Transcript Document
Value-Added Agriculture NCEast Alliance o A regional economic development organization serving several small metropolitan and micropolitan cities in eastern North Carolina from the edge of the Research Triangle to the Atlantic Coast. The organization and its predecessor have been and will be involved in traditional economic development activities (branding, marketing, lead generation) and capacity building (infrastructure and workforce development). o North Carolina’s Eastern Alliance (dba NCEast Alliance) • private not-for-profit, 501c4 (partner in a 501c3) • Formed in early 2000s, but limited use to augment NCER • IgnitionEast (consultant event) • EnvisionEast-2050 (creating a regional vision for future development) NCEast Geography and Population • Comprised of several counties situated between the NC Research Triangle and the Atlantic Ocean • Landmass larger than US states of Connecticut and Rhode Island combined • Population of 1+ million • Five small metropolitan areas (100,000-200,000 people) and 3 micropolitan areas Alliance Strategic Priorities: 3 Strategic Components: 1) Marketing and Business Attraction 2) Workforce Development and Education 3) Regional Advocacy Regional Industry Clusters $80,000 Aerospace & Defense products# 11,815 Chemical products 1,653 $70,000 Motor vehicle MFG 2,334 Nonwoven goods 3,849 $60,000 Pharmaceuticals & biological products 4,353 Military# 80,460 NCER Average Wage=$41,949 Source: EMSI Household appliances 2,044 Average Wage (2011) $50,000 Fabricated metal products 2,166 Distribution & Logistics 3,763 $40,000 Packaged foods 3,377 Tobacco product MFG 2,249 Boat building 770 $30,000 Meat processing 6,859 Red=At-Risk Clusters Green=Stable Clusters Blue=Emerging Clusters *Aerospace and Defense products wage is North Carolina Average Wage **Regional military numbers from bases; National numbers from US BEA (2009) #FRC East employment is included in both the Military and Aerospace & Crop farming 1,208 $20,000 Building products 622 $10,000 Hospitality & travel 3,802 $0 0.0 2.0 Source: Feser Clusters, EMSI 4.0 6.0 8.0 10.0 12.0 Relative Concentration (2011) 14.0 16.0 18.0 42.0 20.0 NCEast Target Sectors (Clusters) • Advanced Manufacturing (instruments, industrial equipment, motor vehicle assembly/parts mfg.) • Defense/Aerospace (components, MROs) • Marine Trades (boat building, monitors) • Life Science: • Biotechnology • Pharma • Healthcare • Value-added Agriculture • (food & beverage, biofuels) Regional Food Processing Employment Food Processing Wage Rates Description Eastern NC NC US Bakers $10.18 $10.87 $12.05 Butchers and Meat Cutters $13.46 $12.83 $14.42 Slaughterers and Meat Packers $10.38 $11.42 $11.99 Food and Tobacco Roasting $11.00 $15.22 $14.22 Food Batchmakers $11.53 $12.49 $13.63 Other Food Processing Workers $10.07 $10.23 $11.96 Selected Top Food Processing & Beverage Employers - Butterball Carolina Classics Catfish Cheesecake Factory Cott Beverage Covington Vodka Duck Rabbit Brewery Franklin Baking Hillshire Farms (Sara Lee) House of Raeford - Mission Foods Mother Earth Brewery Mt. Olive Pickles Murphy Brown Poppies International Sanderson Farms Smithfield Foods (WH Group Ltd) Valley Proteins Vaillari Foods Building Materials Employment Veneer & Engineered Wood Products Other Wood Products Manufacturing Logging Sawmills & Wood Preservation Support Activities for Forestry Timber Tract Operations Pulp/Paper Employment Converted Paper Product Manufacturing Pulp, Paper & Paperboard Mills Why VAA in Eastern NC? • Available buildings/sites suitable for food processing • Excess water/sewer capacity in several communities • Critical mass of food processors and robust supply chains • Array