Transcript Driving Library Value through Strategic Development

Driving Library Value through Strategic
Development Partnerships to Support
Teaching, Learning, and Research
What We Will Cover
• Changing Scope of Library Value to the Institution &
Constituents
• Background on Library Funding Challenges & Effect on
Humanities Collections
• Options for library development collaboration to Support
Teaching, Learning, and Research in the Humanities
• Overview of Digital Humanities Publishing Program
• Discussion Questions/Q & A
Megan Oakleaf: “Value of Academic Libraries: A Comprehensive Review & Report,
ACRL 2010
Ithaka S&R Academic Library Survey 2010: Insights from U.S. Academic Library Directors,
Long/Schonfeld
Ithaka S&R Academic Library Survey 2010: Insights from U.S. Academic Library Directors,
Long/Schonfeld
• “For scientists, libraries hold the report of work done in a
laboratory, but for humanists the library is the laboratory.”
–
January 18, 2013 blog post by Wayne Bivens-Tatum at Academic Librarian: “Politics, Economics, and
Screwing the Humanities
• The damage done to humanities is, I believe, clear. The damage
done to the long-term record of scholarship and creation—
through reduced books budgets and other acquisitions—is also
clear.
- Walt Crawford, “The Big Deal and the Damage Done”, Cites & Insight Books, 2013
For all libraries where book spending (adjusted for
inflation) dropped between 2002 and 2010,to get back
to the 2002 level—adjusted for inflation, but with nothing
more to account for the huge increase in titles published
over the past decade—would cost $245,235,005 in
2010 dollars.
Changes in library spending from 2000-2010, Doctoral & Research
Universities
Walt Crawford, “The Big Deal and the Damage Done”, Cites & Insight Books, 2013
Impact the Institution’s Vision &
Drive to the Mission Statement
•
University of California, Berkeley – “Our Mission and Values”
•
Among Berkeley's hallmarks is an unmatched breadth and depth of academic
programs, driven by a passion for inquiry and discovery, and marked by the
integration and synergy of teaching and research. Our programs are supported by
a library collection that ranks as one of the best in the nation and by a system of
world-class research museums and field stations. This comprehensive
educational excellence is accessible and affordable to large numbers of students
of exceptional talent from all socioeconomic backgrounds. Berkeley thus forms a
truly unique setting for stimulating creative thought, with a vital and diverse
intellectual community committed to the advancement and diffusion of knowledge
and innovation of benefit to the state, the nation, and the world. Accordingly, our
goals are succinctly stated in the mantra: "Access and Excellence."
How do you support student success and experience while
promoting the library as a social learning space?
-
Undergraduate Research Prize Partnerships & Naming
Opportunities (Examples)
- Sustainability
- Business
- Interdisciplinary
-
Graduate Research Prize Partnerships & Naming
Opportunities (Examples)
- Digital Humanities
- Visual Studies
- New Media
•
The Library Prize for Undergraduate Research on Sustainability &
the Environment was established by Temple Libraries and Gale, a
leading organization in e-research and educational publishing, to
encourage undergraduate research and projects in the area of
sustainability.
•
Established in the 2010-2011 academic year, two projects will be
selected on an annual basis to receive an award of $1000. The
Library Prize for Undergraduate Research on Sustainability & the
Environment will be offered for three consecutive academic years.
•
Winning entries will exhibit originality, depth, breadth, or
sophistication in the use of information resources; exceptional
ability to select, evaluate, synthesize and utilize information
resources in the creation of a project in any media; and will
contribute to our understanding of sustainability, or contribute to
improving or developing sustainable practices.
