ICP Monthly Market Report January 2013

i-Qlick Monthly Market Report – January 2013

Market Updates

• • • • Market is generally quieter due to the preparation of King’s Funeral (Feb 1 to 4) i-Qlick carried out Chinese New Year promotions but sales affected by King’s Funeral, as well as promotions by Sony Sunsimexco carried out Chinese New Year promotions (Jan 26 to Feb 7) with attractive promotions for Sony products Nikon is aggressively trying to capture market share through attractive offerings to both dealers and end-customers

i-Qlick Monthly Market Report – January 2013

Top Selling Digital Cameras Brand

Sony Sony Canon Sony Canon Sony Canon Canon

Item

Cyber Shot W610 Cyber Shot W620 PowerShot A2400 Cyber Shot W630 PowerShot A2300 Cyber Shot W650 PowerShot A3400 PowerShot A810

Low

$80 $88

Retail Price High

$105 $110 $95 $95 $78 $145 $90 $110 $98 $129 $103 $105

Cheapest

Lom Or Themei Lom Or Themei T.K. Electric

i-Qlick Retail Price i-Qlick Dealer Price

$129 $116 Sabay Nash Sunsimexco Thai Kheang Ly Hour $99 promo $122 promo $89 $103 $125 $82

i-Qlick Monthly Market Report – January 2013

Top Selling DSLR Cameras Brand Canon Canon Canon Canon Canon Nikon Canon Canon Canon Canon Nikon Canon Canon Item 650D 18 - 55 mm 60D 18-200mm 60D Body 60D 18-135mm 5D Mark II Body D90 18-105mm 600D 18 -135mm 1100D 18-55mm 600D 18 -55mm 60D 18 - 55mm D3200 18-55mm 7D Body 650D 18 - 135 mm Retail Price Low

$639 $1,039 $639

High

$669 $1,099 $659 $1,599 $768 $419 $640 $649 575 $1,079 650 $820 $459 $600

Cheapest

Ly Hour Electric Lom Or Thmei Lom Or Thmei Lom Or Thmei Sabay Nash Thai Kheang Teverda T.K. Electric Sabay Nash Thai Kheang Sabay Nash

i-Qlick Retail Price

$770 promo $1,360 $890 promo $1150 promo $1,990 $1,050 $590 $740 promo $1,030 $1,460 $1,040 promo

i-Qlick Dealer Price

$900 $1,280 $870 $1,200 $1,880 $980 $540 $750 $980 $1,390 $1,240

i-Qlick Monthly Market Report – January 2013

Top Selling DV Cameras Brand Sony Sony Sony Canon Sony Canon Item DCR-SX22E DCR-SX45E SR21 FS405 SR68 FS406 Low

199 290 250 185 282 225

Retail Price High Cheapest

Sunsimexco Sunsimexco Lom Or Thmei Lom Or Thmei Lom Or Thmei Lom Or Thmei

i-Qlick Retail Price i-Qlick Dealer Price

$189 promo $259 promo $219 $303

i-Qlick Monthly Market Report – January 2013

Top 5 Dealers and Turnover

1 2 3 4 5

Dealer

Sabbay Nash Lom Or Thmei T.K.

Siem Reap Thmei Olympus Shop

Sales (USD)

$75,545 $70,900 $36,675 $14,535 $12,585

i-Qlick Monthly Market Report – January 2013

Canon Grey Pricing

Canon G15 Price: $405 i-Qlick Retail Price $579 i-Qlick Dealer Price: $549 DealerThai Kheang

i-Qlick Monthly Market Report – January 2013

Chinese New Year Promo – 19 Jan to 8 Feb

i-Qlick Monthly Market Report – January 2013

Sales Promotion and Activities – Chinese New Year Promo

i-Qlick Monthly Market Report – January 2013

Sales Promotion and Activities – Chinese New Year Promo

i-Qlick Monthly Market Report – January 2013

Chinese New Year Promotions with Sunsimexco

i-Qlick Monthly Market Report – January 2013

Launch of Khmer version of i-Qlick website

i-Qlick Monthly Market Report – January 2013

Paid Ads

Phnom Penh Post English & Khmer Koh Santepheap Daily

i-Qlick Monthly Market Report – January 2013

Paid Ads

Raksmai Kampuchea Daily Raksmai Kampuchea Daily

i-Qlick Monthly Market Report – January 2013

Paid Ads

Online Banner Ads on http://news.sabay.com.kh/

i-Qlick Monthly Market Report – January 2013

Product Review

Electronic World Magazine Jan 2013 - Product Review Canon EOS 60Da

i-Qlick Monthly Market Report – January 2013

Dealer Updates

Chinese New Year hampers presented to top dealers.

i-Qlick Monthly Market Report – January 2013

Dealer Updates – Shop Changes

Good Good T.K.

i-Qlick Monthly Market Report – January 2013

Dealer Updates – Shop Changes

Thai Keang

i-Qlick Monthly Market Report – January 2013

Dealer Updates – Shop Changes

LOT

Canon Imaging Academy

Courses commences in Feb after King’s Funeral

Canon Imaging Academy

AIESEC Global Youth Gathering

CIA sponsored photography training for the 5 youth photographers who took pictures for the event.

Q-Studio

Chinese New Year Studio Pic Promotions

Q-Studio

Pre-wedding Photo Shoot

i-Qlick Monthly Market Report – January 2013

Competitor Updates and Activities – Sunsimexco CNY Promo 26 Jan to 7 Feb

i-Qlick Monthly Market Report – January 2013

Competitor Updates and Activities – Sunsimexco CNY Promo 26 Jan to 7 Feb

“Happy with SONY” promotion: Buy up to $100 of Sony products and customer will get take part in a lucky draw to go on “Sony Photographic Cruise”

i-Qlick Monthly Market Report – January 2013

Nikon Updates and Activities

• Nikon has been very aggressive in targeting dealers, offering to change signboards and make new cabinets for free • Quantity of Nikon camera displayed in dealer shops ‘s cabinets are more than before.

• Nikon may also be doing some photo competition activities like our Canon Photo Shootout or Canon PhotoMarathon

i-Qlick Monthly Market Report – January 2013

Nikon Updates and Activities

Dealers’ price list

i-Qlick Monthly Market Report – January 2013

Nikon Updates and Activities

i-Qlick Monthly Market Report – January 2013

Nikon Updates and Activities

• • Nikon’s Free Gifts: For Compact Camera FOC are SD Card San Disk 8G class 4, Coolpix case and mini-tripod.

For DSLR FOC are San Disk 8G (2 Units), Package 10 in one, Nikon Bag and Nikon Cap.

i-Qlick Monthly Market Report – January 2013

Nikon Updates and Activities

i-Qlick Monthly Market Report – January 2013

Other Competitors’ Product Reviews

i-Qlick Monthly Market Report – January 2013

CBP Activities for next month

• • • February will be a short and quiet month as i-Qlick showroom and office will be closed for: – King’s Funeral 1 Feb & 4 Feb – Chinese New Year 9 Feb to 13 Feb – – Public Holiday 25 Feb Company Retreat 22 to 24 Feb Chinese New Year Promo ends 8 Feb Q-Studio Valentine’s Day Promo