Transcript Document
Update On Environmental and
Regulatory Issues
Gary Jones, Assistant VP EHS Affairs
Printing Industries of America
Bill Upton, Vice President of Operations
Edwards Brothers Malloy
Jac Garner, President
Webcrafters
Today’s Agenda
Update on BMI/AAP Task Force
Examining “Environmental Best Management Practices”
Update on Sustainable Green Printing Partnership
Webcrafter’s experience
Update on various ENGO activities
Changes in government regulations
Air pollution control requirements
Q&A
BMI/AAP Task Force
Goal is to develop “environmental best practices”
for book manufacturing
Two elements – product and manufacturing process
Two meetings have been held
Most recent was on October 22nd
Conversations have focused more on general
topics of interest
Additional conversations are necessary to
formulate a strategy
Sustainable Green Printing
Partnership
Launched August 28, 2008!
www.sgppartnership.org
Eligible Companies – US and Canadian
Printers, packaging, newspapers, in-plants, schools
Binding, finishing, and loose leaf operations
Applies to individual facilities
Participation so far….
Certified Facilities
41
SGP Applicants
15
Patrons
22
Sustainable Green Printing
Partnership
What is the SGP Partnership?
Independent Nonprofit Certification Organization
Credible system identifying “Sustainable Green”
graphic arts facilities for customers and consumers
Third-party audit required for certification
Holistic approach to the development &
certification of sustainable business practices
Publically vetted criteria defining “Sustainable
Green” printing facilities
Finished Product Responsibility
Environmental Responsibility
Social Responsibility
Sustainable Green Printing
Partnership
Being Certified Means a Company…
Has undergone a Third Party Certification Audit
Works with customers on options for products
Is in compliance with all relevant health, safety
and environmental regulations
Developed and implemented a Sustainability
Management System (SMS)
Conform to Best Management Practices
Supply Chain, Production Operations, Facility-wide, and
Employment
Annual continuous improvement project
Tracking key sustainability metrics
Submit an annual report
Sustainable Green Printing
Partnership
Webcrafters Experience With SGP Certification
Why Webcrafters became certified
Value and benefits to customers, operations, and
employees
Certification process
How it was accomplished internally
How much time and effort did it take
What was the cost
Book Industry Environmental Council(BIEC)
Founded: 2008, by:
o Green Press Initiative (GPI)
o Book Industry Study Group (BISG)
Mission:
o Identify, foster, and communicate best practices to
reduce the environmental footprint and increase the
sustainability of books, both printed and electronic.
o Reaffirmed in 2012 member survey
BIEC Initiatives
1. Publisher Environmental Certification Program
• Abandoned 2011
• Picked up by GPI
• List of certified publishers not yet available on GPI site
2. Track trends of book industry environmental
practices
3. Set goals for reducing greenhouse gas emissions
• 20% reduction from 2007 to 2020
• 80% reduction from 2007 to 2050
4. Reduce returns and keep books out of landfills
BIEC Member Survey
Keep pursuing initiatives 2, 3, 4
Don’t recalculate industry carbon footprint in ‘13
o 17% wanted to, 25% didn’t, others neutral
Want more actionable plans
Provide member education via speakers/webinars
o Environmental regulations
o Industry best practices
Hold meetings onsite at member companies to see first hand
o Global dynamics of recycled fiber
Develop data on impact of e publishing
2012 Tracking Report
Report drafted
May not be released due to member concerns
o Data could be skewed depending on which companies
participated in survey
o Some information was speculative
“this could be due to…”
Publication uncertain at this time
BIEC Administration
GPI serving as paid administrator of BIEC
6 month trial
Canopy Green Printer Initiative
Initiated a search in July 2012 to find North
America’s Greenest Printers
Created11 page survey covering variety of topics
Paper procurement and management (extensive)
Sustainability policy and reporting
Certifications
Process questions – soy inks, energy conservation,
pollution reduction, renewable energy, waterless, etc.
