Transcript TEAM EPINEPHRINE - Team Sole // Home

TEAM
EPINEPHRINE
race plan 2002
ADVENTURE Racing
The Ultimate in Ultra Endurance
Competition
Co-ed Teams, Multi-day, Non-stop Events
A Test of Athletic Abilities in Every Sort of
Non-Motorized Mode of Transportation
Remote, Harsh Racing Locales
Pushing the Limits of Mind, Body, Speed
and Efficiency in the Name of Adventure
ADVENTURE Racing
The Fastest Growing Endurance Sport in
the World
International Competitors Representing
20-30 Different Nations Can Be Found at
a Single Event
ADVENTURE Racing
Examples of Corporate
Involvement
Discovery Channel
Isuzu
Mastercard
Mild Seven Tobacco
Red Bull
Nokia
Hi-Tec
Balance Bar
Elf Aquitane
Salomon
USA Network
TEAM
EPINEPHRINE
One of 15 Elite, Professional Adventure
Racing Teams Worldwide
Established Experts in all Distances of
Adventure Racing - from sprints (3hours) to
middle distance (24-36 hours) & expedition
(7-12 days).
Paul Romero
TEAM EPINEPHRINE
2000 Competitor
Magazine’s “Adventure
Racer of the Year”
Personal Trainer
Professional
Spokesperson
Founder and Director of
E-Camps, Adventure
Racing School
Adventure Racing
Consultant
Flight Paramedic
Paul Romero during a passport check,
Day 3 - EMA, Brazil 2000
Karen Lundgren
TEAM EPINEPHRINE
Karen Lundgren during a bike/water crossing,
Hi-Tec Adventure Race Series, Dallas, TX 2000
Adventure Racing
Spokesperson
Adventure Racing
Clinics and Training
Instructor
Co-Director, ECamps, Adventure
Racing School
Professional Ski Coach
Customer Relations
Associate (Educational
Consulting)
Ernesto Rivas
TEAM EPINEPHRINE
Race Director and
Adventure
Consultant
Champion High
Altitude Marathoner
International Finance
Manager
Results 2001
Cal Eco 24 hour Adventure Race
Series Championship, 1st place
Cal Eco Finals, Downieville 48-hr
Adventure, 1st place
Mild Seven Outdoor Quest,
Lijiang, China, 2nd place stage 4,
10th place overall
Discovery Channel World
Championships, Switzerland
Expedition BVI - 4 day stage
adventure race – British Virgin
Islands, 5th place overall
National Championships/Balance
Bar 24 hour, CA, 4th place
EPINEPHRINE’S
Other Notable Results
Eco-Challenge, Morocco (Rookie/Lottery Team) ,
8th place 1998
ELF Authentic Adventure, Philippines, 2nd, 1999
Eco-Challenge, Argentina 11th place 1999
Eco-Challenge, Borneo Malaysia, 10th, 2000
Expedição Mata Atlântica 2000-Brazil, 1st place
ELF Authentic Adventure 2000 - Brazil,
Competitor
TEAM EPINEPHRINE
not just world class athletes
Ambassadors
Spokespersons
Reputation and Image
Training and Coaching
Sales and Marketing
Motivational Speakers
TEAM EPINEPHRINE
Asta
factor
Antioxidants for Ultimate
Recovery
Sponsors
A Sponsor Partnership
Financial Backing
Travel
Entry Fees
Equipment
Joint and Cooperative Promotion
Team Name Affiliation
Product Development, Testing & Promotion
Media Coverage/Advertising
Media
Adventure Racing Continues to Grow in
Terms of Media Coverage
Audience: Wide Range of Viewers Living
Vicariously Through Adventure Racing
Television Coverage
New Adventure Racers are 25-45 with a
High Level of Disposable Income
Media
National and International Television, Print Media and Internet that have presented documentaries,
special segments and feature stories involving TEAM EPINEPHRINE.
Discovery Channel
Outdoor Life Network
ESPN2
LA Times
Wall Street Journal
NBC Dateline
Oxygen Network
Trail Runner Magazine
Sports Illustrated for
Women
USA Network
Eurosport
CNN
Competitor Magazine
National Geographic
Adventure Magazine
Numerous International
networks in South
America, Asia, Australia,
and Europe
Sample Media Coverage
1998 Eco-Challenge, Morocco - Coverage on
Discovery Channel featuring Team Epinephrine
• 1.4 million households
• Over 2 million viewers
• Broad demographics
 Primarily Upscale Male Viewers
• Over 429 print media articles were published on this
event
2001 Mild Seven Outdoor Quest (MSOQ) - China
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2000 television programs worldwide
400,000,000 homes worldwide
Coverage on OLN
In-flight coverage on Cathay-Pacific, Quantas, Singapore
and American Airlines
Schedule 2002
Cal Eco Race Series (US)
Balance Bar 24 Hour Race Series (US)
Mild Seven Outdoor Quest (China)
Expedition Mata Atlantica (Brazil)
Eco-Challenge (TBA)
Appalachian Extreme (US)
Extreme Adventure Hidalgo (Mexico)
Eco-Peugeot (Argentina)
Expedition Ohio (US)
Contact
TEAM EPINEPHRINE
Bernice Pierson, Universal Sports
Marketing
[email protected]
[email protected]
www.teamepinephrine.com