Transcript Building the 21st Century Data Center

It’s All About the Data
Extending and Enhancing SAN
Connectivity for the Enterprise
InTechnology Threadneedle Street
Nigel Greenhalgh – OEM Territory Rep
22nd June 2006
BROCADE CONFERENCE 2006
Radisson Edwardian Hotel Heathrow
June 26 and June 27
Registration and Agenda at
www.brocade-events.com/conference2006/uk
Sponsored by Hewlett Packard
© 2006 Brocade Communications Systems, Inc. All Rights Reserved.
2
Total Ports Shipped (Switch + Directors)
Market Share Q4CY05
McData
22.1%
Brocade
56.0%
Emulex
1.0%
Cisco
15.1%
QLogic
5.8%
© 2006 Brocade Communications Systems, Inc. All Rights Reserved.
3
Brocade
McData
Emulex
Cisco
QLogic
Modular (aka Director) Ports shipped
Market Share Q1CY06
Brocade
36.5%
McData
32.4%
Cisco
30.9%
© 2006 Brocade Communications Systems, Inc. All Rights Reserved.
QLogic
0.1%
4
Brocade Connectivity Solutions
Connecting, Consolidating Enterprise Data, Servers
B-Series 4 Gbit/sec
embedded-to-enterprise family
16 FC ports,
2 GigE ports
256 ports
Common, scalable
Consistent Brocade Fabric OS
NEW
26/6/06
MP Router
Blade
SilkWorm
48000
NEW
26/6/06
NEW
26/6/06
B-Series MP400
16 FC ports, 2 GigE ports
B-Series 4/64
Multiprotocol Router
32, 48, 64 ports
Faster FCIP
McDATA Interop
B-Series 4/32
NEW
14/6/06
16 to 32 ports
B-Series 4/16
and 4/8
8, 12, 16 ports
© 2006 Brocade Communications Systems, Inc. All Rights Reserved.
5
Embedded
switches
B-Series 4/64
 Where Director Features are not Required
 The Most Economical Way to Build High Port Count
Switch Based Architectures
 The Most Performant Option Available
 Same Firmware and Architecture – Less Risk
 POD Licence Upgrade 32, 48, 64 Ports
© 2006 Brocade Communications Systems, Inc. All Rights Reserved.
6
B-Series MP400
 FC/IP Solution – Low Port Greenfield / Brocade Accounts
 Favourable Price Comparison Vs 9216i
 4 Gigabit (16 Ports) – 2 x GbE Ports for FC/IP
 Layer 3 (Routing) Capability
 Most Performant FC to FC/IP Solution Available
 CA Qualified – Available 26th June
© 2006 Brocade Communications Systems, Inc. All Rights Reserved.
7
MP400 vs 9216i Per Port Price
Comparison
Cost Per Usable Port
£1,600
£1,400
£1,200
£1,000
Cost Per Usable Port
£800
£600
£400
£200
£0
MP400 Base Config
with IP (16FC + 2 x
GBE)
9216i Config with IP
(14FC + 2 x GBE)
© 2006 Brocade Communications Systems, Inc. All Rights Reserved.
MP400 Base Config + 9216i Config + 16 Port
16 Additional Ports
Additiona Card
8
Summary: FCIP Performance Comparison
- 64K I/O size, 16 outstanding I/Os using Iometer
160.00
140.00
140.00
120.00
120.00
100.00
100.00
80.00
80.00
60.00
60.00
40.00
40.00
Brocade FR4-18i,
7500
20.00
20.00
0.00
Cisco 9216i
0.00
0ms
10ms
20ms
40ms
60ms
120ms
0ms
Reads, No packet loss
10ms
20ms
40ms
60ms
120ms
CNT UE3000
Writes, No packet loss
Brocade AP7420
120.00
120.00
100.00
100.00
80.00
80.00
60.00
60.00
40.00
40.00
20.00
20.00
McData 1620
0.00
0.00
0ms
10ms
20ms
40ms
60ms
0ms
120ms
Reads, 0.1% packet loss
© 2006 Brocade Communications Systems, Inc. All Rights Reserved.
