Transcript Slide 1

Business Europe Study Tours
BEST
Summer 2014
Professor Olga Di Franco & Dr. Iris Ramme
BEST Program 2014
4 countries - 4 clusters - 3 cultures
3 weeks - 3 weekends
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France, Spain, Italy , Monaco
Study and work with German students
Learn French
Attend lectures
Visit top French-based European
companies in cosmetics, high tech, food
and beverages, arts and culture.
BEST
• 4 countries: Stay in France and visit Spain,
Italy, and Monaco during weekends
• 3 cultures: work in teams with
German students and experience
daily life in France
• 3 weeks: attend lectures and visit
companies
• 3 weekends: have fun visiting
Barcelona, Paris, Marseille, Monte
Carlo, Sanremo and more
3 WEEKS: WHEN?
Departure from USA: May 27, 2014
Return home: June 17, 2014
3 Weeks: Where?
• Aix-Marseille Université
• Located in Aix-en Provence
3 Weeks in Aix-en-Provence
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Near Marseille airport and with own TGV train station
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Small town, with all sites within walking distance
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Long history: Romans were here! See the Roman baths
(Aix comes from aqua = water)
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Rich culture:
Van Gogh, Cezanne, Picasso
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Climate in May/June: 70-80 F
3 Weeks: Accommodations
• In dorms with shared cooking facilities.
• Single occupancy with private bathroom.
• University dining hall around the corner.
3 Weeks: Lectures and Site Visits
• Lectures on International
Management, International
Marketing, Economics
• Classes taught in English
• Classes on French and German
culture
• French language course
(beginner level and advanced
level)
• Cross-cultural team work: group
assignments with German
students
• Visits to French companies in the
area like Occitane, Eurocopter,
ITER etc. according to important
clusters
• Visits to sites and museums
Clusters and
Companies
• High Tech Cluster:
– Eurocopter in Marseille
– ITER (=International Thermonuclear
Experimental Reactor; Nuclear
Fusion Research Centre in
Cadarache)
– Port of Marseille
– Solar energy plant
– LFoundry in Rousset
• Cosmetics Cluster:
– L’OCCITANE en Provence in
Manosque or
– Fragonard in Grasse
• Food/Beverages Cluster:
– Agriculture in Avignon
– Calissons d'Aix
– Wineries
– Haute Cuisine
– Haribo in Uzès
• Arts and Culture Cluster:
– Euromediteranee
– Aqueduct Pont-du-Gard
3 Weeks: A Typical Day
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Either
09:00-10:00 French class
10:15-11:15 Lecture on
International Management
11:30-12:30 Lecture on
International Marketing
14:00-17:00 group work with
German students
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Or
09:00 Leave for company visit
10:00-12:00 company visit 1
14:00-16:00 company visit 2
16:00-18:00 sightseeing in the
area
19:00 back to dorm
3 Weekends: Where?
• Paris (by TGV, the fast European train)
• Barcelona (by bus)
• Monte Carlo (Monaco) and Italy along the
French and Italian Riviera (bus)
Academic Credit: 3 units
BUAD 499
International Business students :
• Seniors and Juniors
may count BEST as their required business internship
(catalog years 2009 and earlier) not as the required
language internship
• Freshmen and sophomores
may count BEST as their required global awareness
course but not as the business internship option
Business students:
have a choice of counting BEST as either their required global
awareness course or as an elective in their concentration.
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Academic Credit: 3 units
BUAD 499
Exceptions:
Accounting and ISDS majors must pick the option "required global awareness;" for
them, BEST cannot count as an elective in their concentration
Economics majors must pick a 300-level elective ONLY (not a 400-level elective)
Finance majors can choose BEST as an elective or in lieu of FIN 370 for the joint
emphasis in Accounting/Finance
Management majors must have the general management emphasis to count BEST as
an elective. Any other emphasis within management must get approval from the
department chair. Global awareness is fine.
Marketing majors can choose BEST as an elective in their concentration
Costs
• $ 2,700 for the BEST program
– $ 2,200 with $500 student scholarship if you register before
December 13th.
– Registration must be confirmed with a $500 down payment.
• Does include: all BEST lectures, all European travel, accommodation,
visits, sightseeing and few sponsored meals.
• Does not include:
– CSUF tuition for summer school: plan on $1,950 for up to 6 units.
– Airfare for international transfer (estimated cost $1,500+)
– Individual breakfasts, lunches and dinners, plus other personal
expenditures (typical range is $900-$1,500-but it varies)
– $180 security deposit
BEST 2013: Why Should You Do This?
• Differentiate yourself by:
– “Going” international
– Learning a foreign language
– Experiencing the business world outside your
country
– Working in cross-cultural teams and conditions
– Learning about European Universities and
European students’ life
– Improving your inter-cultural communication and
soft skills
FOR MORE INFORMATION
• Contact Olga Di Franco
[email protected]
(657) 278-8071; SGMH 5233
• Go to http://www.hfwu.de/en/eng/best or to
http://business.fullerton.edu/centers/cib/short_term.htm