of 3PLs and trucking companies (frozen service) • Extensive 4-lane highway network connect to freeways • Reliable power and natural gas at competitive rates • Lands/soils/climate accommodate wide variety of products Jobs and Investments in 2013 Company Investment Jobs BioChemtex* $200 million 315 ACX Pacific Northwest $4.7 million 38 Mt. Olive Pickle $4.1 million - Natural Blend Vegetable Dehydration $12 million 57 Smithfield Foods $85.5 million 30 Nutkao $17 million 100 WoodFuels LLC $60 million 32 Port Enhancements for Wood Pellets $25 million - TOTAL: $408.3 million 572 * Located in Sampson County, out of our region, but was joint project recruitment effort of NCEast Alliance, NC Southeast Commission and Biofuels Center of NC. Developing/Marketing VAA Developing - Residual efforts from activities of MGTF • Food & Fuel for the Forces (FF4F) – DOD funding (USMC) • Sentinel Landscapes (partnership with NCSU & USMC) Marketing - Trade Shows (Food Automation and Manufacturing Show, Advanced Biofuels Leadership Conf., Global Food & Equipment Show) - Articles (recent article about growth of VAA in ENC picked up by 267 media outlets across the US) - Targeted advertising in industry-specific trade journals - General Prospecting (identifying growing companies and contacting to tout regional opportunities) FF4F Mission • CREATE PARTNERSHIPS TO INITIATE, SUPPORT, AND FACILITATE, ACTIVITIES THAT PROVIDE ECONOMIC BENEFIT TO RURAL NORTH CAROLINA IN ORDER TO INCREASE THE PROBABILITY THAT EXISTING WORKING LANDS WILL CONTINUE TO BE USED IN WAYS THAT ARE COMPATIBLE WITH THE MILITARY TRAINING MISSION, WILL CONSERVE NATURAL RESOURCES, ATTAIN RENEWABLE ENERGY GOALS, AND ENHANCE THE QUALITY OF LIFE FOR THE RESIDENTS OF THE REGION FF4F Objectives • TO LEVERAGE MARINE CORPS FOOD DEMAND CONTRACTS TO MORE FULLY SUPPORT PRODUCERS WHO ARE LOCAL TO EASTERN NORTH CAROLINA, OVER WHO’S LAND WE TRAIN “NC FARMERS FEEDING NC WARRIORS” • TO LEVERAGE MARINE CORPS DEMAND FOR RENEWABLE ENERGY TO INSPIRE THE GROWTH OF A RENEWABLE FUELS INDUSTRY THAT WOULD ADD CROP OPPORTUNITIES TO THE AGRICULTURAL PRODUCERS IN EASTERN NORTH CAROLINA “NC FARMERS FUELING NC WARRIORS” FF4F Goals • PREDICTABLE, COMPATIBLE LAND USE • SUSTAINABLE BUSINESS GROWTH • HEALTHY TAX BASE • QUALITY OF LIFE • ENVIRONMENTAL CONSERVATION Food Projects • SPONSOR A LOCAL MILITARY FOOD WORKSHOP • 10 JUNE IN NEW BERN • UPDATE DLA STORES CATALOGUE TO ADD DATA ON SOURCES OF ITEMS • IN PROCESS • CREATE PILOT FOR DEDICATED LOCAL FOOD ADVOCATE WITHIN THE FF&V PRIME VENDOR • AT OSD FOR CONSIDERATION Food Projects • WORK WITH NCDA&CS TO GROW LOCAL FOOD ITEMS IN COMMISSARY • INCREASE OF 17% IN LAST 2 YEARS • INCREASE THE USE OF FRESH PRODUCE IN MESS HALLS • GUEST CHEF • FARMERS MARKET • CAMP LEJEUNE FARMERS MARKET • 29 APRIL OPENING. LARGEST IN DOD • CREATE A LOCAL FOOD HUB IN ONSLOW COUNTY Fuel Projects • BRING “BIODIESEL FOR SCHOOLS” TO ONSLOW COUNTY • STALLED • DEVELOP ON-BASE BIODIESEL REFINERY • K-I BUSINESS PLAN • SUBMITTED AND BRIEFED TO MCIEAST • DEVELOP A COMMUNITY BASED BIOREFINERY • PILOT INITIATED IN BENSON Fuel Projects • INCREASE THE USE OF BIO-PREFERRED PETROLEUM REPLACEMENT PRODUCTS ON BASES • STALLED • ACHIEVE 100% CERTIFICATION OF WHITE FLEET FOR B20 • BRIEFED TO DIRECTOR OPERATIONAL ENERGY, USN Supporting Efforts • “FLAVORS NC” TV SHOW • SERPPAS BIOMASS ISSUES TEAM • “NC Growing Together” Leadership Team • NCSU grant from USDA • NC Eastern Alliance value added Ag business development Partners • • • • • • • MCIEAST (funding) DLA Foster-Caviness DeCA Military Produce NCDA&CS NCSU • • • • CEFS UNC(W) NC Extension TAMU John D. Chaffee President & CEO NCEast Alliance [email protected] www.nceast.org (252) 522-2400