Dias nummer 1

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Creating growth through innovation in
the health care sector
Consultant, Lotte Beck
April 7 2011
MedCom
• MedCom is a project organisation situated in Odense in
the Region of Southern Denmark
• The international department of MedCom is participating
in several EU funded projects with focus on telemedicine,
AAL, and standardisation of electronic communication in
the health care sector
• MedCom is participating in the regional telemedicine and
eHealth initiative “Welfare Tech Region” based in the
Region of Southern Denmark
WelfareTechRegion
• Utilising market potential
• Creating projects that are promoting business growth and
new jobs
• Collaboration between industry, research, and
government
• Developing, producing, and implementing technological
products for healthcare, rehab, and eldercare
• Focus on telemedicine, assistive technology, robotics, and
information technology
The Challenge (”Burning platform”)
Increasing demand for public service
• Increasing number of senior citizens
• More demanding clients
BURNING
PLATFORM
Market potential for
welfare technology
Available resources (labour force and capital)
•Decreasing labour force
•Tight fiscal policy
Time: 2010 - 2012
Potential
Opportunities / utilisation
Technological
opportunities
New companies
New jobs
PROJECTS/
SOLUTIONS
Use of new
technology
Time
Definition of welfare technology
• Welfare technologies are defined as different types of
technologies and processes, making it possible to
produce public services more efficiently, e.g. using less
manpower, making certain tasks superfluous, or making it
possible to improve the quality of public services with an
unchanged use of manpower. Danish Council for Growth, May 28th 2009
The Regional Venture
Velfærdsteknologi.nu (Welfare Tech Alliance)
Umbrella organisation for the regional initiatives
Welfare Tech Region
UNIK
National initiative
Innovative products
for chronic
Development
patients
Living Lab
Testing
Test center
Research
Needs
Users
Business
development
INVIA
Project Exchange
Implementation
Knowledge base
Education
Venture Capital
Commercial
success
Profit/
savings
Foundation
The
Welfare Tech Region
Association
The
Welfare Tech Region
Project
An independent legal organisation
•Strategy and business development
•Executive board
A project under The European Regional
Development Fund
• Period 2010-2012
• 16 million US$ in public funding
• Goals and milestones
• Projects
Vision
• Welfare Tech Region is an international hub for
innovation, testing, and use of welfare technology for
health care, rehabilitation, and elder care.
– Unique interplay and collaboration between
businesses, hospitals, universities, and public
authorities
– Concentration of companies that produce and
develop intelligent solutions for health care,
rehabilitation, and elder care
– Proactive approach to testing and implementing new
technologies at hospitals, elder homes, rehabilitation
centers, etc.
Mission
• Promoting business growth through collaboration
between industry, research, and government to develop,
produce, and implement technological products for
healthcare, rehab, and eldercare that are useful to
society and improves the daily lives of citizens.
– Coordinate collaboration and knowledge sharing
– Fundraising
– Consultancy
Partners in the WTR project
• 49 initial partners from the region
– 24 corporate companies
– 25 public organisations and universities
• Members of the association:
Focus
Telemedicine
Assistive
Technology
Robotics
2010 - 2012
50 new companies in the region
500 new jobs in the region
100 new projects
Information
Technology
Projects
Contact
For further information contact:
Project Manager
Lotte Beck
MedCom
+45 5148 4279
[email protected]
Strategic Manager
Mikael Tind
Welfare Tech Region
+45 2943 2356
[email protected]
Welfare Tech Region
Forskerparken 10
DK-5230 Odense M
[email protected]
www.welfaretechregion.dk