Transcript Reading 3_1

Reading Question 3
Understanding and writing about language
features
Learning objective: to practise writing a question 4
answer.
All: to plan a top band 2 answer
Most: to plan a band 3 answer
answer
Some: to plan a 12 point answer
Starter
Imagine you’d been asked to write a
charity fund-raising leaflet. Write down at
least 5 verbs you might use.
Starter
donate
pledge
help
act
support
join
change
transform
Verbs are very important in
persuasive texts. They are often
bossy and tell the reader to do
something:
Donate now!
Join the fight against poverty.
The correct name for sentences
that start with bossy verbs is
imperative sentences.
Other language features of persuasive texts:
Alliteration
Facts
Opinion
Pronouns (direct
address): we, you, us…
Rhetorical questions
Repetition
Emotive language
Statistics
Triples (rule of three)
Bossy verbs
(imperative verbs and
sentences)
Features of language to inform:
• headings and subtitles for clarity
•statements (declarative sentences: Everyone loves watching
TV.)
• statistics
• proper nouns (names of people, organisations, countries,
etc.)
• lists
• opinions
Think about what information the text includes and how it makes it clear for the
reader to read and understand.
Features of language to advise:
• Chatty tone to create empathy or sympathetic tone.
• Direct address (you, us, we,etc) to reinforce empathy.
• suggestions often using modal verbs: could, should, may,
might, etc.
• specialist knowledge to reassure
• often a balance between negative and positive words.
• repetition of key positive words
To get full marks for this question you must:
• Be able to identify language features.
• Give clear examples of language features.
• Explain the effect of the features.
Practise Question
Now read Source 3, the Sport Relief webpage for
schools about Fantastic Fundraising Ideas, and
answer the question below.
3 How does the webpage use language:
 to inform and
 to persuade schools to take part in Sport Relief?
Remember to:
 give some examples of language features that inform
 give some examples of language features that
persuade
 explain the effects. (12 marks)
Answer structure
Start with the purpose of the text.
The purpose of the Sport Relief webpage is to persuade
teachers to get their students involved in Sport Relief
activities. It also gives information about fund-raising
activities and the work of the charity…
• All of your points need to be related to the purpose of the text.
• Make developed points about the effect of language
• Start with persuade then move on to inform
• Choose three clear examples of language to persuade and two to
inform.
• Write your answer using connectives to link your points: firstly,
secondly, another example, furthermore, moreover, finally.
Mark scheme
Mark Band 3 (9-12 marks)
• clear evidence that the texts are understood in relation to language
features
• clear analysis of/developed comment on the effect of words and
phrases to inform and persuade
• supports response with relevant quotations to support
ideas/examples
• clear focus on language features which inform and persuade
Mark Band 2 (5 - 8 marks)
• some evidence that the texts are understood in relation to language
features
• some comment on the effect of words/phrases to inform and
persuade
• attempts to support response with usually relevant
quotations/examples
• attempts to focus on language features which inform and persuade
Persuade:
- the text involves the reader using techniques such as direct address ‘If you each
make …’/ informal
phrases such as ‘a bit of fancy dress’, questions ‘Why don’t you?, and the
reference to ‘Everyone..’
- the text uses a list of three (easy, fun …. everyone can do)
- the text uses language patterns such as alliteration to make the campaign’s
activities sound appealing
and memorable (Memorable Miles, Battle of the Buddies)
- the text uses comparisons to help the reader to feel positive (small donation …
huge difference)
- the text uses imperatives/command sentences/bossy verbs (Challenge staff and
pupils, get in the Olympic
spirit)
- uses positive vocabulary (loves, fun, loads of cash, fantastic)
Features of language to inform:
- uses snappy titles as part of the menu of activities (Think
Big, Battle of the Buddies)
- uses statements/ declaratives (Everyone loves a bit of
fancy dress)
- uses opinions (It’s easy and fun)
- uses statistics (£25 could provide 10 street children in
India with their own bank account)
- uses proper nouns (Sport Relief, Olympic, India)
- uses a list of ‘Top Tools’ to inform the school of the things
they need and provide the documents for them