Final report or listing not published
Green America Better Paper Project
Program started in 1982 focusing on Magazine
Publishers
Purpose to help magazine publishers choose
sustainable papers (recycled and certified)
Refers to Canopy List of “Green Printers”
July 2012 “Green In All Grades” White Paper
Debunks recent myths and proves that recycled paper
is always the best environmental choice, especially
when used in magazines.
Paper Calculator Managed by EPN
2011 Environmental Defense Fund transferred Paper
Calculator to the Environmental Paper Network
Revised in August 2012 (Version 3.2)
More completely capturing the life cycle water use of both
recycled and virgin fiber
Updated national average data on mill performance
Calculates the environmental savings of both postconsumer and pre-consumer recycled content
Updated decomposition rates for each of the paper grades
based on new data
http://calculator.environmentalpaper.org/resources_a
nd_tools
Toshiba No Print Day
In early June, Toshiba announced National No
Print Day on October 23, 2012
Urged offices to not print or copy
To raise awareness “of the impact printing has on
our planet” and of "the role of paper in the
workplace
After pushback from industry, Toshiba cancelled
National No Print Day
The Value of Print
http://value.printing.org/
FSC Update
Chain of Custody - effective October 1, 2011
New declarations for social, health, and safety
requirements
New declarations for illegal forest products and other
harmful forest practices
Declaration requirement has triggered negative
response from printing and paper companies
Response being organized to approach FSC to
exclude North American companies from new
requirements
PIA “uninvited” from standards review committee
FTC Green Guidelines
New Guidelines announced October 1, 2012
Last updated in 1998
Includes revisions on existing guides and new sections
Revised Claims
General Environment Benefit
Compostable and Degradable
Recyclable and Recycled content
Ozone safe or ozone friendly
New Sections
Carbon offsets
“Green” Certifications and Seals
Renewable Energy and Renewable Materials Claims
Free of and Non-toxic
Topics not covered
Use of the terms Sustainable, Natural, and Organic
FTC Green Guidelines
Revised Claims
General Environmental Claims
Claims should include clear and prominent qualifying
language, not general environmental claims such as
“eco-friendly” that cannot be substantiated.
Compostable
Need competent and reliable scientific evidence that
all materials will breakdown into or become part of
usable compost safely and timely.
Should qualify compostable claims that cannot be
composted at home safely or timely, and if it can be
composted in a municipal or institutional facility if they
are not available to a majority of consumers.
FTC Green Guidelines
Revised Guides
Degradable
Can make an unqualified claim only if it can be proven
that the entire product or package will break down and
return to nature within one year after customary disposal
Items destined for landfills, incinerators, or recycling
facilities will not degrade within a year, and cannot be
claimed as biodegradable.
Recyclable
Must qualify recyclable claims when recycling facilities
are not available to at least 60% of consumers or
communities.
FTC Green Guidelines
Revised Guides
Recycled Content
Make recycled claims only for materials recovered or
diverted from waste during manufacturing process or
after consumer use
Qualify claims for products or packages made partly
from recycled material
Qualify products containing used, reconditioned, or remanufactured components to avoid deception
Ozone friendly or safe
Claims cannot misrepresent a product as ozone-
friendly or safe for ozone layer
FTC Green Guidelines
New Sections
Carbon Offsets
Unqualified carbon offset claims should refer to
emission reductions that have occurred or will in the
immediate future
Any claim that will not occur for two years or longer
should be explicitly qualified
Claims are not permissible for reductions or activities
resulting in reductions required by law
“Green” Certifications and Seals
Unqualified certifications or seals of approval should
clearly state they apply to specific benefits
Use of a third party certifier’s name, logo, or seal of
approval must comply with FTC’s Endorsement Guides
FTC Green Guidelines
