Chapter 1: Information Systems and People Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 1

Learning objectives

1. Role of IS in organizations 2. Three characteristics of valuable information 3. Four components of IS 4. MIS research areas 5. Examples 6. Ethical questions Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 2

Google

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“Google’s mission is to organize the world’s information...”

• Access to information has transformed work, study and personal accomplishment • Accessibility not appropriate or desirable for some information Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 3

IS in action

• American Idol • California DMV • Walmart Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 4

Organizations and IS

1. Operations management 2. Customer interactions 3. Decision making 4. Collaboration and teamwork 5. Strategic initiatives 6. Individual productivity Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 5

1. Managing operations

• Functions to deliver goods and services • Compliance • Industry-specific operations Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 6

2. Customer interactions

• CRM systems build and maintain relationships • Web-based front offices and online self service Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 7

3. Making decisions

• Data-driven decision making • Business intelligence Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 8

4. Collaborating on teams

• Social networks • Online communities Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 9

5. Strategic objectives

• Competitive advantage • Businesses and nonprofit organizations Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 10

6. Individual productivity

• Computer software • Electronic devices Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 11

Nature of information

• Data • Information • Knowledge Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 12

Information value

• Timeliness • Accuracy • Completeness Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 13

IS components

1. People 2. Technology 3. Processes 4. Data Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 14

1. People

• Leaders • Managers and staff • Information technology team • User-generated content Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 15

2. Technology

• Hardware • Software • Telecommunications Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 16

3. Processes

• Set of activities to achieve task • Business process management Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 17

4. Data

• Raw ingredient for every information system • Converted into digital format, integrated and shared across systems Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 18

IS discipline

• Development • Organizations • Individuals • Groups • Markets Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 19

IS in business

• Marketing • Finance • HR • Sales • Manufacturing • Entrepreneurship Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 20

IS in nonprofits and government

• Fundraising • Updates • Micro-volunteering Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 21

IT department

• Chief Information Officer (CIO) Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 22

Collaborating on IS

Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 23

Productivity

• Microsoft productivity survey • Role of IT Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 24

Ethical issues

• Privacy • Crisis management • Reputation Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 25

Summary

1. Role of IS in organizations 2. Three characteristics of valuable information 3. Four components of IS 4. MIS research areas 5. Examples 6. Promises, perils and ethics Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 26

Nasdaq OMX case

• Electronic trading exchange • Competes on speed • Risks Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 27

Twitter case

• Emergency response • Use and enhancements • Challenges Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall Chapter 1 - 28