Transcript InfoSphere Portfolio Overview - IBM

Strategic Overview
Damon Wild
UK, Ireland InfoSphere Sales Manager
© 2008 IBM Corporation
Information Management Software
CEO Study: Innovation and Differentiation
• Globalization & technology driving
commoditization at increasing rate
• Operational efficiency is critical, do more
with fewer personnel, drive down internal
and external costs, provide maximum
returns
• The way to prosper is through top-line
growth (new revenue streams, new clients,
new markets, new channels)
• The way to growth is through
differentiation (create new value for
customers, employees, partners,
shareholders)
• The path to differentiation is innovation
(seizing the most promising growth
opportunities)
http://www.ibm.com/ibm/ideasfromibm/us/ceo/20080505/index.shtml
Information Management Software
Business Impact
Business Impact
Enterprises have 14 different customer databases on average
The cost of a lost or incomplete customer record is $182
66% indicate profitability is negatively impacted by bad customer data
30% of retail item information is incorrect, leading to 3.5% in lost sales
One Telco Company reports 90% monthly churn
AMEX fined $100M
due untimely reporting
Tangible
Business Impact
Source: Gartner
Information Management Software
Gartner Perspective – Enterprise Information Management
Business Process Composition
Integrated Composition Technologies
Business Services Repository
Custom
Applications
Product Content &
Data Management
Customer Data
Integration
External
Services
Package
Applications
Enterprise Content
Management
Business Intelligence
Applications
Data Services
• Data Movement
• Data Enrichment
• Data Stewardship
• Data sourcing
• Data Transformation
• Content Integration
• Data Access
• Data Quality
Metadata Management and Semantic Reconciliation
• Models • Schemas
• Repositories • Standards
• Business Rules
• Search
• Classification
Across Transactional, Operational and Analytical Sources
Customer
Master Data
Product
Master Data
Asset
Master Data
External Data
Sources
Enterprise
Data
Warehouse
Across Structured, Semi-Structured and Unstructured Content
Enterprise Information Management: Getting Value From Information Assets Gartner Business Intelligence Summit 2006 David Newman 6-8 March 2006
Information Management Software
The Evolution
DataMirror
LAS
DWL
Real-Time Change
Data Capture
Global Name
Enrichment
Operational Master Data
Management
Ascential
Matching, Cleansing, Profiling and
Unified Metadata integration
Trigo
Entity Resolution and
Analysis
Product Information
Management
SRD
Information Management Software
The Critical Element is Synergy
“When aiming to optimize costs in data management
and integration initiatives, it is critical to know what
steps to take and where significant savings can be
realized while maintaining success in these projects.
In most cases, the cost of implementing the steps
will be far outweighed by the savings that can be
realized.”
-- Ted Friedman, Vice President and Distinguished Engineer, Gartner
Information Management Software
How are our customers meetings these challenges
Unified to common business process
& terms. Reduce dev time & costs
by 30% & increased adoption
£1 million savings per year &
increased sales by 3.5%
Consolidated billing & metering
systems to save £1M per week.
Reduced time to deliver by 45%.
Reduced risk, meet int’l KYC
regulations, improve customer
identification levels & satisfaction
Trusted information crisis across
Business Objects, Oracle
Warehouse, & SAS
Provided more complete, accurate, timely,
portfolio/fund valuations to client facing
portals
Synchronized & mastered core product
information & introduction
Mergers and acquisitions SAP
consolidation
Real-time single view
international name matching
Optimized traceability & lineage
trusted by L.O.B.
Information Management Software
Leaders Investing to Optimize Information Assets
Insightful
Comprehensive information
management to drive new
meaning from your data
In Context
Real-time delivery of relevant
information when and where it’s
needed
Complete
Related information reconciled into a
single and holistic view
Accurate
Complex and disparate data transformed,
cleansed and delivered
Information Management Software
InfoSphere Information Server
Full capabilities to deliver Trusted Information
Business & IT Alignment
• Business Analyst lead design
• Framework for quality & governance
• Self documentation and program design
Unified Platform Architected to Scale
• Common Metadata platform
• E2E lineage and impact traceability
• Parallel processing SOA framework
• Real-time capture and change
Information Management Software
InfoSphere MDM Server
InfoSphere
Information
Server
• Mastering Key Operational Information domains:
Customer, Account, Product, Location
• Event based with SOA Library with 800 prepackaged business services
IBM InfoSphere MDM Server
SOA Business
Services
Batch Data
Integration
User Interfaces
• Maximize time to value based on deployment type
and style: registry, transactional, coexistence
• Single ‘golden source’ of customer record
Party
Account
Product
Location
Information Management Software
InfoSphere MDM Server for PIM
InfoSphere
Information
Server
InfoSphere
MDM
Server
• Improve design / copy collaboration, global product
introduction, POS price changes, & management
across Information domains: Product, Suppliers,
Locations
IBM InfoSphere MDM Server for PIM
Flexible Data Model
Aggregate &
Syndicate Data
User Interfaces
• Unified framework to aggregate and syndicate
information across a multi-channel organization
• Foundation for RFID / traceability of; products,
parts, incoming / outgoing, discrete, perishables,
prescription etc.
Product
Suppliers
Locations
Information Management Software
InfoSphere Warehouse
InfoSphere
Information
Server
InfoSphere
MDM
Server
InfoSphere
MDM Server
For PIM
• Real-time and decision support
warehousing
• Embedded analytics changing the game
from historical to predictive analysis
• Embedded data retention and
governance
Storage Optimization
Performance Management
Increase warehouse capacity
Identifies usage patterns and trends
InfoSphere Warehouse
Reliable Real-Time Delivery
Manage
Analyze
• Performance managed balanced
warehouse appliance
Workload Management
Data Retention
Optimizes workloads and priorities
based on usage patterns and data governance
Information Management Software
IBM Industry Models
InfoSphere
Information
Server
InfoSphere
MDM
Server
InfoSphere
MDM Server
For PIM
• 20-year blue print IP model based on
500+ implementations used by the
fortune 250 to SMB
• Designed from business contextual
best practices and regulatory
requirements down not architecture up
• A key accelerator for business unit or
enterprise standardization, process
optimization, and SOA
• Can de-risk (re)engineering initiatives
by 3 to 18 months
InfoSphere
Warehouse
Information Management Software
InfoSphere and Cognos
InfoSphere provides the foundation of trusted information for
business intelligence & performance management
Trusted
Information
• Trusted information to make accurate decisions
• Common business vocabulary and metrics traceability
• Action the combine the value decision and predictive analytics
• Improve Information : Fidelity , Trust , Agility, Business Results
Information Management Software
Our Investments realized as YOUR benefit
• Business As Usual:
• Projects 10x as long with individual tooling
• Unified Platform Benefits:
• Decreased risk by
53%
• Improved business alignment
83%
• Improve time to value by
75%
• Reduce project staffing by
90%
Source: Customer Case Studies, Industry Analyst Reports