Gale-Cengage Learning Pilot Program
Value Proposition – to the Academic Institution
Supporting libraries in offering research awards that enhance
library value
- Can supplement or start a library sponsored award program
- Brings attention to the library in a positive public manner
-
Can be coupled with naming opportunity/branding content
supporting these research awards
- Partner with collection development
- Increase your alumni/donor base
-
Opportunities for published student works (non-exclusive)
- Increased student participation
- Improved library-faculty-student interaction
Examples:
Digital Humanities Research Awards
- Interdisciplinary
- Project or Paper based
- Faculty Workshops
- Scholarly Collaboration and Notoriety
- Faculty or Student/Graduate or Undergraduate
English Writing Awards
- Engage first-year students in different ways
- Improve critical thinking skills
- Promote the library early-on in the student career
Gale Scholarly Collaborations
• Gale has been involved with or is currently supporting over 25
projects to-date
• Efforts range from individuals to institutional to project-based
groups
• Gale supports these efforts through a variety of means, most
often providing:
• Raw data consisting of entire collections, subsets of
collections, or subsets of multiple collections, in multiple,
specific formats
• Technical advice and support
• Connecting scholarly efforts through our involvement in
multiple projects
Historic, Scholarly, Digital Collections
•
Gale’s historical & scholarly digital collection program is, simply put,
the world’s largest, scholarly, primary source, online library – spanning
close to 600 years of global history.
– Acquiring these collections is in essence, bringing into your own academic
institution, the greatest historical collections in the world – bottom line
– Collections that currently reside at the world’s top research institutions – the
Library of Congress, the British Library, Oxford University, Harvard
University, Cambridge University, Yale University, the New York Public
Library, the American Antiquarian Society, the United States Archives, the
British Archives, the Huntington Library, etc., etc.
• Gale’s historical & scholarly digital collection program is a
“Development” and “Fund Raising” tool with Inherent and highly
unique benefits to the academic institution.
Value Proposition – to the Academic Institution
•
Directly impact and contribute to the attainment and fulfillment of
the institution’s vision, mission, and evolving library value
•
Significantly enhance highly competitive recruitment and
retention of top caliber faculty, fellows and students at all levels
•
Prestige – manage and influence competitive positioning against
“aspirational peer” institutions through massively enhanced
collections, holding counts of the institution
•
Directly fosters higher accreditation standards and higher
Carnegie rankings
Value Proposition – to the Benefactor / Donor
•
Perpetual branding and recognition – constant and ongoing
•
A far more visible and lasting investment that tables, chairs or a
brick in a wall
•
Powerful student stories of how they made their research
“discovery”
•
Legacy capabilities – can fit various sorts of donors from the
individual alumnus to foundations
•
Directly fosters scholarship, teaching and study – with a direct
impact on how students, libraries, and faculty interact with each
other
Value Proposition – to the Development Office
•
New platform to position giving – a new, creative solution
•
Potential to enhance the numbers of givers
•
Potential to enhance the average give value per giver
•
Strengthen the role and value of the “Development” function
within the institution overall
•
Can help leverage other development initiatives and showcase
strengths to potential donors
•
Digital Archives attract new funding – and possibly a new breed
of donor – to lay a permanent foundation for their institution’s
digital library
Library Perspective
•
Digital Collections are a key component towards building a digital
library
•
They are highly valued by your scholars, faculty and students as a
research, teaching and learning resource.
•
The Library needs your help – due to lack of existing funding
models and perception that these are luxury items.
•
Gale offers specialized assistance to the ALADN membership to
develop effective funding & recognition campaigns
Value to the Library
Megan Oakleaf: “Value of Academic Libraries: A Comprehensive
Review & Report, ACRL 2010
Library Impact
Value?
Digital
Collections
Research
Award
Programs
Student Success
Somewhat
Yes
Student
Achievement
Possibly
Yes
Student
Learning
Yes
Yes
Student
Experience
Yes
Yes
Faculty Teaching
Yes
Possibly
Faculty
Research
Productivity
Yes
Maybe
Faculty Grants
Yes
Yes
Institutional
Reputation or
Prestige
Yes
Possibly
Competitive
Recruitment –
Faculty/Students
Yes
Somewhat
Discussion
Which of the library value elements are most important to you
as you carry out your library development strategy?
What is your library development office doing to promote
teaching, learning, and research?
What type of collaboration have you been involved in with
other colleagues in the library (Collections, IT, Research &
Instruction)?
New Website
We would like your feedback!
http://www.cengagesites.com/Literature/46/gale-digital-legacyfor-donors/367/
Thank You!
Roger Strong
Vince Vessalo
[email protected] [email protected]