Public Affairs Campaigning
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Transcript Public Affairs Campaigning
PUBLIC AFFAIRS DIRECTORATE
Public Affairs Campaigning
Richard Jarman, Head of Government & Community Relations
Wednesday 15 February 2012
What do I mean by public
affairs campaigning?
Government:
Westminster/ Whitehall; EU
Community:
City & County Councils and the people
they represent
Why engage with national
politicians?
Can be a useful foundation for a press
release/ news story/ newsletter/ social
media campaign
Stimulate debate/ inform public opinion
Influence decisions/ affect change
Impact agenda
Donor relations: UK Government & EU
are major funders
University of Oxford: Research
income breakdown 2009-10
(Total £486.4 million)
Research
Councils
EU
UK government &
health authorities
HEFCE block
grant
UK industry &
commerce
Charities
Other overseas
Other bodies
Campaigning in Westminster/
Whitehall
1.
2.
3.
4.
5.
Contacting ministers and
parliamentarians – and ongoing
engagement
Events in Parliament
Visits to Oxford
Using parliamentary devices
Party conferences
Make contact:
www.parliament.uk
Call Parliament: 0207 219 3000
Consult Dods
email or write
House of Commons, London SW1A 0AA
House of Lords, London SW1A 0PW
Write to ministerial office
Events in Parliament
BASICS:
Ask MP or peer to book room
No room hire cost only cost of catering/ drinks/ AV/ staff
Tuesdays and Wednesdays best days
Can invite non-parliamentarians
Theme:
– Show & tell
– Launch research/ report
– Celebrate anniversary
Format:
– reception with speeches
– theatre-style lecture or panel discussion
– roundtable
– sit-down dinner or lunch
– briefing
Exhibition display
Visits
BASICS:
See and do things they cannot do in Westminster/ Whitehall
office
Give a speech or lecture
Roundtable
Take part in experiment/ demonstration
…or invite somewhere other than Oxford
Must be concerned with their brief
Need at least 3-6months advance notice
Courteous to inform Vice-Chancellor’s Office & relevant ProVice-Chancellor(s)/ Divisional Head
Advisable to inform University Marshal
Security issues: confidentiality & press
Possibility of cancellation/ curtailment - and at last minute!
You have to lead and control internally
TABLE DEBATES & PARLIAMENTARY
QUESTIONS:
Ask a PQ of a minister – written or oral
Apply for an Adjournment Debate/
Westminster Hall debate
In the Lords: ask a starred question
Introduce a Private Member’s Bill/ TenMinute Rule Bill
EXAMPLE OF A PQ:
To ask Her Majesty’s Government what
assessment they have made of research
supported by the charity, Natural Justice,
on the impact of diet with supplements
containing omega 3 fish oils and whether
there are any plans to incorporate these
findings into guidelines for dietary
requirements for the prison population?
EXAMPLE OF AN ADJOURNMENT
DEBATE:
3 May 2011
1.30-2.00 - Medical students
Andrew Smith, Labour MP for Oxford East
moved a debate on funding for medical
students which received an answer from
the Parliamentary Under-Secretary of
State for Health, Anne Milton
TABLE OR SIGN AN EDM
DIABETES RESEARCH: That this House
recognises that type 2 diabetes represents one of
the most significant global challenges to health;
notes that in the UK alone 2.6 million people have
diabetes and that 95 per cent. of these have type
2 diabetes; congratulates Professor Mark
McCarthy of the University of Oxford and his
group of international scientists who have
identified 12 new genes associated with type 2
diabetes; believes that a better understanding of
type 2 diabetes will help to prevent people from
developing the condition; and calls on the
Government to encourage and support further
research in this field.
Select Committees
Concentrate on Government
departments
Run inquiries and reports
You can respond to a call for evidence
You can draw your campaign to their
attention
Invite to Oxford
The Backbench Committee
Meets weekly on Tuesdays at 1pm to
hear representations from MPs for
debates in backbench time.
The committee can consider any
subject for debate, including those
raised in e-petitions or national
campaigns but an MP must make the
case for their consideration.
ALL PARTY PARLIAMENTARY
GROUPS:
Informal groups
By subject or country
DEPARTMENTAL GROUPS:
By party, mirroring Government departments
ANNUAL PARTY CONFERENCES
Attend and raise your messages in
meetings and debate
Host your own fringe meeting or with a
partner (e.g. a think tank)
MPs/
ministers on your platform
Listing in conference guide
Get one of your academics onto
someone else’s fringe meeting
COMMUNITY ENGAGEMENT
Findings of 2009 community
consultation
Those already engaged are broadly positive; those
who are not tend to be negative
‘Disengaged’, ‘aloof’ and ‘closed’
Internal awareness of activity is low
No overall coherence
Business links ‘appear to work very well’
Local authority links ‘could be improved’
Engagement ‘high brow’ and ‘passive’
Impact of students seen negatively in specific
areas of the city
:
Communicate what you do to
local councillors and the
community
Take part in …
Promote the benefits Oxford
students bring to the
community …
Review of Engagement
with Wider Society as
part of University’s draft
Strategic Plan 2012-2016