10ms
20ms
40ms
60ms
120ms
Writes, 0.1% packet loss
9
B-Series Multiprotocol Router Blade
 FC/IP Solution – Supports All 4/256 Directors
 Favourable Price Comparison Vs 9216i
 4 Gigabit (16 Ports) – 2 x GbE Ports for FC/IP
List Price Comparison
Brocade Director Cost 128 Ports inc SFP
£115,261
Cisco 9509 Cost 120 Ports inc SFP
£200,129
Brocade Director 160 FC + 4 Ports FC/IP
£183,099
Cisco 9509 Director 148 Ports + 4 Ports FC/IP
£256,597
© 2006 Brocade Communications Systems, Inc. All Rights Reserved.
10
New B-Series (Probable Pricing)
 Prices Close – But Please Check With Terry
SKU
Marketing Description
Pounds
AE495A
HP StorageWorks 4/64 Base SAN Switch (w/32 ports)
£18,378
AE496A
HP StorageWorks 4/64 SAN Switch Power Pack (w/32 ports)
£23,243
AG457A
HP StorageWorks 4/64 Full San Switch (w/64 ports)
£34,054
T4411A
4/64 SAN Switch 16 port POD upgrade license
£9,459
T4412A
4/64 SAN Switch Power Pack software license
£7,567
AG460A
HP StorageWorks Pwr Sup 2X Drctr Chassis
£4,054
AG458A
HP StorageWorks 400 MP Router Base
£16,459
AG459A
HP StorageWorks 400 MP Router Power Pack
£18,378
T4425A
HP StorageWorks B-series FCIP MPR LTU
£7,360
T4426A
HP StorageWorks MPR Power Pack LTU
£6,125
AG461A
HP StorageWorks B-Series MP Router Blade
£30,239
T4427A
HP StorageWorks B-Series FCIP Blade LTU
£16,095
© 2006 Brocade Communications Systems, Inc. All Rights Reserved.
11
Web-based training for HP only: Check
out the HP partner site @ Brocade
Free
course on
new
product
training
© 2006 Brocade Communications Systems, Inc. All Rights Reserved.
12
UPD 104: Intro to SW4900,
SW7500, FR4-18i & FOS 5.1.0
© 2006 Brocade Communications Systems, Inc. All Rights Reserved.
13
Power….
Brocade
SilkWorm
48000
Rack Units
Cisco
MDS 9509
McDATA
i10k
• Only 4Gigabit Director
14u
15u
14u
256 @ 2Gb
112 @ 2Gb
256 @ 2Gb
256 @ 4Gb
84 @ 4Gb?
<192 @ 4Gb?
Available now
Not yet available
Not Yet Available
768
224
512
512Gb/s
360 Gb/s / x-bar
Airflow
Back-to-front
Side-to-side**
Back-to-front
Ports per blade
16/32 ports
16/32 ports
8
212 lbs
170 lbs
335 lbs
710 / 910
2200 / 2100
2500
3100
7500 / 7150
8535
Non-blocking 2Gb
Ports
4Gb ports
N-B Ports / Rack
Switch Bandwidth*
Weight
Watts
Cooling (BTU)
• Lowest Price Per Port
• FC/IP + 4 Gigabit Option
• B-Series – Lowest Power
Consumption
• Lowest Cost to Cool
• The “Environmentalists” Choice
*Really only applicable to crossbars due to central switching bottleneck
** HP and IBM issued a warning and special mounting instructions as the MDS has a tendency to overheat and shutdown. Minimum 6” between racks, 1 foot recommended. Fan is a single point
14
of 2006
failure.Brocade Communications Systems, Inc. All Rights Reserved.
