Week 02 – Managing in the Digital World

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Transcript Week 02 – Managing in the Digital World

Chapter 1
Managing in the Digital World
1-1
The iPad is Apple’s latest gadget.
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Learning Objectives
1-2
1. Describe the characteristics of the digital world and the advent of the
information age.
2. Define globalization, describe how it evolved over time, and
describe the key drivers of globalization.
3. Explain what an information system is, contrasting its data,
technology, people, and organizational components.
4. Describe the dual nature of information systems in the success and
failure of modern organizations.
5. Describe how computer ethics impact the use of information
systems and discuss the ethical concerns associated with information
privacy, accuracy, property, and accessibility.
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The Three Waves of Change
1-3
Could the conventional wisdom of the day during the age of agriculture
and handwork every prepare a young person to be successful during the
industrial age? How would your parents and teachers tell you to
prepare?
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The Knowledge Society
1-4
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Learning Objectives
1-5
1. Describe the characteristics of the digital world and the advent of the
information age.
2. Define globalization, describe how it evolved over time, and
describe the key drivers of globalization.
3. Explain what an information system is, contrasting its data,
technology, people, and organizational components.
4. Describe the dual nature of information systems in the success and
failure of modern organizations.
5. Describe how computer ethics impact the use of information
systems and discuss the ethical concerns associated with information
privacy, accuracy, property, and accessibility.
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What is “globalization” and how is it
manifested?
Did you know 3.0?
How much of this has been enabled by
technology?
Does any of this make you feel a little
threatened and uncomfortable?
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Globalization
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Globalization: 1.0, 2.0, 3.0
1-8
The World is Flat
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Key Factors Enabling Globalization 3.0
1-9
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
November 9, 1989—The Fall of the Berlin Wall
August 9, 1995—Release of Netscape Web Browser
Work Flow Software
Triple convergence:
Uploading
Outsourcing
1. Enablers work together, enhancing
Offshoring
collaboration
2. Move from vertical to horizontal
Supply Chaining
collaboration
In-Sourcing
3. Inclusion of China, India, and
In-Forming
Soviet Union
The Steroids
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Learning Objectives
1-10
1. Describe the characteristics of the digital world and the advent of the
information age.
2. Define globalization, describe how it evolved over time, and
describe the key drivers of globalization.
3. Explain what an information system is, contrasting its data,
technology, people, and organizational components.
4. Describe the dual nature of information systems in the success and
failure of modern organizations.
5. Describe how computer ethics impact the use of information
systems and discuss the ethical concerns associated with information
privacy, accuracy, property, and accessibility.
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Information Systems: Definition
1-11
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Data: A key component of information
systems
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Careers in IS: Evolution of the CIO
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The CIO Today
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People: The Builders and Managers of IS
1-15
 Career opportunities are strong and expected to grow.
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
U.S. Bureau of Labor Statistics: Employment for computer and IS
managers will grow faster than the average for all occupations
through 2016.
Median annual earnings of IS managers in May 2009 were $113,720.
Starting salary offers for IS majors, with one year or less of
experience, averaged $54,038.
Some titles: systems analysts, systems programmers, systems
operators, network administrators, database administrators, systems
designers, systems managers, and chief information officers
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Best Jobs for the Next Decade
1-16
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IS Management Job Titles and Job Descriptions
1-17
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IS Professional Core Competencies
1-18
 Technical competency
 Business competency
 Systems competency
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Hot Skills for 2010 and Beyond
1-19
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Hot Skills for 2010 and Beyond
1-20
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Organizations: The Context of IS
1-21
 Organizations use information systems to:
 be more productive and profitable
 gain competitive advantage
 reach more customers
 improve service to their customers
 True for all types of organizations
 Professional
 Social
 Religious
 Educational
 Governmental
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IS Personnel
PAST
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PRESENT
1-22
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Organizing the IS Function
1-23
 Early History: Poor Service and Worse Attitudes
 The Rise and Fall of End-User Development
 The Modern Information Systems Organization
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The Spread of Technology in Organizations
1-24
 IS personnel tend to spend most of their time
out in the business unit.
 IS personnel often have dual-reporting
relationships—reporting to both the central IS
group and the business function they serve.
 Clearly a need for people who know the
technology side and the business side of the
business
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Types of Info Systems Used in Organizations
1-25
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Types of Info Systems Used in Organizations (Cont’d)
1-26
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Learning Objectives
1-27
1. Describe the characteristics of the digital world and the advent of the
information age.
2. Define globalization, describe how it evolved over time, and
describe the key drivers of globalization.
3. Explain what an information system is, contrasting its data,
technology, people, and organizational components.
4. Describe the dual nature of information systems in the success and
failure of modern organizations.
5. Describe how computer ethics impact the use of information
systems and discuss the ethical concerns associated with information
privacy, accuracy, property, and accessibility.
IS Today (Valacich & Schneider) 5/e
4/13/2015
Copyright © 2012 Pearson Education, Inc. Published as Prentice Hall
The Dual Nature of IS
1-28
 IS can help you or hurt you.
 Toyota Prius—The failure (with redemption)
 Braking system software glitch
 Severely blemished Toyota’s reputation for safety and quality
 Fortunately, dealerships could easily install new software to fix
the problem
 FedEx—The success
 $ 32 billion family of companies—largest express
transportation company
 Information hub for business where managing information is
the business
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IS for Competitive Advantage
1-29
 Both FedEx and Toyota were developing
strategic information systems.
 Purpose of strategic information systems is to
help gain or sustain competitive advantage.
 More about using IS for strategic advantage is
discussed in Chapter 2.
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Why Information Systems Matter
1-30
 Nicholas Carr article—“IT Doesn’t Matter”
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
IT is no longer a source of advantage on the firm level.
Companies should focus IT on cost reduction and risk
mitigation.
 Many experts disagree with his arguments


