important to concentrate on how
we, as educators, can facilitate the development of the
students involved instead of concentrating on where they
are developmentally.
• “The effectiveness of any educational policy or practice is
directly related to the capacity of that policy or practice to
increase student involvement” (Astin, 1984).
• Using Astin, the goal is to get the students actively
engaged with social media and to create learning
opportunities both in and out of the classroom.
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Incorporating Technology
Into the Classroom
• Make a formal institutional commitment to supporting
institutional pluralism
• Recognize the educational value of open sharing and
examination of diverse views
• Recognize that online forms of expression are as
important to student development as traditional oral and
written expressions;
• Emphasize the importance of respect and civility
• Junco & Chickering 2010
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Incorporating Technology
Into the Classroom
• Emphasize the critical need for valid information, solid
evidence, and explicit information about sources;
• Spell out expected positive behaviors and sanctions for
negative actions;
• Require that personal identification be part of all
communications and interactions; and
• Designate a clear locus of responsibility for monitoring
online communications and interactions, and for
strengthening the educational uses of these emerging
communication and interaction technologies.
• Junco & Chickering, 2010
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Incorporating Technology
Into New Student Orientation
• Emphasize the eight themes mentioned; education and
information are key
• Understanding how social media can impact students
• Understanding how law and social media intertwine
• Advocating awareness and “netiquette”
• Junco & Chickering, 2010
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Student Orientation Program
The Whole World
is Watching:
An Introduction To Responsible
Social Media and Web Use
Student Orientation Program
Proper Netiquette
Why it is important to use appropriate
social networking etiquette?
Reputation Matters:
• Current and future employers and law enforcement
are inclined to use social networking sites to do
their due diligence.
Student Orientation Program
Professional Consequences
Companies conduct security checks for job applicants that may
include security team browsing social networks:
• Unrestricted profiles can leave open displays of “unacceptable
behavior”
• Profile pictures and picture galleries can tell the story of you and
your lifestyle (whether outside of work or not)
• “Emotional” rants (statuses) can paint the wrong picture for
prospective employer
Student Orientation Program
Facebook may act as your resume!
Student Orientation Program
Professional Consequences
Many companies have on policies on
computer/internet/electronic communication usage during
company hours and on company properties, which may
include:
1.
Restrictive use of social networks
2.
Limitations on use of company property for personal
communication
3.
Use of company time and resources
Student Orientation Program
You represent your school!
Student Orientation Program
Could your Facebook picture be your
company access badge?
=
Facebook Profile pic
Company Access Badge
Student Orientation Program
Unlawful use of Social Networks
The Patriot Act gives law enforcement more unfettered
access to your records.
 Social network profiles are being used to communicate with
criminal suspects and gather data about people
 Poor “netiquette” towards others can be used as evidence in
the court of law. There are statutes against it in ALL 50 states.
Consequences range from misdemeanor to felony charges.
Student Orientation Program
Unlawful social networking
 Cyber stalking-the use of the internet, email or other electronic
communications to stalk, and generally refers to a pattern of threatening of
malicious behaviors
 Cyber harassment-usually pertains to threatening or harassing email
messages, instant messages, blog entries or websites dedicated solely to
tormenting an individual.
 Cyber bullying-sometimes interchangeable with cyber harassment
however can specifically pertain to electronic harassment and bullying of
Minors. Also, often used in cases where the incidents occur towards
students. (No matter what type of school or grade level).
Unlawful social networking
Unlawful social networking has become increasing popular and sometimes
tragic:
Cyberbullied-Tyler Clementi of Rutgers University commits suicide after roommate and
accomplice expose his sexuality through hidden webcast. (El-Ghobashy, 2010)
Cyberstalked- Several sorority members from five Southeastern Conference universities
harassed via Facebook by guy pretending to be alumni of their organizations.
(Morgan, 2010)
Cyberharrassed-Woman post 17 year old girls photo and personal information on
Craigslist, girl began to receive lewd messages and pictures from adult males. Assailant
charged with felony. (The Dreamin Demon, 2009)
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Student Orientation Program
Unlawful use of Social Networks
• Violation charges range from misdemeanor to felonies!
Student Orientation Program
SUMMER READ:
Educate incoming students on:
1. Institutional policies and
violations of social media uses
2. Criminal consequences of
improper social media use
3. Professional consequences of poor
social media representation
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The Whole World
is Watching:
How Middle College is Educating
the Community
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MC Social Media Policy
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MC Social Media Policy
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The Whole World
is Watching:
An Introduction To Responsible
Social Media and Web Use
Future Use, Assessment, and Adapting
practice
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References
Astin, A. W. (1984). Student involvement: A developmental theory for higher education. Journal of College
Student Personnel, 25, 297-308.
El-Ghobashy, T. (September 30, 2010) Suicide Follows a Secret Webcast. Wall Street Journal. Retrieved from
http://online.wsj.com/article/SB10001424052748704116004575522410465437660.html.
FreeSpiritPublishing. [video file] Teen cyberbullying investigated: Where do your rights end and consequences
begin? Retrieved from http://youtu.be/BNV28aEAOPk.
http://www.bizjournals.com/sanfrancisco/news/2011/10/03/can-facebook-help-find-young-alcoholics.html.
Kohlberg, L. (1976). Moral stages and moralization: The cognitive-developmental approach. In T. Lickona
(Ed.), Moral development and behavior: Theory,research, and social issues (pp. 31-53). New
York: Holt.
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References continued
Junco, R. & Chickering, A. W. (2010). Civil Discourse in the Age of Social Media. American College
Personnel Association and Wiley Periodicals, Inc. Retrieved from wileyonlinelibrary.com.
Just90tv. [video file] Social media policy for your business- an example. Retrieved from
http://www.youtube.com/watch?v=6zmud_gPSdg&feature=youtu.be.
Morgan, S. (December 20, 2010) LSU Police locate Florida man accused of harassing students via Facebook.
NBC33. Retrieved from http://www.nbc33tv.com/facebook/lsu-police-locate-florida-man-
accused-of-harrassing-students-via-facebook.
National Conference of State Legislatures (January 26, 2012) State Cyberstalking, cyberharassment and cyberbullying
laws. NCLS. Retreived from http://www.ncsl.org/issues-research/telecommunications-informationtechnology/cyberstalking-cyberharassment-and-cyberbullying-l.aspx.
The Dreamin’ Demon. (August 2009) Elizabeth Thrasher faces four years over Craigslist ad. The Dreamin’ Demon. Retrieved
from http://www.dreamindemon.com/2009/08/19/elizabeth-thrasher-faces-four-years-over-craigslist-ad/.
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