FAO Budapest

Elisabeth van Delden April 13, 2011

Introduction to the work of IWTO

Policy Monitoring

IWTO is...

IWTO is the international body representing the interests of the world's wool textile trade and industry. Slide 2

National Committee Members from around the world Members of IWTO Associate Members IWTO membership covers woolgrowers, traders, primary processors, spinners, weavers, garment makers and retailers of wool and allied fibres in its member countries, as well as all kind of organizations related to wool products and the wool business in general. Slide 3

Objectives of IWTO With the 4 pillar structure, IWTO is aiming to position and to value wool clearly in the consumer mind as a material which is desirable for its technical, ethical and comfort values.

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WE

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WOOL is natural, renewable, sustainable, biodegradable

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PROTECTION of rare breeds as well as heritage

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Supporting developing markets of wool and wool products

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TOP SCORING for wool

What would happen

if not?

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Benefit

WOOL at the TOP of consumer`s MIND

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Benefit

Wool as INSPIRATION for architecture and interior design

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INTEGRATION of wool into LAWS and REGULATIONS

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Benefit

KEEPING SOVEREIGNTY over our brand and assets.

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WE THANK YOU FOR YOUR ATTENTION

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