©
Bradley – for Next Gen BladeSystem
 24 port switch
– 16 server ports (internal)
– 8 SAN ports (external)







12 port, 24 port and Power Pack models
Golden Eye ASIC
4 / 2 / 1Gb
Fabric OS 5.0.4
100% Compatible w/ Brocade install base
Compatible with HP and non-HP SANs
Integration with HP Systems Insight
Manager, Storage Essentials
 Supports SMIs and SNMP
 Will Drive Brocade Directors in High Blade
Count Customers
© 2006 Brocade Communications Systems, Inc. All Rights Reserved.
15
Brocade 4Gb SAN Switch
(for c-Class BladeSystem)
Differentiators
 Most Complete Product Range – 8 to 256 Ports
 4 Gigabit Entire Range
 Most Prevalent SAN Architecture
 Lowest Power Consumption Director Class by Factor of 3
 Same Switch Firmware in Every Product
 Unique and Comprehensive Integration with AppIQ/SE
 HP Branded and HP Supported to Level 3
 Embedded Technologies – p-Class, c-Class, MSA
 Unique FC/IP Solutions – Proven and Performant
 Largest Support Matrix, Most Trained Personnel, Equates
to Lowest Risk SAN Solution
© 2006 Brocade Communications Systems, Inc. All Rights Reserved.
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Director Positioning
 The Following Justification for Customers Requiring 100+
Ports, but Would not Normally Consider Directors
 Directors Should be Positioned:
 Any XP Sale
 Any Multi/High Port Count EVA
 Any Non-Stop Solutions
 Any Multi BladeSystem Solution
 5 x 9’s Availability Key
 Non Disruptive Port Upgrades a Key Requirement
 Cabling and Power Environmentals Important
 Any Multi-Switch Refresh Opportunities
© 2006 Brocade Communications Systems, Inc. All Rights Reserved.
17
EVA+Director Attach Program
Two program options to meet customer requirement

Buy EVA6000/8000 plus a Brocade 4G Director*…
1.
Consolidation Requirement
–
…Buy 1 x 4/256 Chassis & 64 ports


+
Get 1 x 4/256 Chassis Free
=
When Using This Program Following Cost Justification…
* 1. Director must be sold in conjunction with an EVA6000/8000 -and* 2. New Brocade Director footprint
* 3. One Free Director Chassis Per Customer
* 4. Please Involve Brocade Enterprise Sales Rep: Mike Jaques, Peter Mitchell, Mark Richards
© 2006 Brocade Communications Systems, Inc. All Rights Reserved.
18
132 Usable Ports with 32 Port Switches
To Provide Recommended Minimum Over-Subscription (7:1)
28 Ports Lost to ISL’s out of a total of 160 Ports
Total User Ports for Storage and Server Connectivity: 132
© 2006 Brocade Communications Systems, Inc. All Rights Reserved.
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Cost Comparison 32 Port Switches vs
Directors Using EVA Program
Cost Per Usable Port
€ 2,500
€ 2,000
Usable Per Port Cost for 32 port Base
€ 1,500
Usable Per Port Cost for 32 port PowerPack
Usable Per Port Cost for 64 port Base
Usable Per Port Cost for 64 port PowerPack
Usable Per Port Cost for Director Base
€ 1,000
Usable Per Port Cost for Director PowerPack
€ 500
€0
32
64
96
128
160
No of Ports Total
© 2006 Brocade Communications Systems, Inc. All Rights Reserved.
20
192
224
Install base upgrades
1 Gbit to 4 Gbit Trade-In Program
• Cash-Rebate for end users when trading in their 1GB switches
• Euro amount per 1GB port traded in (currently up to Euro 270 per port! – will be
changed B/PP)
• Customer needs to buy at least as many 4G-ports as 1G are traded in
• Online processing for easy partner access
• HP to handle logistics: collect, destruction, rebate payment
• Point partners to trade-in website: www.eu.trade-in.hp.com
© 2006 Brocade Communications Systems, Inc. All Rights Reserved.
21
Thank You