New Sections
Renewable Energy Claims
Unqualified claims cannot be used where power
derived from fossil fuel is used to manufacture any
part of the product or service
Claims are not permissible where manufacturer
generates renewable energy but sells renewable
energy certificates for all of that electricity
Renewable Materials Claims
Where necessary, claims should be qualified by
specifying the material used, how the material is
sourced, and why the material is renewable
FTC Green Guidelines
New Sections
Free-of and Non-toxic Claims
Product cannot contain more than trace amounts or
background levels of a substance
Amount of substance present does not cause harm
that is associated with the substance
Substance was not intentionally added to product
Product cannot use substance that poses same or
similar environmental concerns as removed substance
Removed substance is not one associated with the
product category
FTC Green Guidelines
First FTC Enforcement Action
October 26, 2012 settlement with Sherwin Williams
and PPG for charges on misleading “Zero VOC”
claims on paint can labels and promotional material
Claimed “Zero VOC” paints
Mixing bases contain no or trace VOCs
Colorants used to tint added enough VOCs negating claim
Sherwin Williams included a disclaimer on their
product
FTC ruled not sufficient due to VOC added by colorant
Must stop current advertising and must have material
available for review by FTC
FTC Green Guides
Avoiding An FTC Enforcement Action
Be clear and specific about environmental-benefit
claims
Marketing message should be clear and prominent, and
whether the claims apply to the product, packaging, or
component
Must not overstate or use general environmental claims
Be careful about using environmental certifications
and seals of approval in advertising
Certifications and seals considered endorsements
Must be truthful and substantiated
FTC Green Guides
Avoiding An FTC Enforcement Action
Keep marketing and compliance departments on
the same page
Substantiation for a claim must be on hand before the
claim is made
Marketers and compliance officers should work together
and have a sharp focus on corporate compliance
Check the Green Guides carefully before using
any green term
http://business.ftc.gov/advertising-and-
marketing/environmental-marketing
The Lacey Act
The Food, Conservation and Energy Act of 2008
Passed May 22, 2008 (effective immediately)
The Lacey Act makes it unlawful to import, export,
transport, sell, receive, acquire, or purchase in interstate
or foreign commerce any plant, with some limited
exceptions, taken or traded in violation of the laws of the
U.S., a U.S. State, or most relevant foreign laws
Can be a “knowingly” or “unknowingly” participant
Examples of relevant underlying foreign law violations
Theft of timber, including from parks and protected
areas
Harvesting without permission
Failure to comply with harvesting regulations
Failure to pay royalties, taxes or fees
The Lacey Act
Exercise “Due Care” when purchasing paper
“Due care means that degree of care which a
reasonably prudent person would exercise under the
same or similar circumstances.”
Due care applied differently based on expectations
Useful tools to demonstrate due care
Asking questions
Compliance plans
Industry standards
Records of efforts
Changes in above in response to practical
experiences
Lacey Act
In 2008 and 2009 wood from Gibson guitar was
seized and company investigated for violating
Lacey Act
Illegally purchasing and important ebony wood from
Madagascar and rosewood and ebony from India
August 6, 2012 settlement with DOJ
Penalty of $300,000, donate $50,000 to the National
Fish and Wildlife Foundation, and implement a
compliance program
Gibson will withdraw its claim to the wood seized with
a total invoice of $261,844.
State Air Pollution Control Regulations
85
Counties
Ozone Nonattainment Areas
What is a CTG?
Control Techniques Guideline
Not a national regulation
Guidance containing “recommendations” by
EPA to States on how to control VOC emissions
Sets Reasonably Available Control Technology limits
Applies to printers in ozone nonattainment
areas
Moderate, Serious, Severe, and Extreme
Ozone transport region (Northern VA to Maine)
States with ozone nonattainment areas must
adopt new regulations or revise existing ones.
Who Does The CTGs Apply To?
