Transcript Latvian Information Technologies and Telecommunications

Latvian Information Technology and
Telecommunications Association
LITTA
Latvia@World
an Information Society project
October 2004
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Objectives of the project
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To assist Latvia’s population in overcoming the digital
divide and social exclusion
To promote access to public and private business
services available on the Internet
To accelerate the development of Information society
in remote regions
LITTA is ready to act as initiator and catalyst by
enlisting the resources of the public sector and
of private industry
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Promoting Information Society
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The Information society is a prerequisite for
sustained economic development of the country
It is the first step towards Knowledge economy,
focused on high value-added products and services
The success of the development of Information
society depends upon reaching a critical mass of IT
literate users
It is planned to initiate 180 000 new users in small
towns and rural areas to Internet services and to
make 1000 public access points (PAP) available
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Economically active population in the
Baltics (15-74 years old)
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Latvia
Estonia
Lithuania
1 818 000
1 047 000
2 625 000
(CSB data, 1.01.2002)
In Latvia 10% represents 180 000 people
TNS in Baltics: TNS Emor, BMF Latvia, TNS Gallup
March-May, 2003
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ICT usage statistics
PC users
Active Internet
users (at least 5
days a week)
Country
1343
Internet users (within
last 6 months)
Latvia
37%
24%
9%
Estonia
49%
45%
22%
Lithuania
34%
23%
9%
Population sample
TNS in Baltics: TNS Emor, BMF Latvia, TNS Gallup
March-May, 2003
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Target audience (1)
 Mostly SME employees, individual business
people, small town and country-dwellers
 Other target groups
 Unemployed persons
 People who need retraining
 People with special needs
 Library, school, municipal employees, who need to
acquire supplemental abilities, at the ECDL level.
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Target audience (2)
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People without any experience in using
computers and the Internet
People who have some experience with
computers but who have never used Internet
services, such as on-line banking, paying
utility bills, or e-mail
The main objective is to promote e-inclusion by
initiating people to use the Internet who would
not be doing it normally.
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LATVIA@WORLD necessities
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ICT infrastructure
Internet content, e-services
PC and Internet usage skills
Promotion of Information Society
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Promotion of Internet content and eservices
Typical e-services
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electronic banking, bill payments
electronic communications (e-mail, chat rooms, IP telephony)
Internet browsing for acquisition of information
public information portals (news, public data base inquiries)
entertainment, games, music
e-government services (municipal, national)
tourism offers and reservations (transportation, lodgings, attractions)
e-health services (medical appointments, diagnostics)
e-commerce
e-culture (encyclopaedias, museums, theatres, language skills)
distance learning
e-democracy (referenda, elections, opinion polls, public discussions)
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Advantages to the European Union
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Objectives of the project coincide with
eEurope 2005
Furthers the integration of the population into
the EU
Speeds up regional development towards
attaining the average EU level
Makes the products and services of
businesses of EU member states more
accessible in Latvia
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Advantages to public domain
partners (state and municipalities)
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Objectives of the project coincide with the
priorities of the National development plan –
promoting the Information society
Ensures wider use of e-government services
Assists in the development of favourable
environment for regional business activities
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Advantages to business partners of L@W
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Favourable publicity and public relations
Advertising for their services
Increased number of users for electronic
services
Business process automation
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Improved quality of services
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Potential sources of financing
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for upgrading and expanding the ICT infrastructure
for setting up and implementing the training process
for preparing funding applications
 Investments by the Latvian government (ISB, Ministry of Education,
Ministry of Culture), within the framework of the existing ICT project
financing
 Investments by the municipalities (e-government projects in Riga,
Ventspils, Liepaja…)
 Participation by national and international corporations
 EU social funds, EU Programmes (IST, eTEN, eLearning, etc.)
L@W is designed as a PPP project
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Thank you for your attention!
www.litta.lv
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