Transcript Be Green - California Polytechnic State University
Pilot BeGreen Recycled Content Writing Instruments
California Polytechnic State University San Luis Obispo February 8, 2012 1
What is
B EGREE N
?
• •
B EGREE N
is the first full range of recycled writing instruments to be launched globally Elements of the brand: – – – Commitment to providing environmentally friendly writing instruments Pilot innovation, technology and focus on quality Proven, Pilot best selling styles - made with recycled materials to ensure consumer acceptance – A full range of styles representing the major categories in writing instruments for broad appeal: Ball Point, Gel Ink, Mechanical Pencil, Marker, Rolling Ball 2
Why Buying Green Writing Instruments And Refilling Can Make A Difference.
Over 6 Billion pens and markers are shipped annually by US
.
manufacturers
Source is WIMA Writing Instrument Manufacturers Assoc
2007 Statistics.
http://wima.org/?TabId=71 3
Total Number of Writing Instruments Shipped by OfficeMax to CSU October 2010 through September 2011
946,257
4
Bottle 2 Pen BeGreeN Gel Roller
Plastic bottles are a particular source of negative media attention for their harmful effects on the environment.
•
Every hour 250,000 plastic bottles are dumped into landfills and constitute nearly half of all waste at dumps
•
It is estimated that it takes nearly 700 years for a plastic bottle to decompose in a landfill
5
Gel Roller
• • • • • • Made from
89%
post-consumer recycled water bottles Vibrant
G2
Gel ink for smooth, effortless writing Fine 0.7mm point Unique, elegant design mimics a water bottle Retractable and Refillable with G2 refills Available in Black, Blue and Red inks 6
7
Bottle Pen now available in Ball Point version MADE IN THE USA
8
CSU Dry Erase Marker Usage
• • • The Cal State Universities purchased a total of
160,331
individual dry erase marker pens in the 12 months October 2010 through September 2011.
8 of these markers contained recycled material.
8 of these markers were refillable.
9
The majority of the dry erase markers purchased by CSU are Expo brand manufactured by the Sanford Corporation.
. Expo is the dominate brand of dry erase markers sold in the United States.
160,331 dry erase markers purchased .
160,331 dry erase markers discarded to the landfill 10
BeGreeN Gel Roller
Recycled & Refillable Whiteboard Marker
• • • • • • Made from
91%
recycled content
Refillable
up to 4 times! Excellent value.
Vivid, dense writing clearly visible from a distance Twin Pipe Feed System provides smooth, continuous ink lay down.
Visible, long-lasting ink supply Available in assorted ink colors with chisel or bullet tip 11
Expo vs. VBoard waste generated based on CSU consumption
•
Sanford Expo
•
160,000 markers X .55 ounce =88,000 ounces/ 16 ounces =5,500 Lbs. Waste
•
Pilot VBoard Master
•
32,000 markers X.80 ounce =25,600 ounces/16 ounces =1,600 pounds 128,000 refills X.10 ounce =12,800 ounces/16 ounces =800 Lbs.
Total lifecycle waste of VBoard =2400 Lbs.
= 56% less waste
.
12
VBoard Savings vs. Expo Since a VBoard marker can be refilled 4 times after the original ink cartridge is consumed, let’s compare the cost of one VBoard marker and 4 refill cartridges versus 5 non-refillable Expo markers.
Vboard 1 Marker @$1.89 1 refills @ $0.99
Equivalent cost 5 markers $5.85
Savings 39%
Expo Original Purchase 5 markers @ $1.93
Total Cost 5 Markers $9.65
13
Be Green
•
REFILLING SAVES MONEY
•
REFILLING REDUCES WASTE
•
BeGreen Pens and Markers contain the highest levels of recycled content
•
BOTTLE PENS reuse recycled water bottles to reduce a public eyesore
14
15