Applicability
Printers in moderate or worse ozone
nonattainment areas
Can be nonattainment area only or statewide
15 lb/day actual VOC emissions before controls
Ink, Fountain Solutions, Coatings, Cleaning Solvents
EPA said states could use 450 lbs/mo or 3 tpy
Unless monthly or annual-then daily recordkeeping
States must have any other threshold approved
Lithographic/Letterpress CTG
Inks, Varnishes, and Coatings
Sheetfed and Nonheatset Web
No VOC content limits or reformulation required
UV/EB cured classified as “nonheatset”
95% VOC retention factor for conventional inks
and varnishes
Heatset Web
No VOC Content Limits or Reformation Required
Reduce VOC emissions add-on control device
20% VOC retention factor for conventional inks
and 100% capture in dryer
Lithographic/Letterpress CTG
Inks, Varnishes, and Coatings
Considered part of printing process not
subject to paper coating regulations
Varnishes
Unpigmented inks and treated the same as
inks
Water-based & UV/EB cured
Minimal VOC emissions
No VOC content limits or reformulation
required
Lithographic/Letterpress CTG
Inks, Varnishes, and Coatings
Heatset web add-on controls (oxidizer)
Any press with potential ink oil emissions greater than
25 tons per year
31.25 tons per year considering 20% retention
Book and presses 22 inches in width or less are exempt
Control efficiency
90% for all existing control devices
95% for all new control devices installed after state rule
date
VOC outlet concentration of 20 ppmv (hexane) or less
Lithographic/Letterpress CTG
Fountain Solution
Sheetfed
VOC limit of 5% by weight VOC with no refrigeration or
VOC limit of 8.5% by weight if refrigerated below 60o F
Limits are on an “as applied” basis (press ready)
Nonheatset Web
No IPA
Alcohol substitute limit of 5% by weight
Limits are on an “as applied” basis (press ready)
Lithographic/Letterpress CTG
Fountain Solution
Heatset Web
IPA limit of 1.6% by weight with no refrigeration or
IPA limit of 3% by weight if refrigerated below 60o F
Alcohol substitute limit of 5% by weight
Limits are on an “as applied” basis (press ready)
Allows 70% carryover of substitutes into HSWO dryers
Lithographic/Letterpress CTG
Cleaning Solutions
Applies to all printing press cleaning activities
Blanket wash, roller wash, metering roller, etc.
Limits
70% weight VOC content limit, or
VOC composite vapor pressure limit of 10 mm Hg at 20oC
Requires closed containers for towels and solutions
Allows 50% shop towel retention factor for washes
meeting low vapor pressure limit
Allows 40% carryover for ABW into HSWO dryers
States With Existing/Revised Litho Rules
Arizona
Connecticut
District of Columbia
Delaware
Georgia
Illinois
Indiana
Kansas
Louisiana
Massachusetts
Maryland
Maine
Missouri
North Carolina
New Hampshire
New Jersey
New York
Ohio
Tennessee
Texas
Wisconsin
California
•
Bay Area Air Quality Management District
•
San Joaquin Valley Unified Air Pollution
Control District
•
San Diego County Air Pollution Control District
•
South Coast Air Quality Management District
States Without Final Litho RACT Rules
Pennsylvania
Proposed rule published 02/2012, reviewing
comments
Virginia
Proposed rule published, 08/2009, currently
undergoing secretary review.
Vermont
No proposed Rule, but plan on adopting CTG.
Kentucky
No Proposed Rule
Florida
No Proposed Rule
Michigan
No Proposed Rule
Rhode Island
Plan to publish a proposed rule in 2013.
Utah
Proposed rule published 09/2012
South Carolina
No Proposed Rule
Industrial Solvent Cleaning CTG
Operational Limits
Digital operations are exempt
Except Utah and Georgia
Low VOC content
50 grams/liter (0.42 lbs/gal)
Low vapor pressure
Less than 8mm Hg at 20oC (68ooF)
Industrial Solvent Cleaning CTG
Required Work Practices
Cover open containers
Minimize air circulation around cleaning
operations
Properly dispose of used solvents and shop
towels
Implement equipment practices to minimize
emissions
States With Existing/Revised ISC Rules
Maryland
Connecticut
District of Columbia
Delaware
Georgia
Illinois
Indiana
Kansas
Texas
Wisconsin
Ohio
Georgia
Missouri
North Carolina
New Hampshire
States Developing ISCR Rules
Pennsylvania
Proposed rule 02/2012
Virginia
Proposed rule, in executive review
New York
No rule proposed, but plan on adopting CTG
States With No Current Plans for ISC Rules
Maine
New Jersey
Kentucky
Michigan
West Virginia
Arizona
Massachusetts
Louisiana
South Carolina
Colorado
Nevada
Rhode Island