Abbie Lundberg—Interview with Carr
Don Tapscott—“The Engine That Drives Success: The Best
Companies Have the Best Business Models Because They Have
the Best IT Strategies”
 Many successful companies use IT to support a unique
business strategy.
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4/13/2015
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Learning Objectives
1-31
1. Describe the characteristics of the digital world and the advent of the
information age.
2. Define globalization, describe how it evolved over time, and
describe the key drivers of globalization.
3. Explain what an information system is, contrasting its data,
technology, people, and organizational components.
4. Describe the dual nature of information systems in the success and
failure of modern organizations.
5. Describe how computer ethics impact the use of information
systems and discuss the ethical concerns associated with information
privacy, accuracy, property, and accessibility.
IS Today (Valacich & Schneider) 5/e
4/13/2015
Copyright © 2012 Pearson Education, Inc. Published as Prentice Hall
Computer Ethics
1-32
 What are computer
ethics?
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Information Privacy
1-33
 What information should
you have to reveal?
 What information you
might want to keep
private?
 What is identity theft
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Information Privacy (cont’d)
1-34
 Companies seem to know about our every move—how
much information do we need to reveal?
 Amazon.com is
famous for
personalization
 What are the costs?
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How to Maintain Your Privacy Online
1-35
 Review the privacy policy of the company with which you
are transacting.
 The policy should indicate:
 What information is being gathered about you.
 How the seller will use this information.
 Whether and how you can “opt out” of these practices.
 Additional tips:
 Choose Web sites monitored by independent organizations.
 Avoid having cookies left on your machine.
 Visit sites anonymously.
 Use caution when requesting confirmation e-mail.
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Information Accuracy
1-36
 Who is responsible for
ensuring of the
authenticity and fidelity of
information?
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Information Property
1-37
 Who owns information
about individuals?
 How can this
information be sold and
exchanged?
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Data Privacy Statements
1-38
 Company maintaining the
database with customer
information legally owns it


Is free to sell it?
Must it ensure proper data
handling practices?
 Social networking
complicates matters
 Complexity
of privacy settings
 Friends can tag you without
your knowledge.
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Information Accessibility
1-39
 Who has the right to
monitor the
information?
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Need for a Code of Ethical Conduct
1-40
 Issues: changing photographs, using school
computers for personal use, compiling information
about shopping patterns and credit history
 Many businesses have guidelines for appropriate
use.
 Universities endorse guidelines proposed by
EduCom.
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Need for a Code of Ethical Conduct (cont’d)
1-41
Responsible computer use (based on work of the
Computer Ethics Institute) prohibits:
1.
2.
3.
4.
5.
6.
7.
8.
Using a computer to harm others
Interfering with other people’s computer work
Snooping in other people’s files
Using a computer to steal
Using a computer to bear false witness
Copying or using proprietary software without paying for it
Using other people’s computer resources without
authorization
Appropriating other people’s intellectual output
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