Transcript HOW TO ATTRACT PROSPECTIVE STUDENT

College education produces tomorrow's leaders-people who make a positive, meaningful, and enduring
difference to the world. Ideally, college graduates will become the people who will make the world a better
place.
History
Lincoln University is a public institution
that was founded in 1866. It has an urban
setting and the campus size is 157 acres. It
utilizes a semester-based academic calendar. Its
in-state tuition and fees are $6,725 (2012-13);
out-of-state tuition and fees are $12,725 (201213).
Core Mission
• The core mission is to provide excellent
educational opportunities for a diverse
student population in the context of an open
enrollment institution to give opportunity to
rising stars like you.
• About 3,388 students attend Lincoln university
which is 2,893 more than the average for
all Colleges and Universities.
Lincoln University is consist of seven
colleges
• College of Agricultural and Natural Sciences
• College of Arts and Letters
• College of Behavioral and Technological
Sciences
• College of Professional Studies
• Division of Continuing Education and Extended
Studies
• Office of Graduate Studies
• Office of Sponsored Research and Grants.
Programs offered
Most studied Programs in Lincoln University
Registered Nursing
Business Administration and management
Criminal Justice and Law enforcement administration
Liberal Art and Sciences / Liberal studies
Elementary Education and teaching
12%
37%
12%
12%
27%
HOW TO ATTRACT PROSPECTIVE
STUDENT
• Recruiting students for an academic program
involves attracting the attention of students,
educating them on program offerings and
removing obstacles to program enrollment.
• Successful student recruitment requires
organization, planning and effective
communication skills.
Using Social Network
• The advent of technology has made the
traditional way of attracting prospective
student obsolete or irrelevant. Relying on
school websites, brochures and emails and
field trips are not enough to yield the
expected result.
Facebook/ Twitter Contest:
• Lincoln University can offer bookstore gift
certificates to fresher's who replaced their
Facebook/twitter profile photos with the
university logo.
Student Services
• Effective recruitment strategies include being
visible to students and creating an environment
that fosters dialogue and the exchange of
information.
• Lincoln University is an educational heaven where
students learn and grow outside the classroom.
The university provides Career and Counseling aid
that serves as an advising tool in guiding students
to their career path. Student support services
provides student with free after school tutoring.
Stronger Student Support:
• Introducing referral programs such as rewarding
students who spreading the word about Lincoln
University to increase enrollment.
• Keeping students involved in their education is
one of the best ways to ensure that they are
successful in school and remain enrolled.
• Award points based on the completion of specific
actions. The more they participate, the more they
earn. Students can become your greatest
marketing team when you reward them for
referring their friends to your program
Sports
• sports do offer a unique advantage when
choosing a college. The important part to
admissions boards is the time commitment
and goal-achieving skills developed in these
extracurricular activities.
• And Lincoln university is no stranger to sports
activities
Lincoln University Athletes
Accreditation
• Accreditation is an affirmation that a college
provides a quality of education that the
general public has the right to expect and
that the educational community recognizes.
• Accreditation is a very important role when
selecting a college or university.
Accreditation and affiliations of
Lincoln University
• Higher Learning Commission of the North Central Association
(30 N. LaSalle Street, Suite 2400, Chicago, IL 60602-2504, 1-800-621-7440)
• National Council for Accreditation of Teacher Education (NCATE)
• Teacher education programs are accredited.
• Missouri Department of Elementary and Secondary Education (DESE)
All teacher education programs are approved.
• National Association of Schools of Music (NASM)
• Association of Collegiate Business Schools and Programs
• Missouri State Board of Nursing
• The associate of applied science in nursing program is approved.
• Accrediting Commission for Education in Nursing (ACEN)
• The associate of applied science in nursing and the Bachelor of Science in
nursing programs are accredited.
• Commission on Accreditation of Allied Health Education Program (CAAHEP)
• The associate of applied science in surgical technology
Accreditation and affiliations of
Lincoln University
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American Association of University Women (AAUW)
American Council on Education (ACE)
American Library Association (ALA)
American Association of Colleges for Teacher Education (AACTE)
Association of Writers and Writing Programs (AWP)
Association of 1890 Land-Grant Universities
Association of Collegiate Business Schools and Programs (ACBSP)
Association for Education in Journalism and Mass Communications (AEJMC)
Association of Continuing Higher Education (ACHE)
Black College Communication Association
Council of Historically Black Graduate Schools (CHBGS)
International Science and Engineer Fair (ISEF)
Missouri Academy of Science (MAS)
Missouri Library Association (MLA)
Missouri Association of Colleges for Teacher Education (MACTE)
Missouri Society of Association Executives (MSAE)
National Association of Schools of Music (NASM)
National Commission on Accrediting
National Association for Business Teacher Education (NABTE)
National League for Nursing Accrediting Commission (NLNAC)
University Professional and Continuing Education Association (UPCEA)
American Association of State Colleges and Universities (AASCU)
National Association of Public and Land-Grant Universities (APLU)
Businesses Partnership
• At the graduate level, Lincoln University can
partner with businesses and industries to
bring in new students for further education.
More professional programs should be
develop to meet the needs of these working
class
Engaging families and incoming
students at an early start
• Parental involvement in the student education is
very important, monthly parent meetings should
be held at the middle and high schools and a
meeting at the Lincoln University campus, where
the importance of higher education should be the
subject for discussion.
• In addition, the parents should be exposed on the
availability of scholarships and Financial Aid and
how the can access it.
Ethnicity
• Although Lincoln University is part of black
colleges and universities (HBCU) in the United
States has a diverse student body.
Ethnicity
Hispanic/Latino
0%
1%
0%
5%
2%
36%
56%
Black or African
American
White or
Caucasian
American
Indian or
Alaska Native